I am looking for a way to get involved with the Senior Living Industry by using my performance and marketing skills to lower the cost of acquisition for sales and marketing (CMO's) at various agencies. My company works with several traffic channels from social media, paid search, ppacall, conversion optimization, among other channels and various content and media strategies. I would like to possibly meet with and align the needs and capabilities of my agency to meet the growing demand in this industry. If anyone will be in Chicago for SMASH in October, I look forward to meeting you as a newcomer to the industry. The most helpful thing I am looking to gain is access to individual marketing professionals who are focused on lowering the cost of acquisition for new customers.