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How to use the power of the 70:20:10 model work to prioritise your digital marketing: http://ow.ly/MzPSV
How to use the power of the 70:20:10 model work to prioritise your digital marketing With new marketing tools and techniques available to us almost daily,. Marketing topic(s):Marketing models. Advice by Dave Chaffey.
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The Content Marketing Matrix - use to brainstorm the best types of content to support your Content Marketing

http://www.smartinsights.com/content-management/content-marketing-strategy/the-content-marketing-matrix-new-infographic/
A content marketing planning tool to help marketers generate ideas for the most engaging content types for their audiences We had this graphic on a Post-It. Marketing topic(s):Content marketing strategy. Advice by Danyl Bosomworth.
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We also have a related infographic to help review content distribution : 

http://www.smartinsights.com/content-management/content-marketing-strategy/content-distribution-matrix-infographic/
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RACE Planning framework for focusing digital marketing and managing KPIs

Learn more: 
http://www.smartinsights.com/digital-marketing-strategy/race-a-practical-framework-to-improve-your-digital-marketing/
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New research - Europe ahead of US in mobile engagement! http://ow.ly/Mk0zh
Europe ahead of US in mobile engagement Adobe have released new research comparing mobile engagement in different countries and across different sectors. W. Marketing topic(s):Mobile marketing analytics. Advice by Dave Chaffey.
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We have a new, simplified version of our free RACE Digital Planning template: http://ow.ly/Mk2iD < Hope you find it useful - let us know
About our Digital Marketing Planning Template This template is based on Dan and Dave's fifteen plus years experience of creating and reviewing digital marketing plans for companies small and large across many sectors. This template features: A simple structure using …..
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Refreshing your LinkedIn profile to boost visibility http://ow.ly/Mepws http://ow.ly/MepKT
Learn how to create content that gets more visibility on LinkedIn using the blogging tool rather than a status or company update.
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New: Google+ Collections http://ow.ly/MxRaL < WDYT? Game changer or ...
Google+ follows Pinterest with a new 'Collections' feature'collections' Rating: Recommended Link: Google Official announcement - Introducing Google+ Collec. Marketing topic(s):Google Plus marketing. Advice by Susanne Colwyn.
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The Multichannel Growth Wheel - shows the key activities for building a Digital Strategy in a larger business structured around PR Smith's SOSTAC(R)
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Do you manage SEO for multiple language sites? If so, @aleyda has a useful #HREFLANG reference and tool: http://ow.ly/Mwo21
It can be challenging to implement the hreflang attribute correctly on multilingual and multinational websites. Columnist Aleyda Solis illustrates the most frequently-made errors.
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We have a new, simplified version of our free RACE Digital Planning template: http://ow.ly/Mk2iD < Hope useful!
About our Digital Marketing Planning Template This template is based on Dan and Dave's fifteen plus years experience of creating and reviewing digital marketing plans for companies small and large across many sectors. This template features: A simple structure using …..
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Retail UX - Wireframes to enhance the 6 key retail page templates: http://ow.ly/MgpBR
Recommended design patterns and best practices for your Checkout Funnel Checkout design is the last in our series of posts covering design best practices f. Marketing topic(s):Customer experience examples. Advice by James Gurd.
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Interesting 'real-world' customer journey analysis here - : http://ow.ly/Mdz1N http://ow.ly/Mdz8W
If 'Last click' tells how a Conversion Story 'ends', 'Points of Attribution' paint the Full Picture If the digital pathway to purchase was a linear and sim. Marketing topic(s):Media attribution. Advice by Expert commentator.
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Helping marketers Plan, Manage and Action Digital Marketing
Introduction
Hii!

We love sharing advice on how to get the most of the ever varying world of digital marketing.

We try to filter out the noise and give advice on the  really important developments for marketers who are pushed for time, but need to keep on top of the latest developments.
  
We give daily alerts and practical, actionable advice from author Dave Chaffey and team in these core areas:
  • Digital Marketing Strategy and Planning
  • Using Google Analytics,
  • Search marketing, 
  • Social and Email Marketing.
We've developed Word and Excel templates you can use to plan and map your digital marketing strategy - see our free marketing downloads page.

For daily updates on the major developments and practical advice see the Smart Insights Marketing Blog.