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Social Hospitality
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Social Hospitality

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You’ll be glad to hear that there are some tricks, tools and tactics for increasing social sharing!
Social sharing of your content helps you attract new people to your site who could be potential customers. Here are 7 different ways of encouraging social sharing.
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Social media is all about connecting with people and telling stories. Tourism Currents provides a great destination example using a chocolate milkshake (yes, a chocolate milkshake).
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If your Facebook business page hasn't yet transitioned to the new timeline, it will tomorrow. How will the re-location of app tabs effect the future of Facebook contests?
You may have noticed the new look of the news feed and personal timelines that Facebook rolled out over the past few weeks. It's begun rolling out to busin
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Social Hospitality

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San Francisco International Airport proved that you don’t have to be a DMO or an airline to be a rockstar on social media.
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With 60% of B2C marketers planning to increase their content marketing spend, now is the time to start thinking seriously about how data impacts your content marketing strategy.
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US Airways: From #EpicFail to a Solid Lesson in #H2H
US Airways, I commend you for not firing anyone.Human Human #H2H means bringing back simplicity, empathy and imperfection in our communication.
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What are the world's most social destinations? During a one-month voting period, thousands of international travelers cast their votes!
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Social Hospitality

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The Instagram community has grown to more than 200 million Instagrammers!
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Designing great customer service standards and reinforcing them energetically are keys to building a competition-crushing customer experience.
Want to build a customer experience so powerful that it knocks your competition out of the running? How great companies like Four Seasons Hotels And Resorts design, introduce, and reinforce customer service standards.
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Social Hospitality

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Malaysia Airlines’ response to the MH370 crisis will greatly impact its long-term future. While the airline jumped into action through public relations and social media, many of its statements have been cryptic and confusing.
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Have them in circles
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Social Marketing Resource for the Hospitality Industry
Introduction

The hospitality industry in particular has an enormous opportunity to market in new, innovative ways via tools like Twitter, Facebook, YouTube, Blogs and more.

The definition of hospitality is “the friendly reception and treatment of guests or strangers.” While the “hospitality industry” is typically perceived as encompassing hotels and restaurants, it can easily be broadened to include any venue that welcomes guests, actively evokes customer service or simplifies that process.

This site outlines the ways businesses in the hospitality realm can use social media to strategically market themselves, broaden brand awareness, increase consumer interaction and more. By means of analyzing current events, trends and case studies, it aims to assess what’s working and what isn’t, along with who is using it well and who isn’t.