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Shelly Alcorn, CAE
Works at Alcorn Associates Management Consulting
572 followers|236,367 views
Changing the world, one association at a time....

Shelly began her career in change management at the age of 5 when she was enrolled at what was to be the first of the eleven schools she would attend prior to graduating from high school. Being the perpetual “new kid” forced her to quickly and strategically assess new environments, orient herself to new curriculum, policy and rules and figure out the political nuance involved in navigating the lunch-line and recess.

Shelly kept up the fast pace by diving head-long into her career in the world of association management. She worked her way up from receptionist to executive director, switched directions to passionately pursue developing her skills as an educational content specialist and is now a consultant. She has a nerdy fascination with governance structure and policy as well as an unhealthy obsession with management theory and practice.

Being a blue collar girl in a white collar world leads to some interesting results. You shouldn’t be surprised that she can swing a hammer just about as well as she can swing a policy manual. It’s also why she is in the habit of helping clients build solid futures they can live in as opposed to talking a line of “consultant-speak” and wasting time with impractical solutions that don’t work in the real world.

A revolutionary, self-proclaimed edupunk, Shelly attributes her knowledge about associations to many hours on the front lines with staff and volunteers in both the 501(c)(6) and 501(c)(3) arenas and one too many all-nighters at conference. She is determined to see associations continue to serve as a bulwark of adult education in the United States. She got her CAE (Certified Association Executive) just to prove she knows what she’s doing.

Shelly’s favorite words are change, vision, strategy, tactics, learning, teaching and Lord of the Rings. 

Shelly blogs at Association Subculture because her cat is a bad listener.  She also started an Internet show called The Association Forecast Show which broadcasts live from different locations around Northern California and talks about current topics association executives should have on their radar screens.

Find Shelly on Twitter @shellyalcorn or online at

  • Alcorn Associates Management Consulting
    Principal, present
Contact Information
1000 Q Street, Ste. 120Sacramento, CA 95811


It´ll be your own ingenuity, creativity & awesomeness that make effective use of #Gaming in your association.@shellyalcorn @willisturner
Gamification is now the hot approach to driving engagement. How can you encourage more participation and excitement from your association's members? You got it, gamify your activities. Want to learn some quick tips, tricks, and techniques can you start on immediately? Read on. Read & Share Ahas from 'Shelly Alcorn and Willis Turner on Engaging Members Through Gamification' @shellyalcorn @willisturner #AhaAmp [...
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Shelly Alcorn, CAE

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“the speed of disruption is starting to become brutal,” said Chambers. CEO Cisco....
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Workplace trends for will these impact memberships?
Every year I give my top ten workplace trend predictions for the upcoming year. You can read my predictions from 2013 and 2014 if you missed them. My objective is to capture all the research and insights that I have tracked through hundreds of studies released by my company and third parties [...]
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Hopefully our electronic assistants will direct folks to us when they are looking for information....look kids we have to stop arguing about "what our value is" and start creating it.....
You can call it a Virtual Personal Assistant, an Intelligent Agent, an Intelligent Interface or whatever you wish. We call it inevitable. The era of the..
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#associationsnow  It's all about the #learning  and the #microcredentialing   - who better than us?
Today’s professionals are looking for lifelong learning to advance their careers. Associations have a shot at becoming major players in the space.
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Sorry about the spam post earlier today....I've changed this community to a private community and I promise I'll post some interesting links to make up for the bothersome post from whoever in the hell that was.....:(
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Shelly Alcorn, CAE

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Profound Changes From the Slightest Shifts
From this:  To this:  There has been a movement underway for some time to replace the traditional symbol for "handicapped" with a new visual and to stop using the word "handicapped" on signs. What a beautiful idea to choose to use new terms to shift the con...
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Have her in circles
572 people
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:D  Great deal and interesting sales methodolgy to boot - bonus :D
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Shelly Alcorn, CAE

Technology  - 
Seriously awesome....I know some executives who might want to have the latitudes doorbell so they know when the president is getting close...a bigger question is I can see a day not far off when we will be able to track conference or meeting attendees like this so we a) know when people are onsite, b) make real time adjustments in staffing if we see a heavy concentration heading to the registration desk, etc.  What could we do if we knew where our people were before they got to us?
Ambient Furniture from MIT - A look at MIT's latest Ambient Furniture projects - Smart Home
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This talk is only 17 minutes long but its so worth a watch....we are learning how to map the brain and "see" what people are thinking...questions about how we think, how we learn and how we can translate those ideas to artificial intelligence...
Nell Watson is an engineer, a futurist, and the founder and CEO of Poikos. As such, she knows a lot about the machines we use today, and the ones we're planning
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Really interesting Pew Internet Study on AI and the future of work....there are reasons to be hopeful but this caught my eye: "Our #education   system is not adequately preparing us for work of the future, and our 
political and economic institutions are poorly equipped to handle these hard choices." #workforcedevelopment   #associations  .   Hope to see some of you at #asae14  in Nashville!
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Seriously, I cannot WAIT to see the first association conference room decked out for fun and for business....
Gamified Decor - A playful spin on furnishings adds a sense of fun to stationary goods - TREND HUNTER PRO
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I agree!  Would make the CAE Lounge really cool :D....
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Shelly Alcorn, CAE's +1's are the things they like, agree with, or want to recommend.
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