Just finished a hangout with a group of my students. They presented their social media plan, such a nice job, look at these pictures and marvel at their creativity and detailed oriented approach!
World's shortest HOA #Take5HOA is tacking this question on Monday in 5 just 5 minutes.
Would love it if you joined the discussion!
Here is the link for mobile viewers: When in doubt about social media,, flip the funnel by Sherry Nouraini
This kind of approach to marketing via Social Media comes from years of using a funnel as a metaphor for how things should be done. The traditional way of thinking is to herd as many people as you can down the wide open end of the funnel and hope that some of them would come out of the narrow end (convert).
I would argue that this line of thinking is not the best way to approach social media, and I'll tell you why in 5 minutes on Monday.
Hope you join the discussion and share your thoughts.
Here is a link to our community where we continue the discussion over the next week:
If you find these 5 minute shows useful, please share them with others who may be interested in the topic.
#Take5HOA #socialmediamarketing #socialmediatips #socialmediastrategy #marketingfunnel #marketingtips
- University of Toronto
- Captive TouchFounder/President, present
The value of building a strong personal brand for business owners, emplo...
Every Monday at Noon PST I record a 5 minute video and share my thoughts with a group of colleagues within a public Google Plus community th
Effective leaders are great teachers: What Scott Monty teaches us with t...
Ever since Scott Monty left Ford, we've been waiting for the news of his next move. Today, he announced that he will be joining SHIFT Commun
10 Practical Ways to Turn Ideas into Action | LinkedIn
Just this week a colleague I deeply respect sent me an email with something tremendously valuable inside—a great idea. Working for Hallmark
How to Criticize with Kindness: Philosopher Daniel Dennett on the Four S...
"Just how charitable are you supposed to be when criticizing the views of an opponent?" "In disputes upon moral or scientific points," Ar
My advice to 22 year olds: Be yourself and success will find you | LinkedIn
What would I do differently now if #IfIWere22? Nothing, and here is why:I believe who we are today is a product of our circumstances and how
The FCC wants your input, for the sake of education and innovation, give...
The internet has transformed education and life-long learning in ways we could not have imagined just a few years ago. Unfortunately, seamle
#AmazonCart: A Compelling Reason For Teachers To Tweet
Appeals to parents by teachers and the PTA to donate for school fundraisers is a regular part of our educations system, and for good reason.
Facebook anonymous login and granular privacy permission, a gift to educ...
Social media platforms and web 2.0 applications have been integrated with many aspects of human life, but higher education has been slow in
Why Do Some Americans Seem So Scientifically Illiterate?
America: land of the free, home of the scientifically illiterate. That’s the message being sent by the results of a new Associated Press pol
How to use social media in the classroom while protecting privacy
Pearson Education recently released the results of their annual Social Media for Teaching and Learning survey, in which 7,969 teaching facul
FTC: Brand-Incentivized Pins On Pinterest Potentially "Deceptive," Requi...
Eric Goldman alerted us this weekend (via Twitter) to an FTC ruling that may have a significant impact on the way that brands interact with
Wearables TechCon: The Wearables Technology Conference
#WTC2015 is the HOW-TO technical conference for professionals implementing #Wearables technology . Be there, March 9-11 2015, in Santa Clara..