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Sean Grace
Works at enosiX
Attended University of Cincinnati
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Sean Grace

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5 Things Mobile App Designers Could Learn From Walt Disney

Really interesting ways to consider UI/UX design using Disney's 12 Principles of Animation in this article. It sums up a lot of why you may like the apps that you do, and why others are underwhelming. 

Check it: http://www.fastcodesign.com/3045574/5-things-app-designers-could-learn-from-walt-disney
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Do You Watch Shark Tank?

And, do you wear glasses? On tonight's episode, a fellow startup from Cincinnati with some good buzz will be pitching the Sharks for investment in his company +Frameri Eyewear. Frameri allows the wearer to swap in different frames for their prescription frames with ease. 

It's great attention for the startup ecosystem we're building here in the Midwest. Check it out if you can, and let me know here what you think of the concept once you see it. 

+Daymond John +Barbara Corcoran +Robert Herjavec +Kevin O'Leary  +Shark Tank 
 
Congratulations to +Konrad Billetz​ of Frameri for this awesome exposure coming by way of +Shark Tank​ next week!
A Cincinnati eyewear startup will appear on ABC's "Shark Tank" on an episode airing May 1. A listing on TV Guide has two Cincinnati men approaching the sharks to grow their eyeglasses business. Frameri produces specialized eyewear that allows lenses to be swapped between different frames.
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Wow. Microsoft may find themselves the next topic of one of John Oliver's segments on Last Week Tonight for this one...
 
Microsoft's Dystopian 'Work Everywhere' Future

Sometimes you have to wonder how many sleepless hours bent over an ashtray and a pile of Red Bull cans it takes for marketing to go so very, very wrong as it often does.

In this case, Microsoft attempted to promote their office productivity solutions that help you get work done from anywhere. And why not? Access and collaboration from anywhere is one of the benefits of the cloud and mobile.

Their particular way of expressing these benefits, however, took the form of juxtaposing a sales pitch for flexible work from anywhere with a set of grim statistics highlighting how the American worker is seeing his work life creep further into his private life.

Rather than recognize these as the harbingers of mass worker exploitation through the failure to accommodate the work-life balance with new technologies, the marketing team in Redmond decided these were perfect use cases for the product.

Work from the toilet, on a date, during a family outing, or from the tops or bottoms of America's greatest attractions and natural wonders! Who needs real vacations, healthy relationships, or time for an honest bowel movement in this fast paced world?

Microsoft - The Preferred Choice of the Proletariat!

Of course Microsoft can't be blamed for creating any of these trends directly, but they seem to have missed the memo about how happy and rested workers with free time make better workers, and voluntary enslavement to the machines meant to make our lives more convenient is ultimately self-defeating.
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Wix.com CMO Omer Shai shares the vision that drove his brand's first ever Super Bowl appearance and the multichannel strategy behind it.

Really interesting look at reaching beyond the big event to get more out a marketing investment.

Most of us don't have thoughts of buying Super Bowl time. But, the principles here are applicable to any marketing strategy.

Takeaways:

1. Appreciate the unique attributes of each platform and tailor your content for these different channels. Great content isn’t just about the quality of what you produce, but also about the fit for a given medium.

2. It’s so easy to forget your goals by getting caught up in what everyone else is doing. Focus your efforts on the specific targets that are going to help you improve and grow your business, and design strategies that maximize the likelihood of achieving these goals.

3. Taking risks is great, but timing them properly is even more important. We have been thinking about a Super Bowl ad for years and have been so excited to tackle this challenge, but we were patient enough to wait until the time was right for us to be able to maximize the opportunity.
 
A CMO’s View: How Wix.com’s #ItsThatEasy Super Bowl Campaign Makes Multichannel Marketing Look…Easy
CMO Omer Shai shares the vision that drove his brand's first ever Super Bowl appearance and the multichannel strategy behind it.
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"Like any other brand a country needs brand ambassadors, fans and even critics in order to keep it growing, evolving and honest."

