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Shaun Anderson
Works at Hobo
Attended St Gabriels
Lives in Greenock
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Shaun Anderson

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A guide to keyword research for beginners http://www.hobo-web.co.uk/keyword-research/
A guide to the art of keyword research aimed at beginners. Updated for 2015.
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Advice on how to write the perfect title tag for your web page. Find out how many characters and how many words to use, and discover best practice usage.
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Dealing with duplicate content - http://www.hobo-web.co.uk/duplicate-content-problems/
Advice and recommendations from Google on how to handle duplicate content issues on your website in 2015.
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I read a post by someone offering new top-level domain (TLDs). They made this claim: "Will a new TLD web address automatically be favoured by Google over a .com equivalent? Quite simply, yes it will."

Sorry, but that's just not true, and as an engineer in the search quality team at Google, I feel the need to debunk this misconception. Google has a lot of experience in returning relevant web pages, regardless of the top-level domain (TLD). Google will attempt to rank new TLDs appropriately, but I don't expect a new TLD to get any kind of initial preference over .com, and I wouldn't bet on that happening in the long-term either. If you want to register an entirely new TLD for other reasons, that's your choice, but you shouldn't register a TLD in the mistaken belief that you'll get some sort of boost in search engine rankings.
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Published Today - Hobo SEO - A Beginners Guide 2015.

http://www.hobo-web.co.uk/seo-ebook/

A free pdf ebook to download - focused specifically on seo for Google.co.uk 
A free PDF guide to the art of seo in the UK in 2015. By Shaun Anderson.
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Notes on Google Panda and better usability & user experience http://www.hobo-web.co.uk/google-panda-making-high-quality-websites-in-2015/
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Published today - Create Unique Meta Descriptions For Scraper Sites Benefit Only http://i.hobo.im/1FBorsn 
Scrape your own page for meta descriptions before scrapers do it for you, or leave them out altogether. I saw a page recently where my SERP snippet was HUGE - much bigger than everyone elses - guess what - I had no meta description tag on the page.
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very interesting
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Panda update rolling out

Earlier this week, we started a slow rollout of an improved Panda algorithm, and we expect to have everything done sometime next week. 

Based on user (and webmaster!) feedback, we’ve been able to discover a few more signals to help Panda identify low-quality content more precisely. This results in a greater diversity of high-quality small- and medium-sized sites ranking higher, which is nice.

Depending on the locale, around 3-5% of queries are affected.
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In his circles
241 people
Have him in circles
6,653 people
Yvon Huynh's profile photo
dennis conti's profile photo
Alan Harrison's profile photo
narendra thakur's profile photo
Assia Soudi's profile photo
VoucherAndDiscountCodes's profile photo
Mike Hulen's profile photo
Scot McRae's profile photo
Sandeep Rohilla's profile photo
Work
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Marketing DIrector
Employment
  • Hobo
    SEO, Marketing, 2006 - present
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Greenock
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Greenock - Greenock (Sob)
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Tagline
Hobo
Introduction
I do search marketing and am a Director of Hobo, a company I co-founded in 2006.

I sometimes write about Google SEO & online marketing on the Hobo blog.
Education
  • St Gabriels
  • St Columbas
Basic Information
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Shaun Anderson's +1's are the things they like, agree with, or want to recommend.
John Mueller's SEO Advice - Hobo
www.hobo-web.co.uk

Here’s some notes I took from the recent Google Webmasters Hangout… Google Penguin, Crawl Rates and Manual Actions The Google Penguin update

New Panda Update; New Panda Patent
www.seobythesea.com

Google’s Pierre Far announced on his Google+ page that Google was releasing a new Panda update that supposedly included some new signals tha

My Software Patent Troll Veto ( BrightEdge )
andybeard.eu

Internet Marketing, Lead Acquisition, Online Business Strategy and Social Media with Original Opinion and Loads of Attitude

» Mandela will never, ever be your minstrel.
www.okwonga.com

Dear revisionists, Mandela will never, ever be your minstrel. Over the next few days you will try so, so hard to make him something he was n

Matt Cutts debunks Google Plus Votes as Important Ranking Factors - Hobo
www.hobo-web.co.uk

Just trying to decide the politest way to debunk the idea that more Google +1s lead to higher Google web rankings. Let's start with correlat

Google Makes It Even Harder to Estimate Missing iOS 6 Organic Search Data
searchenginewatch.com

Applying PPC data has been key in accurately estimating the impact of missing iOS 6 organic traffic data. Unfortunately, Google now is retur

Ding Ding. Google v Payday Loans SERPS in the UK
www.hobo-web.co.uk

Google needs to be seen to be sorting out these type of SERPS because the payday loan seo (or spammers if you were a Google tshirt) basicall

Beginners Guide To Robots txt Files For SEO | A Tutorial with Sebastian
www.hobo-web.co.uk

Well, the “idiot's version” will lack interesting details, but it will get you started. Robots.txt is a plain text file. You must not edit i

SEO Tool Box – Productivity on Steroids - SEO Takeaways
www.seotakeaways.com

Here i present to you the internet most exhaustive list of beginners and advanced SEO Tools which can help you greatly in optimizing your SE

Just an ordinary day
pandodaily.com

I woke up this morning feeling a little grumpy, completely lacking in motivation, and with not much to do besides send out a few emails and

Bronco
plus.google.com

There's Always A Solution

SEO Book.com ~ SEO Training Made Easy
www.seobook.com

SEO Book. Join Free About Support Login. Home; Blog; Pricing; Community; Training. Overview SEO Training Pay Per Click Ads Tracking Results

Google AdWords: Keyword Tool
adwords.google.com

Google AdWords · New Features · Help · Sign out. Loading...

SEO by the Sea
www.seobythesea.com

SEO by the Sea explores search engine patents and white papers, and provides internet marketing and search engine optimization (SEO) service

Google AdWords: Keyword Tool
adwords.google.co.uk

Google AdWords · New Features · Help · Sign out. Loading...

Search Engine Land: News On Search Engines, Search Engine Optimization (...
searchengineland.com

Search Engine Land is a must read hub for news and information about search engine marketing, optimization and how search engines such as Go

ifttt
plus.google.com

Put the internet to work for you.

Search Engine Marketing (SEM), Paid Search Advertising (PPC) & Searc...
searchenginewatch.com

The authoritative guide to search engine marketing (SEM), search engine optimization (SEO), paid search advertising (PPC) and social media m

SEOPowerSuite
www.link-assistant.com

This SEO software guarantees Top 10 rankings on Google, Bing and any other search engine. Get all SEO tools in one pack. Download SEO PowerS

Seen Chris today at the clinic for the first time and, havent been in a dentist chair for maybe ten years, I was in and out in 30 minutes. Three injections - just about no pain at all. Totally transformed what i think about dentists! Highly recommended! 14 AUG 2012 - Saw Catherine today also and similar great service!
Public - 2 years ago
reviewed 2 years ago
Been here many times - food is excellent and service has always been to a similar standard.
Public - 3 years ago
reviewed 3 years ago
2 reviews
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