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Syneka Marketing
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Our latest post - The Building Blocks for Effective China Business: ACBC Perth Workshop @ https://www.synekamarketing.com.au/2018/03/the-building-blocks-for-effective-china-business-acbc-perth-workshop/: The Australia China Business Council (ACBC) is the peak business association for developing business and trade between Australia and China. The organisation has state-based branches operating across Australia to facilitate trade and business opportunities between the two countries.

This morning I
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Our latest post - National Disability Insurance Scheme (NDIS) Report of Findings @ https://www.synekamarketing.com.au/2018/03/national-disability-insurance-scheme-ndis-report-of-findings/: Today we hosted our National Disability Insurance Scheme (NDIS) Industry Roundtable providing a forum for NDIS providers to explore the challenges and opportunities in becoming market-ready under the NDIS.

We have worked extensively with disability service providers and equipment suppliers in
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Our latest post - NDIS Industry Roundtable: Report of Findings @ https://www.synekamarketing.com.au/2018/03/ndis-industry-roundtable-report-of-findings/: The introduction of the NDIS is reshaping the delivery of disability services by introducing a demand-driven model to encourage choice between services and providers.

Disability service providers that traditionally rely on block funding need to build revenue certainty in an environment that now
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Our latest post - Welcome to 2018: A look at the year ahead @ https://www.synekamarketing.com.au/2018/02/welcome-2018-look-year-ahead/: To celebrate the year ahead, for 2018 and the Year of the Dog, we held our Welcome Back Drinks in the company of our clients, business partners and associates. Our guests bring their own business journeys and it was fantastic to see Pat Slattery at our event, who was one of our first clients from
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Our latest post - Insights for NDIS providers @ https://www.synekamarketing.com.au/2018/02/insights-ndis-providers/: Over the past two years we have been assisting National Disability Insurance Scheme (NDIS) providers to understand and maximise their impact in an NDIS environment. The NDIS will be fully rolled out by the end of 2019 and is anticipated to reach 460,000 participants.



The introduction of the
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Our latest post - Understand your customer: a prerequisite to Customer Centric Transformation @ https://www.synekamarketing.com.au/2017/10/understand-customer-prerequisite-customer-centric-transformation/: The AusTTA is the professional association for business transformation specialists with the aim of defining and developing the profession.

This evening we facilitated an AusTTA workshop to explore the current buzzword of Customer Centricity which is often a catalyst for transformation projects.
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Our latest post - 2017: A Year in Review @ https://www.synekamarketing.com.au/2017/12/2017-year-review/: Redefining Marketing is at the forefront of our work at Syneka Marketing, assisting businesses, nor-for-profit organisations and government through best practices in Marketing Governance.

Highlights include our workshop series, including our partnership with the Governance Institute of Australia.
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Our latest post - ANZMAC Doctoral Colloquium: Award for Social Impact @ https://www.synekamarketing.com.au/2017/12/anzmac-doctoral-colloquium-award-social-impact/: ANZMAC (the Australian and New Zealand Marketing Academy) is the pinnacle organisation for educators and practitioners interested in marketing theory and research. Each year ANZMAC hosts its Annual Conference, with the 2017 event being hosted by RMIT University.

The ANZMAC Annual Conference
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Our latest post - The Montague Street Bridge: a tale of how marketing fails to understand risk @ https://www.synekamarketing.com.au/2017/06/the-montague-street-bridge-a-tale-of-how-marketing-fails-to-understand-risk/: Nestled in Montague Street, South Melbourne, approximately ten minutes from our office, is a low clearance bridge of 3 metre height. The Montague Street Bridge entered notoriety on the 22nd of February 2016, when a charter bus failed to observe clearance signs and slammed into the bridge.

The
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Our latest post - Workshop: Brand, Reputation and Risk: Managing Marketing Governance in Partnership with the Governance Institute of Australia @ https://www.synekamarketing.com.au/2017/06/workshop-brand-reputation-risk-managing-marketing-governance-partnership-governance-institute-australia/: We are pleased to announce our workshop: Brand, Reputation and Risk: Managing Marketing Governance in partnership with the Governance Institute of Australia.

Marketing governance reinforces good governance by ensuring your marketing performs a strategic role, fulfilling its purpose of
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