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Stephen Waddington
Works at Ketchum Inc.
Attended University of Salford
Lives in Holystone, Northumberland
1,457 followers|688,621 views
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Stephen Waddington

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Article in The Guardian on Amazon's employee reputation issues by +Tom Liacas quoting me. Thanks Tom.
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Stephen Waddington

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By +Tom Liacas in The Guardian. Quotes me.
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Real life influence is far more complex than a simple metric, as the debate around a list of advertising and marketing professionals in +Brand Republic this week spotlighted.

I asked 12 executives, planners and strategists in my network how they rated Klout as a tool for identifying and measuring influence. Many of these individuals, like me, were named in the Brand Republic or Lissted lists.
Real life influence is far more complex than a simple metric, as the debate around a list of advertising and marketing professionals has spotlighted.
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Freshly blogged > Your 50 favourite digital, marketing and public relations media http://wadds.co/1JxpSqw
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The Sonic Pi programming environment teaches you how to code and turns a low-cost Raspberry Pi into a musical instrument. Sonic Pi is a programming environment that turns a computer into a live synthesiser. It’s the brainchild of Dr Sam Aaron at the University of Cambridge Computing Laboratory.
The Sonic Pi programming environment teaches you how to code and turns a low-cost Raspberry Pi into a musical instrument.
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Stephen Waddington

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+Ged Carroll is a Gen X-er born between 1960 and 1980. We’ve known each other for almost 20 years and like me he grew up in North West of England among the twilight of the UK’s heavy engineering industries.

He studied in Manchester and then headed to London and built a career as a marketing consultant and planner. He’s worked in Asia, China and the US, and is now back in London.

This is a post about the development of the Internet and social media. Ged first used the Internet in his late teens and at university. He’s an early adopter of technology with iconoclastic tendencies as you’ll discover.

Big thanks, Ged.
This guest blog follows my invitation for comment on media, culture and society from difference generations.
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If you work in public relations how do I know if you're any good or not? We need a competency framework. It's a work in progress by the Global Alliance.
An ambitious project is seeking to define a global standard for the skills required of a public relations practitioner.
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Here's Curzon PR's inspirational Farzana Baduel on starting an international agency, gender equality and diversity
Curzon PR founder Farzana Baduel was named Entrepreneur of the Year at the Asian Women of Achievement Awards earlier this year.
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Google Photos is like magic. It just made this image I shot of Dove Crag, Holystone. Its a special place with a pencil-thin waterfall falling from sandstone outcrops.There's supposed to be fairies roundabouts but I've never seen any.
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Talking Twitter guidance for MPs on the BBC's Daily Politics show based on +Stuart Bruce's work for +Chartered Institute of Public Relations (CIPR) as part of the Digital Democracy consultation.

Summary:
1) Don't tweet when drunk, over excited or pissed off;
2) listen, have a conversation and don't broadcast; and,
3) build a network.
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Nice and simple huh! Good for you.
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This brilliant guest blog by lawyer Victoria Grace follows my invitation for comment on media, culture and society from difference generations. It follows posts by Gen X Ged Carroll and my Gen Z daughter Ellie Waddington.
This guest blog by Victoria Grace follows my invitation for comment on media, culture and society from difference generations.
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An excellent perspective. Victoria, you have given me an insight into a generation as the new evolutionary round of internet takes us past (you will be pleased to know) Facebook. 
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Latest +Chartered Institute of Public Relations (CIPR) Social Media Panel Podcast - Show 10.  This week, I interviewed +Hill+Knowlton Strategies UK's +vikki chowney and +Threepipe's +Farhad Koodoruth on the topic of Paid Social. With thanks to +markettiers4dc for producing the show in their studios.
#CIPRSM Podcasts
CIPRSM c-suite 10 - Paid Social
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751 people
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1,457 people
FANICE GESARE MOMANYI's profile photo
Paul Wilkinson's profile photo
Be Everywhere's profile photo
Martin Breguet Emod's profile photo
Gosha Pupkin's profile photo
Helen Reynolds's profile photo
Misa Luna's profile photo
Melissa Remoundos's profile photo
Kate Matlock's profile photo
Work
Employment
  • Ketchum Inc.
    European Digital & Social Media Director, present
  • Speed
    Managing Director
  • Rainier PR
    Managing Director
  • Weber Shandwick
    Account Director
  • Brodeur Worldwide
    Account Director
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Holystone, Northumberland
Previously
London, UK
Story
Tagline
European digital and social media director at Ketchum Public Relations
Introduction

Hello! Thanks for visiting my Google+ page. I’m the European Digital & Social Media Director at Ketchum and President of the Chartered Institute of Public Relations (CIPR). I’ve written Brand Anarchy and Brand Vandals; and I’ve edited and contributed to Share This and Share This Too. You can find a longer biography on my blog.

Bragging rights
Mayor of a Unicorn Farm on FourSquare
Education
  • University of Salford
    Electronics, 1989 - 1993
Basic Information
Gender
Male
Birthday
March 7
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