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There's no 'fail' in Ultrabook this week

Reading the pathetic, reader-bait articles about Ultrabook sales numbers this week has made me mad, and embarrassed that I work in an industry full of such cheap, I can't call them writers or journalists, keyboard-bashers.

The word 'fail' in a title is worse than the question mark.

'Are Ultrabooks an epic failure?' tips me into a rage so bad that I barely want to read further into the long list of negative Ultrabook news. Journos just love it when they think something has gone wrong. Reminds me of the UK's Daily Mail that plays to chattering readers.

What was the real story about Ultrabooks sales this week. . .

I'll see if I can pull myself together to write something about the most amazing month in the history of Ultrabooks so far. More new models launched than in any month bringing the numbers of known Ultrabooks into the 80+ level, a new processing platform, an entry level price of $680, the non-appearance of AMD-based ultrathins, excitement over Windows 8, tests that prove the Ultrabook CPU is more powerful per watt than any ARM CPU, proof that Ultraslates are coming and my own experience that via my affiliate link stats I see that Ultrabook sales *only started in June. *

Predictions say that Intel will only sell 1 million Ultrabooks this year. Rubbish. 5 million at least and probably all in Q4.

My business is Ultrabooks, and I'm predicting a VERY GOOD second half 2012. Laptops are truly getting exciting again.

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Tanya Myoko's profile photoSteve Paine's profile photoMarcus Schommler's profile photo
4 comments
 
Remember, these are the same people that said netbooks and UMPCs were a failure.
 
While I agree that Ultrabooks are the future and I was looking into buying one this year, I do have to say that I'm widely disappointed with the models currently available, and that's including most of the newer Ivy Bridge versions too. I'm talking about the 'second generation' of Ultrabooks and still I'm not able to find a suitable replacement for a Lenovo X300 notebook I bought about 40 months ago for 1,200€.
All Ultrabooks I've looked at so far either have a glare type TFT or a vertical resolution of 768 pixels, which I consider 'crap' (the X300 has 1400x900 at 13"). And if you get a high resolution non-glare display (like with some models by Samsung or Sony) you end up with a machine where you can't upgrade/replace the HD/SDD and/or RAM yourself. Additionally, in case of Sony a machine configured with i7, 8 GB RAM, and 256 SSD would set me back 1,800 to 2,200€.
Give me 'Ivy Bridge' hardware in the case of an X300 for the same or a slightly higher price and I would go ahead and buy that kind of machine. Right now I will continue to sit and wait for some better models to come. And I guess that's what a lot of people do at the moment.
 
+Steve Chippy Paine My impression is that the manufacturers don't want to continue both lines (Ultrabooks and 'professional ultrathin/lightweight'), so they hop on the Ultrabook bandwagon and discard lightweight notebooks. Unfortunately they lower the technical standards at the same time, maybe to meet the desired price point. Hopefully this changes over time. Personally, I can sit and wait and continue to use my X300 :-) Fortunately you still get replacement batteries for machines three years of age. I'm on my second set now for about a year.
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