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Suresh Babu
Works at Web Marketing Academy
Attended Indian Institute of Management Bangalore. IIMB
Lives in Bangalore, India
2,544 followers|276,302 views


Web Marketing Academy Digital Marketing Events. Google Business Group Bangalore
Google Business Group Bangalore 2015 (86 photos)
Add a comment...  Dublin City University Researchers & Students in Bangalore. Key Takeaways & Resources from Event here:
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Digital/Social media for Educators. Discussed about the use of social media in Class Room
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Don't know how to choose a color palette for your next presentation? Pick one of free web tools and you're ready to go: 1. Adobe Color CC 2. COLOURlovers 3. ColorZilla 4. ColorPick EyeDropper 5. Paletton 6. Web Colour Data 7. Tineye Labs Color Extraction 8. Contrast-A h...
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Is it soon going to be Apple Vs Facebook & rest of the Ad giants ?

WMA #ThursdayTrends - Facebook's entry into ads via iAds.

Apple announced last week that its was venturing out into #mobile ad network. It was a huge leap in terms of #advertising, which also saw partnerships with leading ad tech firms like Adelphic, AdRoll, Accordant Media, Ruicom, GET IT Mobile, MediaMath Tapsense & The Trade Desk.

All the following joined hands with Apple as ad partners via Apple APIs. iAd launched in 2012 failed to capture the market share due to its policy & strategy of big brands + big budgets. EMarketer estimates iAd will account for just 3.3 percent of the U.S. mobile ad market this year, where Google controls nearly half and Facebook which is expected to hold onto just over 15 percent of the market.

The move comes as a major pivot for Apple, and one that could finally allow it to seriously compete with Facebook for mobile ad dollars. While Facebook, Twitter and Google all offer programmatic, unique data sets to advertisers & enabled re-targeting, Apple on the other hand plans to use user data it can procure from iTunes and the App Store. What will make Apple distinctive? It is that they know what types of apps and in-app content users engage with most.

With the launch of Apple Pay it has brought wider consumer and retail awareness about mobile payment capabilities and Google is capitalizing on this by driving in Google Wallet. Apple also opened up the platform to anyone with an Apple ID that is adding programmatic which brings iAd in line with Google, Facebook and Twitter.
The move to partner with third-party ad tech firms rather than facilitate programmatic through its own channels reflects a new approach for Apple.

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Social Media Explained & Simplified with Falooda.
WMA #SocialMediaTips

Anoop a faculty of #WMA, when asked about his favorite dessert, chose Falooda and when asked why?

He said :
-That's his fondest childhood memory.
-The multiple layers of the Falooda reminds him of his life, complicated yet sweet and colourful.

Here is #socialmedia simplified with the help of Falooda. More resources and blog posts here:
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You probably won't believe some of these facts about social media strategies, but the studies don't lie we hope. Test them yourself.
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Good Resources for Sample Resumes
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Vine by Suresh Babu
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Dr Khushbu Pandya with Suresh Babu @ WMA
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Have him in circles
2,544 people
Sankaran Manian's profile photo
Puja Jain's profile photo
Samir Solanki's profile photo
Shruti Raj's profile photo
Daryl Quenet's profile photo
Gao Lei's profile photo
Christophe Batier's profile photo
Akshay Bharadwaj's profile photo
dharmendar hebbale's profile photo
Founder & CEO , Web Marketing Academy.
Digital Marketing Coach, Corporate Digital Marketing Trainer, Public Speaker, Visiting Faculty
  • Web Marketing Academy
    Founder & CEO, 2010 - present
    Web Marketing Academy is a Training Center in Bangalore providing Training in Digital Marketing, Google Adwords & Google Analytics. The passion for web marketing and the need for internet marketing education helped us start Web Marketing Academy. Since 2002, for more than 10 years, our founder & instructors have helped some of the world’s leading companies maximize profitability through digital media marketing. Here is what our Alumni say about Web Marketing Academy: “The examples, illustrations, case studies and content in the course were really good. Studying at WMA indeed helped me get placed in a very good company” – Daniel D’costa “Being a non-techie I wasn’t sure of what to expect from WMA and how they could help me understand the art of SEO. Surprisingly, they were in no hurry to run through the syllabus and get the course over with, even the silliest of doubts were addressed and dealt with” – Able “WMA the perfect venue, if u r really interested in internet marketing and I am sure you will enjoy your course there. You will never feel yourself as a student there” – Vijay
  • OME Community Bangalore
    Founder, 2010 - 2014
  • Christ University
    Visiting Faculty, 2010 - 2014
    Digital Marketing for MBA Marketing Students
  • Symbiosis Institute of Management
    Guest Faculty, 2012 - 2012
  • IIM Bangalore - NSRCEL
    Digital Marketing Strategist, 2010 - 2011
  • Webtivity Designs, Bradenton, Florida
    SEO Specialist, 2002 - 2005
  • Carnival Cruise Lines, Miami, Florida
  • Vayama, TRX Bangalore
    Web Marketing Manager, International Search Strategist, 2008 - 2010
  • GravityFree, Sarasota, Florida
    Search Engine Marketing Specialist, 2007 - 2008
  • Fox Advertising Agency, Bradenton, Florida
    Project Manager, 2005 - 2007
  • Search Marketing Summit
    Conference Director, 2011 - 2011
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Bangalore, India
Ooty, The NIlgiris. Tamilnadu, India - Sarasota, Florida - Coimbatore, India - Miami, Florida
Contact Information
077 60 170459
#1003, 12th Main A, 2nd Cross Road, Indira Nagar, Bangalore, Karnataka 560008 077 60 170459
+91 9731388721
Founder & CEO Web Marketing Academy Bangalore | Public Speaker | Guest Faculty | Corporate Digital Marketing Trainer

