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Susan Beebe
Works at Tyson Foods
Attended University of California at Los Angeles, Law (UCLA)
Lives in Fayetteville, AR
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Corporate Social Business Strategist
  • Tyson Foods
    Manager, Social Media & Online Communities, 2013 - present
    Global social business stuffs @TysonFoods
  • Dell
    Global Comms / PR @Dell & Corp. Blogger @Direct2Dell, 2010 - 2012
  • Nelnet, Inc (NES Divs: and
    Manager, IT Integration & Portfolio Management, 2007 - 2009
  • Blue Cross / Blue Shield (
    Consultant, IT Project Management, 2006 - 2007
    IT Director & Webmaster, 2002 - 2006
  • KBB Consulting & Networking
    Co-Founder, CEO, 1996 - 2007
  • State Farm Insurance Co - Insurance Defense Bolte & McCormick, Law Firm (now defunct)
    Insurance Defense - Civil Litigation, 1992 - 1996
  • Federal Bureau of Investigation (FBI) Intern
    UCLA law - internship, 1992 - 1992
  • Ventura County DA's Office - Intern
    UCLA law - internship, 1992 - 1992
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Fayetteville, AR
Huntington Beach, CA - Sierra Nevadas, CA (Kings Canyon & Sequoia Nat'l Forests) - San Luis Obispo, CA - Los Angeles, CA - Ventura, CA - Jamestown, NY - Rochester, NY - Austin, TX
Global Social Media & Online Communities @TysonFoods (previously @Dell)

Global Social Media at Tyson Foods, Inc.
Corporate Social Media Strategist - my personal blog


*** Was Dell's 1st Chief Listener *** at Dell - global social media team. (July - Dec). Promoted to more public facing role in January 2011. 

Previously  --> Global Communications / PR @Dell
Corporate Blogger @Direct2Dell
Social Media Strategy & Operations for Corp Affairs

Strategic Digital Media / Social Media Consultant.
Product Innovation / Startup Advisor

IT Management; Portfolio and Program management

Passionate Leader, Strategy Consultant, Author, Communicator, Catalyst, Startup Advisor, IT Technology, Product / Innovation Mgmt.

Published Author, Speaker, Writer, Blogger, Enterprise Technology Consultant and Social Media Digital Strategy Advisor.

My Blog -

Co-Founder, Social Media Club - Rochester, NY

My twitter accounts:

@SusanBeebe - firehose, the whole enchilda!
BeebeMedia - tiny burrito: just my blog posts, no extra sauce

Founder of these communities:
@SMC_Rochester - Social Media Club - Rochester, NY
@SMCeduROC - Social Media Club "Education Connection" - Rochester, NY chapter 

Contact:  (512) 52-BEEBE 

Bragging rights
1st "Chief Listener" at Dell, Inc.
  • University of California at Los Angeles, Law (UCLA)
    UCLA, 1992
  • Cal PolyTechnic University, San Luis Obispo, CA
    Computer Science, C, Unix
  • Cuesta College
  • Alan Hancock College
  • GoldenWest College
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Susan Beebe

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Amazing story about how Spock (Leonard Nimoy) came up with the Vulcan hand gesture / greeting (linked to Hebrew / Jewish culture).
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Susan Beebe

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Forget this rodeo, I'm outta here!
That's it... I am out of here. Have a good one everybody

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Survey of CMOs finds most marketing technology money they plan to spend over the next few years will go to social media marketing, mobile and analytics.
80% of the survey respondents plan on using technology to engage customers.
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Susan Beebe

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Vinyl Record Lovers Will Get This

Digital fans may shrug and go - Meh. But vinyl record lovers and collectors will see the flowing peaks and valleys representing sounds as reflections of art. The words "graceful" "ebullience" and "joy" will leap to the mind. Ah, vinyl. Those lush notes, those engulfing sounds, that deep warmth. Most assuredly not digital.

#vinylrecords   #lps   #records   #musiclovers   #vinylcollector  

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How to wash a cat. ;)
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twitter indexing ala Google
How Does Google Index Tweets Today?

In this post we will show you which tweets Google places the most value on, and hence help you understand how you can position yourself to derive SEO benefit from this change in the marketing landscape.

Nice update to prior research here in the run-up to the new Google/Twitter deal. 

#twitter   #seo  
Late on Wednesday evening (February 4th, 2015), Bloomberg broke the news of a new deal between Google and Twitter. The following day Search Engine Land's Dann
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Susan Beebe

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Join me for #HashtagBowl again this year. So honored to have been asked to live blog with the @MarketingLand team again this year. We'll provide play-by-play commentary on the Super Bowl ads in real-time.

Which brands have the best TV ads? We're looking for digital engagement beyond the the ad spot, including use of hashtags, social media platforms and interactive content / games.

So, who will win? Who will walk away in shame? (looking at you GoDaddy, tsk, tsk). Let us know who deserves to be crowned the winner!! #SB49
It's here, it's here! It's finally here! Well folks, the #SuperBowl kicks off tomorrow. We'll be covering all use of social media by brands during the big game here on (and @MarketingLand on Twitter) in our fourth annual #HashtagBowl - so be sure to tune in. Meanwhile, catch up with some of our Super Bowl coverage from the last month - and make sure you have plenty of drinks and snacks on hand for game day! 

Super Bowl 2015: #HashtagBowl Live Blog Action From Kickoff To Final Score -

Facebook Will Be Used More Than Twitter During Super Bowl [Survey] -

Top 10 2015 Super Bowl Commercials: Budweiser’s “Lost Dog” In the Lead With 7 Million Views So Far -

Get In The Game: How Digital Is Creating New Opportunities For Super Bowl Advertisers -

Facebook Wants To Host Your Super Bowl Experience -

Super Bowl Video Ads: The Playing Field Is Wide Open For Advertisers To Score Big =

Super Bowl Highlights Will Show In Google’s Search Results -

Top 10 2015 Super Bowl Commercials: Budweiser’s “Lost Dog” In the Lead With 7 Million Views So Far -

How Marketers Can Turn Super Bowl Mania Into Sales With Retargeting -

Visa To Highlight Future Of Online Payment During Super Bowl With First ‘Shoppable Halftime Show’ -

Lowe’s Will Run Two Super Bowl Ads On Instagram [Report] -
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So pretty! Spring, hurry up!
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#Sunset at work today!
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The  #HashtagBowl from +Marketing Land is back this year for Super Bowl 2015 with three awards to be given: Most Mentioned Social Network (our traditional award) and two new ones: Best Social Effort By An Official Advertiser; Best Social Effort By An Unofficial Advertiser.
For the fourth straight year, we'll be tracking social media visibility in Super Bowl TV commercials. Here's what to expect from that and all of our pre-game and post-game marketing coverage.
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Susan Beebe's +1's are the things they like, agree with, or want to recommend.
Google Testing Timeline View In Knowledge Graph

Google is testing a new knowledge graph interface for showing a timeline of data, facts and knowledge in the top carousel section of the Goo

Map the Meal Gap | Food Insecurity in your County

2011 Child Food Insecurity information added to the Map the Meal Gap interactive map.

Seth's Blog: The 5000th post*

I've done this longer than any professional project I can remember, and I still consider it a joy and a privilege. I write and edit every wo

Tyson Hunger Relief

Our goal is to make a positive contribution to the active, passionate community involved in the fight against hunger.


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