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Steve Jones
Works at Newcap Radio
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Steve Jones

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Use these lessons from some of the biggest acts in music to up your game with your clients.
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Steve Jones

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With all due apologies to car dealers, the wacky waving arm-flailing inflatable tube man must die. It is for your own good.
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I love this story. One man sits down in the wrong spot, and his ass helps create a rock and roll classic. If only businesses today celebrated these types of mistakes. Creativity comes at a price! Celebrate imperfections as a sign that you are making cool sh*t happen!
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A highlight of my day is opening the daily dose of wisdom from Gaping Void by +Hugh MacLeod. I love how Hugh distills complex thoughts into one or two lines, and I'm grateful he was able to create this cartoon for "Brand Like A Rock Star". In a short line, Hugh sums up why this book matters. Thanks Hugh!
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This week on the Rock Star Branding Podcast, +Michael Brandvold, +Brian Thompson, and Steve Jones discuss how to turn your fans into disciples, and how to grow and nurture your fan base. Turn your fans into the next KISS Army, Parrotheads, or Deadheads.
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Steve Jones

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What drives your business? Is it the desire for profit? If so, you may be risking your long term business health. Successful businesses are driven by passion and values. Using Bob Marley as an example, this article illustrates why passion needs to come before profit.
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Average marketing will get you average results, at best. You need marketing that rocks. This webinar can help you get exactly that.
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You aren't born a Rock Star. You aren't ordained a Rock Star. It doesn't just happen.
Being a Rock Star is something that YOU choose to do every day when you get to work.
And in the immortal words of Rush, "if you choose not to decide, you still have made a choice".
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The single most powerful lesson I've learned from rock stars... Don't Stop Believing. Never Surrender.
Every state, after all, is temporary.
Winning is always temporary, and never feels long enough.
Losing is also temporary, but feels like it will last forever.
Believe.
Believe in yourself, what you do, and how you do it.
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Steve Jones

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Believe.

Every aging rock star believes they are one hit song away from a comeback.

Every aspiring rock star believes they are one song away from being discovered.

If there is one valuable lesson to take away from rock 'n' roll, it is that.

Always believe.

Never surrender.
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People
Have him in circles
337 people
Cheryl K. Burgess's profile photo
Bill Pasha's profile photo
Marc Spörri's profile photo
Gisele Navarro's profile photo
swami varadan's profile photo
Jeff Copetas's profile photo
Chris Kennedy's profile photo
Ron Harwood's profile photo
ken joey's profile photo
Work
Occupation
Author of "Start You Up" and "Brand Like a Rock Star", speaker, VP/Programming at Newcap Radio
Skills
Author, Speaker, Media, Marketing, Branding, Communications
Employment
  • Newcap Radio
    VP/Programming, 2007 - present
    Creating, building, and growing successful radio brands across Canada.
Story
Tagline
Author of Brand Like A Rock Star | Speaker | Radio Programmer | Music Geek
Introduction
I wrote a book called Brand Like A Rock Star and have spent/wasted nearly 30 awesome years working in music and radio.
Basic Information
Gender
Male