Taigh is a recognized expert in online marketing with over 14 years of experience in direct response, brand marketing and public relations; Six years purely digital. Currently he is the Director of Digital Marketing at Ultimate Software, headquartered in Weston, Fl. He has worked for such well-known Florida brands as BankAtlantic, Stiles Corporation and Walt Disney World Company, and is a past president of the South Florida Interactive Marketing Association (SFIMA). Taigh plans and executes online strategic marketing programs to drive traffic to the corporate website for B-to-B lead generation. Taigh is a long-time board member of the South Florida Interactive Marketing Association (SFIMA).