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SEO by the Sea

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I answered a few questions from +Nabeel Butt recently on technical SEO, how SEO by the Sea came about, and more.
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Adrian Heinrich's profile photo
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SEO by the Sea

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A nice thoughtful discussion about the future of search in days when deep learning, more processing power, and smarter computers start showing us search results, sometimes before we even ask for them.

I had a chance to participate in this post, but it's worth a look for the other viewpoints as well. What do you see the future of search looking like when computers move towards more intelligent and informed results?
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Brian Jensen's profile photogeorge oloo's profile photoDeep Ripples's profile photoMicheal Willy's profile photo
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Right, the old "hair of the dog" query, and how engines will determine if a searcher is looking for a dog hair brush or a Bloody Mary. It's all really fascinating and I'm really looking forward to seeing how results (and searches for that matter) will evolve. I do believe you're right, and that there will be multiple factors taken into consideration when delivering results. 
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SEO by the Sea

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There was a really nice mention of me in this post, but even better, this well researched article picks out a lot of people whom anyone in the SEO field should know better.
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SEO by the Sea

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Love that people added their mentors in the comments section, and those pick out some people who influenced a lot of folks in the earliest days of SEO.
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SEO by the Sea

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One of the most moving pieces that I've read in the last year.
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SEO by the Sea

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Invasion of the Stock People

This article was originally posted back in 2008, and things really haven't changed too much.  People still use these stock images way too much on their web sites.
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SEO by the Sea's profile photoZapric De Nom's profile photoPaul Gailey Alburquerque's profile photo
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thanks they will be useful
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Have them in circles
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Anna Salorinne's profile photo
 
I was interviewed on patents, augmented reality contact lenses, negative SEO, and much more. Would love to hear your opinions on some of the things in the discussion.
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SEO by the Sea's profile photoCaddis Interactive (Brand Page)'s profile photo
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Thanks, +Caddis Interactive.

It is surprising some of the stuff you see in a patent once you get rid of a lot of the noise. :)
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SEO by the Sea

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I was surprised by this mention and inclusion in this set of trading cards, and I posted this to my "Bill Slawski" Google Plus page, but I wanted to post it here to, to make sure that anyone following this page also looks up some of the other people who are included in this collection.
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Impressive... :)
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SEO by the Sea

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Adheat, Influence Scores, and Relevance Scores

The Adheat Model describes how advertisements might be passed around through a social network, from people who are perceived or scored as influencers, to the people whom they influence.

In some instances, once an opportunity to display an ad to a specific anonymous user has been awarded to an advertiser, an ad from the advertiser may be propagated from the user to the user's friends using a heat diffusion model. For instance, a user's influence on the social network can be represented as a heat intensity or a heat score, where users with more influence have a higher heat score. Propagation between users can then be modeled using a heat diffusion model. For example, an ad may spread (propagate) between two connected users as long as the user targeted with the ad has greater "heat" than the user yet to be targeted. This may result in ads propagating throughout the social network from more influential users to less influential users. One advantage that may be gained from the described method is the ability of advertisers to maximize advertising efficiency by propagating ads from influential users to influenced users.

While Google Plus may or may not carry advertisements some day, it's interesting to go through this patent, and get a better view of how people might be scored as "influencers" on a friendship graph, how it defines activity levels and influence levels. 
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Planet Sized Computers

There are 26 authors listed on the Google Whitepaper about it. It signals a profound change in the way that computers work together and coordinate the spread of information around the world.  Google's data centers are only components of something larger...

Spanner is Google’s scalable, multi-version, globally-distributed, and synchronously-replicated database. It is the first system to distribute data at global scale and support externally-consistent distributed transactions. This paper describes how Spanner is structured, its feature set, the rationale underlying various design decisions, and a novel time API that exposes clock uncertainty. This API and its implementation are critical to supporting external consistency and a variety of powerful features: non-blocking reads in the past, lock-free read-only transactions, and atomic schema changes, across all of Spanner.
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Have them in circles
7,188 people
Anna Salorinne's profile photo
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Getting Information about Search and SEO Directly from the Search Engines
Introduction
Official Google + Page for SEO by the Sea.
 
SEO by the Sea helps people and businesses and organizations raise their visibility on the Web and makes it easier for people who are interested in what they have to offer to find them.