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Marketing Mojo

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Save time during your #blogger   #outreach   #research  with these tips and tools. via +Rachel Chapdelaine 

Advice from: +Mr. Cable Cutter+Tracy Mallette, +Jennings Social Media Marketing and +216digital
Use these tips to save time when researching digital influencers and during blogger outreach!
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How Can You Increase Your #Brand Visibility in #Search? #organic #richsnippets #knowledgegraph   #ads  Via +amanda sides
Here are a few things to consider to help you get a jump start on increasing brand visibility and traffic from Google...
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Make choosing easier for your #website visitors:  Only have one conversion goal on your #landingpage. As +Oli Gardner of +Unbounce says, “One Page. One Purpose. Period.” 

Via +Jenny DeGraff 
The more options we have, the less likely we are to make a decision at all. Here's why one option on a landing page is better.
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I see two great ways forward that Google could use to one-up the competition in the area of demographic targeting
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Do you need to improve your #digital #ad performance? Start with #writing effective #adcopy. Via +Jordan Crawford 
Drafting PPC ad copy is not a creative act. Understanding Quality Score and testing new variations is at the forefront of writing effective PPC ad copy.
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Marketing Mojo President +Janet Driscoll Miller discusses how #mobile growth means that #SEOs must now focus on #app indexing. #mobileapps   #mobileseo  Via +Search Engine Land 
In the old days, search engine optimization (SEO) was all about web pages -- however, as columnist Janet Driscoll Miller points out, the growth of mobile means that SEOs must now focus on getting apps indexed, too.
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Get to know your users by gathering and analyzing data that #GoogleAnalytics doesn't automatically track! Bleatiful :) #custommetrics  Via  +Adam Smith 
Sessions & pageviews -- these are measurable interactions your user is having with your site. Awesome! But what if you want to measure something completely different?
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Want to work in #digitalmarketing, #onlineadvertising  or #SEO? We are now #hiring a Jr. #accountmanager in #Charlottesville #VA. Apply now.
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We tested #Google #AdWords #Interests #Targeting, and what we found was surprising. Via +Ivy Lustig 
Discover how to ensure your display campaigns that are using AdWords interests targeting are hitting the right audience.
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How can you improve your #LinkedIn #Ads+Janet Driscoll Miller and +Sean Jackson (+Copyblogger) discuss how Janet's #digital #advertising strategy helped her increase a company's sales by 281% for a $20,000 product. Listen to the podcast here: http://bit.ly/1SlAFJi
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To hyphen or not to hyphen? Will extended #ad headlines in +AdWords actually increase your #CTR ? via +Scott Garrett 
Extended ad headlines have been available in Google AdWords since 2011 with claims that they improve CTR, but do they really?
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What can #sitemaps  do for your #website ?
via +Heidi Smith  #SEO
I was surprised when I thought about how many different types of Sitemaps there are too. It isn't all about the regular ol' main domain XML Sitemap anymore.
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Have them in circles
3,258 people
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Diego Provenzano's profile photo
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Marketing Mojo is a full-service, data-driven online marketing and demand generation agency.
Introduction

Marketing Mojo is a full-service, data-driven online marketing and demand generation agency. Originally founded in 2005 as Search Mojo, Marketing Mojo has evolved its core services to adapt to the ever-changing needs and challenges of marketers – helping them to achieve their online marketing goals through SEO, paid media, content marketing and marketing automation. With experience in a wide range of digital marketing disciplines, the Marketing Mojo team uses the latest information and techniques to help companies maximize the sales funnel and get the highest quality results based on their goals.