Great read on how countries, and really everything, must function as a brand whether they like it or not. Understanding this, and encouraging all of the moving pieces to work as a unit to create and communicate a brand identity is key to the success of that brand.

Really well dissected +David Amerland​. I enjoyed the post.
 
Everything is a Brand!

If it's not it has little value (and that constitutes goods without label that make a 'brand' of their state). When it comes to countries we only now begin to realise that we are all accountable for the national brand and we all benefit, equally by becoming actively involved in its reputation and working to build it up. Brands work at the perceived value interface to produce a relationship between them and their audience that is largely cost-agnostic. 
Reputation, national branding, tourism and businesses
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+Sean Grace I am really glad this resonated. 
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I like the way Communities look in this new Google+ update.

What do you think?
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Its cool hadn't yet noticed ... But looks nice
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Marketers collecting your personal data: Would a little transparency go a long way for you?

"Whatever the real value, we all agree that there is a value to data.  Finding the real value, and transparently using that information to provide a personalized user experience, benefits all parties."

One approach given here is to assign a value which corresponds to the "amount" of data collected. 10 questions = 10% purchase discount, for instance.

No interest in giving personal data? Pay full price. What do you think? 
 
kevin benedict, cognizant, future of work, mobile, mobility, mobile commerce, enterprise mobility, mobile strategies, mobile payments, mobility analyst,
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Money to be made on May 2 if you're not a boxing fan. 

If you are a fan, you should be in our Boxing Enthusiasts G+ Community - the biggest on G+, the best on social media. 

#maypac   #mayweatherpacquiao
 
"PPV Cops" paid to report businesses illegally showing Mayweather v. Pacquiao on May 2
Volunteers across the United States will be out on Saturday night snooping on bars illegally showing the big fight – and the more they spot, the more they earn
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Hmmm
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10 Ways Mobility Is Revolutionizing Manufacturing

Great examples of how moving to mobile solutions is affecting one particular sector. There are example like this in every field!

cc +enosiX, Inc.  #enterprisemobility  
81% of CEOs see mobile technologies as being strategically important for their enterprises. The top three technology priorities of industrial manufacturing CEOs are mobility (73%), cybersecurity (72%) and data mining and analysis (70%). 86% of CEOs say a clear vision of how digital technologies including mobile can create competitive advantage is key [...]
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Frustration in the Information Age

What do you think about this tirade from Bryan Price of the +Cincinnati Reds?

He may be off on what the media's job is, but does he have a point about the need for journalists (and everyone really) to immediately tweet out every piece of information they come across for mass consumption?   

#socialmedia   #sportsnews
 
Cincinnati Reds manager drops 77 F-bombs while lambasting the press

Well, does Bryan Price have a point? 
After being asked why All-Star catcher Devin Mesoraco wasn’t available to play in a recent game, Bryan Price got very upset and accused the press of helping the Reds’ opponents.
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I'm no Reds fan, but I like and agree with the coach. As brands excel at storytelling, and directly informing their fans and users, I see journalism as unnecessary at the scale it presently is. 
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Indeed....I would go further...."If you have to explain it, you failed." If my jokes don't get a laugh viscerally, I need to go back and rework them!
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Interesting look at how startups are named, then and now. 
 
When Naming Your Startup, Simple Is Better

Tech companies move from bizarre to brand-friendly.
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Have him in circles
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Education
  • University of Cincinnati
    MS-Marketing, 2006 - 2009
  • University of Cincinnati
    BA- Business Economics, 2001 - 2005
Contact Information
Home
Email
Story
Tagline
Marketing Pro - Brand Strategy, PR, Digital, & Social
Introduction
Looking for help with your marketing? I love building and executing strategies that leverage online and offline resources to increase sales and develop strong customer advocates. 

