Profile

Cover photo
Stuart Davidson
Works at Freelance
Attended Brunel University
Lives in London
2,084 followers|411,403 views
AboutPostsPhotosYouTube

Stream

Stuart Davidson

Shared publicly  - 
 
Is your business active on social media? Are you getting a return on investment from your social media marketing strategy?

It’s very common nowadays that businesses are active on social media. It’s even more common for businesses to not integrate social media into their companies marketing strategy, treating it in isolation.

Social media provides an open channel of communication between all users, both business and personal. Harnessing this opportunity and leveraging the potential it offers comes down to strategy and implementation.

There are many resources freely available online that provide frameworks for creating a social marketing strategy. My article summarises the best guidelines that you can follow…

http://stuartjdavidson.com/social-media-marketing-strategy/
All the knowledge & resources you will ever need in one guide to develop your own successful social media marketing strategy. Learn everything you need here
3
1
Add a comment...

Stuart Davidson

Shared publicly  - 
 
Do you have a strategic marketing process in place?

If you don’t think strategically about your marketing process, it’s likely that it won’t continue to meet customers needs and expectations over a sustainable period of time.

A well defined and feasibly written marketing strategy should set the foundations for achieving your businesses goals and aspirations.

In marketing, process refers to the procedures or processes that are developed to ensure the customer has a positive and memorable experience when purchasing and/or using your product or service.

The marketing planning phase should analyse your internal strengths and weaknesses, your competition, changes in technology and industry, while providing an overall picture of the current state of your business.

You should be familiar with different approaches that outline various steps to take in your marketing process planning. These are typically summarised into the following phases...

Read article: http://stuartjdavidson.com/marketing-process/

#marketing #strategy #marketingstrategy #strategicmarketing #mktg #marketingprocess #marketingprocess
Learn to design and plan a strategic marketing process, understand it's key elements and explore how to implement in the real world using marketing funnels
2
Add a comment...

Stuart Davidson

Shared publicly  - 
 
Is your website converting visitors into paying customers?

If not, then you’re business is leaving money on the table. Website conversion should be a marketing priority because it’s usually the point of contact where most your sales will be made.

If you’re business is solely conducted online, then this principle intensifies dramatically. Even if you’re in a service led business with a longer time frame on your sales process, where typically customers require face-to-face meetings or consultations before any transactions, your website should still be your first marketing priority.

Why? Because it’s where most of your prospects will go first, before deciding whether or not to do business with you.

Your first impression counts. But your website conversion success counts even more...

Read full article here: http://stuartjdavidson.com/website-conversion/

#cro #websiteconversion #marketingpriority
Is your website converting visitors into paying customers? Don't spend a penny more on marketing your business until your website conversion is optimised.
3
Add a comment...

Stuart Davidson

Shared publicly  - 
 
A little while back, Brandwatch conducted a Twitter Influencer study and decided to print some neat Top Trump cards of the 40 influencers included.

Shortly after, Ruxandra from Brandwatch and I decided that it would provide some valuable insight for you guys if we asked the top marketing influencers a few questions.

I asked: "What do you predict will be the next "Big Thing" in Marketing over the next year?"

Have a read of the article using the link below to see what the top marketing influencers had to say about the next big marketing development....

Read article: http://stuartjdavidson.com/next-big-marketing-development/

#marketingdev   #marketingdevelopment   #influencermarketing   #twitterinfluencers   #contentmarketing   #contentstrategy   #businesstips   #businessdevelopment  
16 of the top marketing influencers discuss what the next big marketing development is likely to be over the next year. The answers are inspiring!
2
Add a comment...

Stuart Davidson

Shared publicly  - 
 

Are you looking to win more customers?

Did you know that one of the easiest ways to win more customers is to improve on your existing conversion resources?

Use conversion rate optimisation to find weaknesses and increase the effectiveness of resources. Every increase will ultimately mean winning more customers and business profits, so it's a practice that you should look to implement immediately.

