In part one of our media relations series, we discussed your responsibilities for an interview, interview formats and other rules of the game. Today, we take a look at TV and radio talk shows and hosts as well as handling questions from reporters.
Television or Radio Talk Show:
Usually involves signing a release form.
There may be a pre-interview [...]
You may view this latest blog post at
Susan Tellem, APR, RN, BSN, is a PR maven and a propeller head who loves social media. She fell in love with the Internet in 1986. She's a top notch media trainer, crisis manager and frequent guest lecturer.
A partner in Tellem Grody Public Relations, Inc. a public relations, social media and marketing
communications firm, Tellem
began her career in public relations by founding Tellem Public Relations in 1977. The company was renamed Grody/Tellem
Communications in 1980 and was acquired by Saatchi & Saatchi PLC, London, in 1987. As chairman of the L.A.
and San Francisco
offices, Tellem spearheaded new business efforts, grew the health care division
to the largest on the West Coast and headed the agency's crisis management task
force. In the early 90s, Tellem served
as senior vice president/managing director of the corporate and health
care/biotechnology groups, Burson-Marsteller-Los Angeles, the world’s largest public
relations agency. She also headed the
crisis team and the Food Issues Group on the West Coast. She relaunched her own firm Tellem Worldwide
Inc. in 1994. The agency has won dozens
of awards and recognition for client projects.
An accredited (APR) member of Public Relations Society of America, Tellem is an active volunteer for many causes, especially animal welfare organizations, and was honored with the LA Chapter’s Joseph Roos Community Service Award given to only one individual each year. She also served as a volunteer for the media advance teams during Pope John Paul's visit to Los Angeles and was responsible for credentialing 3,000 media. She acted as the volunteer public relations spokesperson for the District Attorney in the Michael Jackson molestation case for almost two years prior to and during the trial.
has served as an adjunct professor at Pepperdine University
after an 11 year stint as a member of UCLA's extension faculty. An accomplished public speaker and frequent lecturer,
she was the sole PR practitioner on a panel of 11 media representatives
sponsored by the prestigious Poynter Institute and USC Annenberg on “The Ethics
of Reporting on Celebrities.” Tellem was
recognized by the Century City Chamber of Commerce as a “2007 Woman of
Achievement” and has written a chapter in several books for the “Inside the
Minds…’ series about public relations, as well as served as book editor for
“Sports Medicine for the 80s.”
An expert in crisis management, Tellem is credited with the worldwide announcement of the first baby born in the world as a result of in-vivo technology; overseeing the highly successful crisis management effort surrounding the first federal indictment and conviction of a U.S. hospital chain; providing counsel during a highly publicized sexual harassment lawsuit against one of the world’s largest entertainment companies; and overseeing the crisis program surrounding alleged prescription abuse between physicians and an international celebrity. Her work takes her from UCLA Medical Center to the EMMYs and from the halls of government to the courtroom.
Tellem is a voting member of the Academy of Television Arts and Sciences; a Los Angeles Police Department Reserve Officer Specialist (retired); Alumnae of the Year and current class representative for Marymount High School Alumnae Association; and an active member of many animal welfare and environmental groups. In 2008, she became a Malibu Community Emergency Response Team (CERT) volunteer and was appointed as one of five Malibu Public Safety Commissioners for a four-year term.
A registered nurse, Tellem puts her health care expertise to work as co-founder of a national nonprofit called American Tortoise Rescue which has cared for and placed more than 3,000 turtles and tortoises in good homes. She is married to Marshall Thompson and has raised four children two of whom (John Tellem and Dan Grody) are partners in her public relations agency. She shares her Malibu home with sheep, goats, cats, birds and about 120 turtles and tortoises.
For more information, visit www.tellemgrodypr.com.
- Mount St. Mary's College
- Tellem Grody PR, Inc.PR, social media, presentAs one of three partners, I am responsible for steering a strategic course for our health care, biotech, food and restaurant, crisis and nonprofit clients.
- few - i prefer being the boss
30745 PCH, #243, Malibu CA 90265
Free Honeymoon Registry by Honeyfund, the #1 Cash Wedding Registry. No f...
Honeyfund.com is the free honeymoon registry and #1 cash wedding gift registry. Unlike other honeymoon registries, Honeyfund.com is free for
OpEdNews Article: Article: Plea to Parents Regarding the Teenage Mutant ...
Since the first Teenage Mutant Ninja Turtle movie was released in 1990, hundreds of thousands of live turtles, mostly water turtles called r
2014 Annual Plastic Surgery Pricing Report Unveiled - BuildMyBod
Looking for plastic surgery pricing? Check out our annual pricing report and view trends. We can also help you find pricing on a procedure n
“Great Expectations: What to do When PR Clients Ask for the Impossible.”
How publicists handle their most difficult types of clients
Microsoft PR Chief Shreds New NY Times Columnist Over His Advice Column
The New York Times recently hired former Slate...
Google Rolls Out New Way for Nonprofits to Collect Donations
Learn about Google's new way for nonprofits to raise money, One Today.
VideoDownloadConverter, the must-have toolbar for video fanatics
Video Download Converter, download and view popular clips, TV shows, movie trailers, music videos and more
PR pro habits that journalists despise | Articles | Home
HubSpot compiles a SlideShare’s worth of media gripes about industry professionals. Turnabout is fair play, as the saying goes, so we invite