Founder & CEO Web Marketing Academy Bangalore | Public Speaker | Guest Faculty | Corporate Digital Marketing Trainer

Educating, Training & Evangelizing Digital Marketing to Small Business, Individuals through Web Marketing Academy Bangalore

  • Founder, Web Marketing Academy
  • Director, Search Marketing Summit, India
  • Host, Social Media Week Bangalore 2014
  • Founder, Online Marketing Enthusiast Community
  • Digital Marketing Strategist NSRCEL, IIM Bangalore
  • Guest lecture for Christ University, Archarya B-school Bangalore
  • Guest Faculty for MBA, Symbiosis Institute of Management
  • Digital Marketing Coach & Corporate Trainer
Suresh Babu is the Founder of Web Marketing Academy and the Founder of OME Community. He educates and mentors professionals, students, small businesses, corporates and organizations with SEO, Social Media, Web Marketing Strategies through Hands-On One on One training sessions, workshops, meetings, seminars and speaking.

He has trained companies and professionals from Red Bus, NSRCEL IIMB, Yahoo India, DSM, Gati and Target. To enhance your career in this new exciting Industry, talk to Suresh directly at +91 9731388721or visit: 

Web Marketing Academy provides Corporate Digital Marketing Training. Some of the Digital Marketing Training including Google Adwords, Google Analytics and Digital Marketing trainings for Cognizant, Yahoo India, ABB, FAG and more.

An Almunus of IIMB and IIMC, Suresh has over 15 years of professional International experience including 10 years in Online Marketing. His prior experience includes key roles at Vayama, GravityFree, Fox Advertising, Sarasota Chamber of Commerce in the US & NSRCEL, IIMB in Bangalore, India. He consults small businesses in search, social media strategies

Suresh has lectured at universities such as Manatee Community College, Indian Institute of Management, Bangalore, Christ University, Archarya Business School, Commits Institute of Journalism.

Suresh has delivered keynotes/speeches at variety of conferences including, Search marketing summit, India search summit, Manatee chamber of commerce, Sarasota chamber of commerce, Madison Digital media day and more. He hosts regular conferences, workshops on Search, Social, New Media for business and branding.

After returning to India in 2008, he saw a gap and a need for proper online marketing education in India, To fill in the gap, connect web marketing practitioners to professional & students, Suresh founded Web Marketing Academy and OME Community, India’s largest and most active online marketing enthusiast community.

His passion and vision to educate led him to organize the first International Search Marketing Summit, 2011 bringing Industry thought leaders and practitioners from US to India. Visit: to find out more

Speaker, NSRCEL, IIM Bangalore
Speaker, OME Community Bangalore
Speaker, Search Marketing Summit, India
Speaker, Christ University, Bangalore
Speaker, India Search Summit
Speaker, Start up Saturday

Contact: 9731388721


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Bragging rights
Suresh Babu
  • Indian Institute of Management Bangalore. IIMB
    Executive MBA, 2009 - 2010
  • IIM Calcutta
    Strategic Management, 2009 - 2009
  • RVS College, Sulur, Coimbatore, India
    Bachelors in Hotel Management, 1993 - 1996
  • WIPO
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Other names
Suresh Babu
Suresh Babu's +1's are the things they like, agree with, or want to recommend.
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