Profile

Cover photo
Siddharth Lal
Works at Gyaan Pty Ltd
Attended Springdales School
Lives in New Delhi, India
27 followers|1,560 views
AboutPostsPhotosVideosReviews

Stream

Siddharth Lal

Shared publicly  - 
 
 
Three primary steps to getting Review & Rating rich snippets to show up in your organic SERP results:

1) Have a single web page on your site that is about a specific product or service (not a collection of products or services) and not “adult” in nature.
2) Make a way for customers to leave reviews for your product or service on this web page.
3) Use semantic markup to explain to Google that you have reviews on your page, what type of reviews they are (single or aggregate) and how they should be represented (e.g., 1-5 star rating, 0-100%, etc.).

Excerpted from "Content Marketing Strategies for Professionals" by +Bruce Clay and +Murray Newlands with contributions from more than a dozen top   #contentmarketing all-stars!

Available on Amazon.com_ http://bit.ly/cmstrat 
#reviews   #localseo  
1
Add a comment...

Siddharth Lal

Shared publicly  - 
 
 
5 Keys to SEO Success in Priority Order

I have just published an interview with Bing's +Duane Forrester, where we discuss his best advice on what publisher's do to grow their visibility online.  The chart below represents his long considered thoughts on this topic.

As you will see, Duane pushes us towards a holistic view of SEO.  The interview is loaded with gems, such as the discussion on typos and grammar and the impact they can have on your users, and yes, your SEO.

Take the jump for the full read:

http://www.stonetemple.com/duane-forresters-5-keys-to-improving-search-rankings/
1
Add a comment...
 
WWW Turns 25, Read what Sir Tim Berners-Lee, the inventor of the web has to say on turning 25 http://googleblog.blogspot.in/2014/03/on-25th-anniversary-of-web-lets-keep-it.html
1
Add a comment...
 
Want a #Viral #youtube #Video? See Talking Twin Babies video, 94 Million Views Talking Twin Babies - PART 2 - OFFICIAL VIDEO
1
Add a comment...
Have him in circles
27 people
Rubana Jain's profile photo
mukul gupta's profile photo
WhiteRose Ad's profile photo
sourabh rana's profile photo
PRATAP RANJAN SINGH's profile photo
ale agostini's profile photo
Deepak Singh's profile photo
Vishal Vivek's profile photo

Siddharth Lal

Shared publicly  - 
 
Bing's Duane Forrester lists in order the priorities site owners should invest in for better search rankings.
1
Add a comment...

Siddharth Lal

Shared publicly  - 
 
Google made it clear earlier this year that those doing guest posts “for SEO purposes” might be subject to penalties. But the latest chapter in its war on guest posts feels a bit crazy: an entire site put into Google’s penalty box because of a single guest post that Google didn’t like. Your Entire Site […]
1
Add a comment...
 
"You’re going to get the customers you want by being awesome to the customers you have." http://bit.ly/PPOabn
1
Add a comment...
 
#Viral Ad Campaign by SOS Village, Would you help a freezing child? 12 Million Views in 1 Week Would you give your jacket to Johannes? SOS Children's Villages Norway [OFFICIAL] #digital #video 
1
Add a comment...
People
Have him in circles
27 people
Rubana Jain's profile photo
mukul gupta's profile photo
WhiteRose Ad's profile photo
sourabh rana's profile photo
PRATAP RANJAN SINGH's profile photo
ale agostini's profile photo
Deepak Singh's profile photo
Vishal Vivek's profile photo
Work
Occupation
Country Head Bruce Clay India, Entrepreneur & Internet Marketing enthusiast
Skills
SEO, Internet Marketing Optimization, Digital Marketing, Search Engine Optimization
Employment
  • Gyaan Pty Ltd
    Director, 2002 - present
  • Bruce Clay India
    MD, 2009 - present
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
New Delhi, India
Previously
Delhi - Sydney, Australia
Story
Tagline
Zindagi Rocks! - Attitude is a way of life
Introduction
Speaker at various industry forums such as:
ad tech New Delhi 2012 - http://www.youtube.com/watch?v=3vVSsxHWI-g

SES New Delhi 2012 - http://sesconference.com/delhi/speakers.php

Cellstrat, New Delhi 2011 - http://www.cellstrat.com/speakerprofiles290711.html

Guest lecturer at National Institute of Advertising

Speaking with ClickZ.asia on "The Future of Search in India"
http://www.clickz.asia/9692/seo-and-the-future-of-search-in-india-video

Written articles on Internet marketing:
http://www.4psbusinessandmarketing.com/22092011/storyd.asp?sid=4856&pageno=2
http://www.oneclickcustomers.com/mobile/mobile-website-design-optimization-check-list.html
http://www.bruceclay.com/newsletter/volume90/india-seo.htm

Siddharth has been heading Bruce Clay India for the past 4 years & has successfully completed the Bruce Clay Advanced SEO Toolset Training Course & is also a certified Google Advertising Professional (GAP).

Post graduation from University of Technology, Sydney with a MBA specializing in E-Commerce.
Graduation from University of Western Sydney with a B. Com specializing in Marketing.

An entrepreneur, Siddharth launched his own company after years of working as a top sales partner for a leading Telco in Australia. With his Internet marketing knowledge and skills, Siddharth led his company to gross over $15 million in online sales for their channel partners. Since then he has helped a number of companies achieve top rankings in Search Engines for very competitive keywords, thus helping them build traffic to their website and revenue to their business.

His skill set includes:
SEO (Search Engine Optimization)
PPC (Pay Per Click) Advertising
Landing Page Design as part of Conversion Optimization
SEO Web Design
Google Analytics
Education
  • Springdales School
    Commerce, 1993
  • University of Wester Sydney, Hawkesbury
    Bachelor in Marketing, 1994 - 1996
  • University of Technology, Sydney
    MBA in e-marketing, 2000 - 2004
Basic Information
Gender
Male
Relationship
Married
Other names
siddlal
I have used Delight Gifts on multiple occasions & the experience has been wonderful. I have used them for giving "personal gifts" to my family and friends and also to give business gifts for my company. The reason I like using their services is that they offer Gift Experiences such as Dining, Spa, Saloon, Adventure, Sports etc which is a fairly new idea in India. People normally expect material gifts and when they receive something unusual they absolutely love it. For Rakhi I gave my sisters a Toni&Guy hair treatment and they loved it. Similarly for my uncles birthday and anniversary I gave them a dining experience at ITC. I encourage everyone to try this new & unique gifting idea!
• • •
Public - 11 months ago
reviewed 11 months ago
1 review
Map
Map
Map