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Simpson Direct
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Critics will say century other methods of communication are more popular than physical mail. There’s e-mail and texting and Facebook ads. And then, on top of that we hear nothing but bad news about the state of the Post Office and how it’s losing money. 

We know otherwise. Email has NOT made direct mail irrelevant. Here are 4 reasons to respect Snail Mail.
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Common sense says to focus on WHAT to mail and WHOM to mail it to. But don't forget-- It's just as important to pay attention to WHEN you mail. Read more to find out why! 
Some direct mail marketers focus so much on WHAT they mail to WHOM, that they lose sight of another variable that’s just as important – and that’s WHEN they mail. In my experience, most industries have a good time of year to mail (when they get stellar results) … and a bad one (when you …
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Read some of the comments Craig Simpson made in this recent article posted on DMNews. http://lnkd.in/bU5tuVE 
Experts says that even in this prolific digital age, direct mail proves to be a strong channel for marketers.
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Did you hear the one about the direct mail marketer who sent out a piece with the wrong phone number?

Sorry – there’s no punch line to this story. It’s just a very sad tale.

Some lessons are just learned the hard way, but this one doesn’t have to be. Hopefully by reading this you’ll learn a very important lesson without actually having to go through the hard part yourself.
Result-driven direct marketing that can\'t be matched!
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Direct mail response can be affected by a number of factors. But what's the most obvious and easily avoided mailing disaster? Check out this post at The Mailbag Millionaire to find out: http://bit.ly/1ldDDzn
Result-driven direct marketing that can\'t be matched!
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There are many details that go into setting up a #directmail campaign. If you establish a set of procedures to follow for each mailing and use a checklist to guide you, scheduling your campaign can be much faster and easier than you think. In this excerpt from Craig Simpson’s book, The Direct Mail Solution, Craig shares 19 Steps to a Successful Direct Mail Campaign. http://bit.ly/1fMO4ac
Find out exactly what steps to take and in what order so that your campaign will go off without a hitch.
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Simpson Direct

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Your sales piece is the heart and soul of any marketing campaign. You NEED the BEST copywriter to make it effective! 
The heart and soul of your direct mail campaign is the sales piece copy. Writing brilliant, interesting, persuasive copy is not an easy task. And it’s often not fully appreciated by the people who pay for it. New mailers especially tend to focus on the campaign details of cost, scheduling, and locating mailing lists. Getting …
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Call, click, order NOW. A call-to-action (or lack thereof) can make or break your direct mail campaign. Read more to learn how to craft the PERFECT CTA. 
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A nice post from our friends at entrepreneur.com that seemed to resonate with a lot of folks: http://www.entrepreneur.com/article/235828
When writing your direct mail sales piece, be sure to include and pay particular attention to these seven parts of your letter.
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Your sales piece, going out into thousands of homes, represents you and your business. You’re depending on your printer to provide an attractive, quality product. So choosing the right printer is critical. Here are the five things I recommend to always look for when selecting a printer worthy of your job:
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Unless you know for sure that they were delivered to the right place in the right condition, you’ll never know how to judge the effectiveness of your sales piece, your list, or any other aspect of your campaign. Learn the absolute best ways to monitor your direct mail campaigns by visiting my blog! 
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Despite living in a world that is now dominated by a digital presence, direct mail still continues to go from strength to strength. Figures have shown that direct mail receives a 4.4% response rate compared to an average of just 0.12% for email marketing. http://bit.ly/1dpCV3U Maybe it’s time to add #DirectMail to your marketing strategies? Give us a call – we can help you get started.
(PRWEB UK) 28 February 2014 -- Despite living in a world that is now dominated by a digital presence, direct mail still continues to go from strength to strength.
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Contact Information
Map of the business location
115 NE A St Grants Pass, OR 97526
115 Northeast A StreetUSOregonGrants Pass97526
(541) 956-2160simpson-direct.com
Marketing ConsultantToday 8:00 am – 5:00 pm
Monday 8:00 am – 5:00 pmTuesday 8:00 am – 5:00 pmWednesday 8:00 am – 5:00 pmThursday 8:00 am – 5:00 pmFriday 8:00 am – 5:00 pmSaturday ClosedSunday Closed
Simpson Direct specializes in Direct Mail Marketing. We offer a variety of products and services to help you get the best possible results from your direct mail campaign. Call or e-mail us today for more information!
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Have them in circles
5 people
Alexandra Cannon's profile photo
Sally Sharp's profile photo
Tim Pritchett's profile photo
Ruben Leon's profile photo
Holborn Direct Mail's profile photo