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UK-based Streetmap sued Google in court last November under an “abuse of competition” theory. The High Court of Justice in the UK has now ruled against Streetmap:
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Barbara Starr delves into the recently released Knowledge Graph Search API and discusses how SEOs might use this data:
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“If you sell brand-name products that are sold by multiple merchants, you should take a close look at the new requirements and double check that your product data is correct and up to date.” -Google
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Google had been resisting European demands that they remove links purged under the Right to Be Forgotten rule from its global index. Instead, the Big G had been expunging them from domestic search results in individual European countries:
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Lori Weiman continues her series on brand bidding for PPC by discussing how brand terms improve the bottom line for advertisers:
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Google is rolling out a revamp of AdWords automated bidding. Some of the changes are just semantic, but the workflow is also getting an update. Get the scoop here:
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Google will likely never provide SEO certification. Here's why:
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Google has added a drop down menu on the image search result page for mobile devices and tweaked some more user interface features:
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You can uncover many potential SEO problems with a thorough crawl of the staging environment, but what if it's not readily accessible? Glenn Gabe shares some tips to consider:
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Search Marketing Expo returns to San Jose, California March 1-3, 2016. Here's why you can't miss it:
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Join us for a free webcast Thursday, March 3 and learn, among many other things, how to execute persona-driven lead nurturing campaigns to better content marketing:
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News, tips & tactics about search engines and search marketing.
Introduction
Search Engine Land is the industry’s leading online publication for the latest search news, research and analysis, commentary and expert advice. Led by search authorities Danny Sullivan and Chris Sherman, an experienced editorial staff and wide range of contributors produce the most comprehensive coverage in the industry.
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