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Imagine a time traveler from 1998 -- Google's inception -- and she's landed smack dab in 2015, handed a laptop, pulling up some Google SERPs (to find out where the heck she is). My, my! How things have changed! What once was a list of ten blue links has evolved into... I don't even know what. Here, dear time traveler - brush up on some of the most recent tests and tweaks Google's made to its search engine result pages. Take a sip of water. Catch your breath. And catch up:

Google Now Warns You Before You Visit Sites That Contain Harmful Downloads - http://selnd.com/17GSBxj

What Can Businesses Do About The Knowledge Graph Dominating Search Results? - http://selnd.com/1vLTrEm

Study: Google Now Displays Rich Answers For 19.45% Of Queries
http://selnd.com/1vLTpfu

Yes, Google Is Testing Green Star Reviews In The Search Results - http://selnd.com/17GSD8q

Google Showing Colorful Line Separators In Mobile Search Results Snippets - http://selnd.com/17GSBh3
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Very useful articles! ;)
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Take a workday break with this week's Search In Pics:
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The latest Bing Ads Editor is now available with several new features. Here’s a look at what it has to offer:
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How well do you ~~really~~ know Google AdWords?
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When it comes to data utility, search has other channels beat. Alistair Dent explains how to best use this and other bits of customer data without spending big bucks.
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Very important advice, "take advantage of your digital marketing opportunities, you must get your search data into your other channels."
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Lori Weiman shares data to help travel & and hospitality marketers gauge their success:
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Have them in circles
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The expansion of Google’s Knowledge Graph may threaten the volume of organic search traffic to websites... Nate Dame explains what's changing and what marketers should do about it.
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cool!!!
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Stoney deGeyter shares the ups and downs of his longest-standing SEO client -- including a rather surprising result to site architecture tweaks.
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Making sure your site is mobile-friendly is now more important than ever:
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This time next week, well... SMX West 2015 will nearly be over. But don't let pesky regret or "FOMO" get you down, there's still time to snatch up the perfect ticket for your schedule and budget!
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Stone Temple Consulting reports that rich answers are now displaying for targeted queries at a rate of 19.45% for targeted queries in Google. Have you seen an increase in their appearance lately?
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Your SEO sensei, John Lincoln, is here to show you the way of Fetch as Googlebot:
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Nice post!  Feth with Google in Google Webmaster Tools is a great way to makesure Google knows about that awesome content you just created.  It really speeds up the process of getting new pages indexed by Google as opposed to waiting for them to be crawled. #GoogleIndex  
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News, tips & tactics about search engines and search marketing.
Introduction
Search Engine Land is the industry’s leading online publication for the latest search news, research and analysis, commentary and expert advice. Led by search authorities Danny Sullivan and Chris Sherman, an experienced editorial staff and wide range of contributors produce the most comprehensive coverage in the industry.
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