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China Consulting and Marketing
China Consulting and Marketing

SinoStep's posts

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Doing business in China is a game of winning trust.
Communicating the right message to the right people in China needs your time and input.

Post has attachment Are You Ready to Sell Online to China? Ask yourself 31 questions first

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… Everything you need to know about hosting your website in China

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[New Book Release] Sell Online to China Buy the book Now and learn How to Sell Online To China, You can start your branding from day one and build your sales network on early stage.

--- Chinese consumers keep buying more online, either in domestic web stores or in cross border ones. The strong demand for foreign goods brings a big opportunity for you to enter into the China market.

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Potential vs Challenge: A glance of China pecan market Demand for pecans in China has boom for years. I am trying to provide a full picture of this market in China and discuss the potential and challenges for the market. 

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How to Open a Baidu PPC Account For Foreign Clients

For western businesses who are new to Chinese digital marketing, it is quite complicated to handle the the process to set up a Baidu PPC account. Usually it takes about 2-4 weeks to set up a Baidu PPC account if all documents required are ready.

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With the large and prosperous market, China could be your most lucrative country to do business in.

But doing business in China is not simple at all.
China is considered by many businessman to be the most difficult country to break into.
I’m sharing the basics of doing business in China as Chinese Business Etiquette 101, from my previous consulting experience helping overseas business owners enter into the China market.
You can take it as a guide to avoid common mistakes which might ruin your business in China.

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A professionally localized Chinese website can sell your products and services well. However, Professional Chinese website localization needs more efforts than translation only. It’s a combination of sales & marketing, cultural, linguistic, and web design skills.

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Real Chinese-style names show a level of seriousness and respect towards Chinese culture.
The following are typical wrong ways to get a Chinese name.
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