Where is all my data?
We all have data in multiple places: CRM systems, billing and accounting systems, support system, and maybe, worst of all, Excel spreadsheets.
For where anyone who is customer facing or managing customers the need for a holistic view of the customer is critical.
It’s the “Single View of the Customer" that we should be striving. From their credit status to the sales conversations to what they are worth to the company. It is only by seeing this view can good, data-driven decisions be made.
But achieving this can be hard if you are only relying on point-to-point integrations. A solution that understands the relationship between data that is stored in two, three or ten different places us needed in order to really get a 360 degree view of a customer.
Synata connects the dots and pieces together all types of enterprise data and is a solution to the all too common problem.
Read more on Cloudbrokers Blog, "InsideOut: cloud services, apps and gadgets for doing better business": http://buff.ly/1ywsMgn