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In this week's digital news, Snapchat offers 'sequenced messaging,' Super Bowl ads fail to evoke emotional responses, and much more.
In this week’s digital news, Snapchat offers video ad format, ‘sequenced messaging,’ Super Bowl ads fail to evoke emotional responses and much more.
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41% of marketers rated email as the best-performing channel. More of this week's digital stats here: http://bit.ly/2j36H5f 
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Programmatic continues to gain prominence in the media buying space. Stay ahead of the curve with these 6 trends. http://bit.ly/2jE58LB 
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Want to use Snapchat to respond to your customers in real time? Here's 4 tactics you can use to make customer service more interactive.
Do you want to expand your customer service channels to Snapchat? Discover how to use Snapchat features to provide helpful and engaging customer support.
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Did you know people watch more than 100 million hours of video on Facebook every day? Find out why this is the year brands should invest more in social media video.
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Did you know AR and VR is forecasted to hit $120 billion in revenue by 2020? More insight here:
From wearable technology to artificial intelligence and web bots, this article reveals cutting edge insights into the future of mobile marketing.
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"The truth is that users don't hate advertisements. Rather, they hate fragmented user experiences." Learn more about how visual advertising is changing the digital space.
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5 ecommerce brands step up their online customer experience. Here's what you can learn from their success.
Learn about how ecommerce brands can prepare for the year of customer experience, and how others have successfully created it.
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Is bigger really better in influencer marketing? Find out why microinfluencers often generate greater engagement than celebrity influencers.
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Need to step up your advertising game for the Super Bowl? Take some inspiration from these 5 innovative Super Bowl ads.
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Why aren't more marketers making the switch to native advertising? Find out here:
As more media executives talk of a ‘broken’ digital advertising model, native ads offer the promise of a better experience for consumers. But industry adoption, even as native ads become more programmatic, is moving slowly.
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Here's how eye tracking technologies can help chart the shopper experience and improve your marketing initiatives.
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Providing the tools to automate digital advertising.
Introduction

Social Reality leads the digital advertising market by providing automated tools that improve performance. With social engagement solutions, customer reward apps and an ad exchange platform, we empower you to discover better ways to target your customers. From traditional banner advertising to mobile, video and social, our products drive quantifiable engagement to wherever your brand experience lives.

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