Think about your current marketing and sales processes and how you can improve your efforts of converting interest to win more customers.

It might be that your able to increase the conversion rates of your landing pages by lots of small amounts by measuring, testing and improving different on-page elements.

It could also be that your checkout process in your online store has holes where visitors tend to drop out and not complete the purchase, perhaps through a lack of information, design inefficiencies or poor user experience...

Read more: http://stuartjdavidson.com/win-more-customers/

Watch the video: https://www.youtube.com/watch?v=_wcaxKukwPY

#cro   #conversionoptimization   #sales   #marketing   #leadgeneration   #leadgen   #winmorecustomers   #customeracquisition   #business   #businessstrategy   #smallbusiness   #smallbiz  
Start measuring your marketing efforts in order to win more customers. Use conversion rate optimisation to find weaknesses and improve your resources.
2
Add a comment...

Stuart Davidson

Shared publicly  - 
 
Fit Small Business included the StuartJDavidson.com website in their Best Small Business Blogs of 2015 article last week.

Is there a particular marketing challenge you're facing that you could benefit from more content on? I'm always open to reader suggestions on future articles...

Posting here: http://fitsmallbusiness.com/small-business-blogs/
Looking for some inspiration and education to grow your small business? Here are our top 25 Small Business Blogs that every owner should read in 2015.
3
Jomer Gregorio's profile photo
 
Congrats Stuart!
Add a comment...
Have him in circles
2,084 people
ter keren's profile photo
Florin Muresan's profile photo
Ray Houghton's profile photo
The Golden Arts LLC's profile photo
CareerBuilder Indonesia's profile photo
Doug D's profile photo
Andre James (Success Finally)'s profile photo
Manas KR's profile photo
Jacob Armando Lobato's profile photo

Stuart Davidson

Shared publicly  - 
 
Did you know that one of the easiest ways to increase business sales is to add guarantees to your products or services?

It’s a simple and easy strategy to implement. By offering a guarantee, you’re providing assurance to your customers and reducing the risk they have to take in making a purchase.

So what’s the reservation?

It’s simple. Fear.

Businesses fear that they will get a high level of returns, wasting their time and effort. This is an obvious concern, but one that is easy to alleviate.

Even with a much higher level of returns, cancellations, or whatever your guarantee would provide, there will still be a bigger increase in business sales than if the guarantee was not present.

Think about it like this: if adding a guarantee increase business sales by 40%, of which 15% of sales requested a refund, you have still increased sales by 25%.

How would a 25% increase in sales affect your business?

If your value of services, margins, customer retention rates or lifetime value of clients is high, then this can be a very profitable marketing strategy to implement...

Read more: http://stuartjdavidson.com/increase-business-sales/
Increase business sales overnight by using this one simple marketing tactic. Become much more profitable and start generating 20-40% more sales right away
2
Add a comment...

Stuart Davidson

Shared publicly  - 
 
Looking for some thought-provoking social marketing quotes to share across your social media profiles?

If you can’t find the right social media-related quote in this article, then chances are you won’t find it! I’ve scored the internet to put together the 50 best social marketing quotes that I could find.

Famous quotes are shared often across all social media platforms. They’re a nice way to break up the type of content you’re sharing, as well as letting people know what elevates and motivates you.

You might also like: 25 Marketing Quotes To Inspire And Amaze

On Facebook, the best social marketing quotes are image-based. A picture can say a thousand words, but it can also set the mood and appropriately convey emotion. Twitter recently made an update with enhanced image posting features. Perfect timing – these social marketing quotes will certainly make your timeline much more colourful.

Have you already got a favourite social marketing quote in mind? Has one of your favourite marketing influencers said something memorable that has always stuck in your head?

Take a look at these 50 social marketing quotes below and let me know what you think are the best in the comments section at the end of the article. 

http://stuartjdavidson.com/social-marketing-quotes/
Looking for some thought-provoking social marketing quotes to share across your social media profiles? Here's the best 50 social marketing quotes on the net
3
2
Add a comment...

Stuart Davidson

commented on a post on Blogger.
Shared publicly  - 
 
Great piece and thanks for linking to my article on the quality of business content :)
Being able to gather greater information, and sort through conversations from across the social web is going to help you better understand what you do well, and what needs to be worked. Since the social web is made of so many...
2
Add a comment...

Stuart Davidson

Shared publicly  - 
 
Do you know what your most effective sales or marketing tactic is?

If it was life or death that you had to find a new customer TODAY, then do you already know what you would do?

This is effectively the gun to the head approach and you can use it to streamline marketing success and focus on driving results.

The gun to the head approach is a mindset technique that allows you to be results focused. Imagine you had a gun pointed at your head and were told you must generate a result. What would you do?

Read post: http://stuartjdavidson.com/streamline-marketing-success/

Watch video: https://www.youtube.com/watch?v=E15tnjvTPVU
Imagine you had a gun pointed at your head and were told you must generate a result. What would you do? How would you streamline marketing success?
1
Add a comment...

Stuart Davidson

Shared publicly  - 
 
Do you struggle to meet your own marketing deadlines?

Are you getting caught up with taking a long time to perfect your preparation?

The 7 out of 10 mindset allows you to take faster marketing action. The approach is quite simple, but it allows you to get going quicker and achieve faster marketing results...

Blog article: http://stuartjdavidson.com/faster-marketing/
YouTube Video: https://www.youtube.com/watch?v=-ebeZJmQgHo

#fastermarketing #marketing #marketingtips #mindset #entrepreneur  #entrepreneurship #smallbiz #business #smm #smb #smo

Stuart Davidson

Shared publicly  - 
 
Looking to develop a content marketing strategy for your business?

If your business is already investing time and resources in leveraging content marketing to meet corporate goals and objectives, then having a content marketing strategy in place is critical.

http://stuartjdavidson.com/content-marketing-strategy/
Looking to develop a content marketing strategy for your business? Here are 59 different content marketing channels & formats for you to carefully consider
3
10
Add a comment...
People
Have him in circles
2,084 people
ter keren's profile photo
Florin Muresan's profile photo
Ray Houghton's profile photo
The Golden Arts LLC's profile photo
CareerBuilder Indonesia's profile photo
Doug D's profile photo
Andre James (Success Finally)'s profile photo
Manas KR's profile photo
Jacob Armando Lobato's profile photo
Education
  • Brunel University
    MSc, 2006 - 2007
  • Brunel University
    BSc, 2003 - 2006
Basic Information
Gender
Male
Looking for
Networking
Relationship
Married
Story
Tagline
Freelance Social Media and Digital Marketing Professional
Introduction
Digital thinker, social strategist, keen networker. Lots of free online marketing resources now available at my blog -> http://www.stuartjdavidson.com.

Owner of 
http://www.thesocialshark.co.uk/ & co-founder of http://www.thinkingforwards.com/

I have been successfully delivering marketing campaigns since 2008 since finishing my masters degree in business management. I completed a course in digital marketing and started freelancing to cater for the growing demand of quality professionals. I have now worked with over 50 businesses in a range of industries and locations to gain extensive experience and expertise in a short time. 

I have experience in using a huge range of digital marketing applications and tools and possess strong overall marketing acumen. I am competent in delivering a vast array of corporate digital marketing tasks and duties to fulfill business objectives and expectations. 

If you think I could be useful to your business or project, then feel free to get on contact to discuss how I could help.
Bragging rights
Google Adwords Certified
Work
Occupation
Freelance social media activities
Skills
social media marketing, content marketing, blogging, inbound marketing, email marketing, marketing coaching, conversion optimisation, traffic generation, sales and lead generation, web design, social strategy,
Employment
  • Freelance
    Social Media Manager, present
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
London
Contact Information
Work
Email
Skype
stuartjdavidson
Address
Greenwich, London