I provide a comprehensive set of consulting services, which include content creation, social media management, Google/Google+ training, copywriting, SEO, database management, and email marketing. I'd love to help you reach your business goals. My email address is sean.grace52@gmail.com. Give me a shout!

About me: I have many interests, and more are added as I explore my networks and the world around me. There are not enough hours in the day to fully engage every one of them. But, I try. 

I love Marketing, Comedy, and Genuine People. Music Enthusiast. Film Buff. Beer Lover. Proud Cincinnatian

Here on my personal page I post on anything I find interesting and want to share with others. Topics include marketing, social media, tech, innovation, music, movies, and more. 

If you're new to Google+, or just want tips on how to use it better, scroll down to my weblinks - the first bunch on the top are all about getting the most out of the network.

Specific Circles I Would Fit Into / Community Types I Enjoy:
  • Marketing, Branding, Advertising, Digital Marketing, Social Media
  • Technology, Innovation
  • Mobile Marketing
  • Google Plus, Google Plus for Business, Google Plus Tips
  • Small Business Marketing
  • eCommerce, Social Commerce, Mobile Commerce
  • Android
  • Startups & Entrepreneurship
  • Cincinnati, Ohio
  • Vegetarian,Vegan
  • Comedy
  • Beer
  • Music #SupportMusic 
  • Sports (football, boxing, basketball, etc.)
My Google+ Communities:
The following are communities I either own or moderate for. Have a question about communities? Please ask me.
Work
Occupation
Marketing Man - Need help w/ online/social media strategy? I'm your man.
Skills
marketing, social media marketing, branding strategy, digital marketing, CRM, content creation, PR
Employment
  • enosiX
    Marketing Manager, 2014 - present
    The enosiX framework provides .NET developers with a simple way to interact with SAP business processes and data by eliminating the need for SAP expertise or ABAP knowledge. The technology is rooted in both the Microsoft and SAP platforms, allowing the framework to manage all aspects of the integration from a .NET solution into SAP. The framework component resides within SAP and governs the communication of incoming requests from client apps to the powerful Smart Business Objects that are configured to interact with existing SAP business processes. The enosiX Smart Business Objects encapsulate the complexities that surround the use of the standard SAP APIs and expose a simple and intuitive API for .NET developers to code against.
  • Marketing Consultant
    2010 - present
  • CoupSmart
    Marketing Director, 2012 - 2013
Basic Information
Gender
Male
Sean Grace's +1's are the things they like, agree with, or want to recommend.
Integration Developer News: Architecting the Intelligent Enterprise with...
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Integration Developer News is a leading source of information on business-critical integration technologies, including application infrastru

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We are very excited to announce our new partnership with enosiX. enosiX offers MJCZone and it's clients a unique value proposition, by provi

What Is The Fund of Funds? A Straight-Forward Guide to a Complex Financi...
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IX Cincy is this week and we wanted to take this opportunity to explain one of the tools that makes it possible - the Cintrifuse Fund.

Back To The Future In Enterprise SaaS Selling
techcrunch.com

Given the success of Box, it’s hard to imagine that founder Aaron Levie believes he should have done something differently in the company’s

A Unique Opportunity For Startups at Innovation Xchange - Enosix
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If you’re a B2B-focused startup in (or traveling to) Cincinnati, Ohio this week, you’re likely as excited as we are for the Innovation Xchan

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The essence of Coach.me is to reimagine human performance by placing a coach with you at all times. This release takes t…

UpTech Class of 2015: Hello Parent embraces its new name
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One of UpTech's recent startup graduates, Hello Parent, is living proof that a lot can happen during the six-month accelerator class, changi

Cincinnati startup expects growth spurt from $1.2 million state loan - C...
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A Cincinnati startup company has won one of two $1 million-plus loans that Ohio’s Third Frontier program handed out last week.

Revisit NYC's Golden Era Of Hip Hop Radio In This New Red Bull Doc | Co....
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"Revolutions On Air" celebrates the innovators of 1980s mix show culture.

Iconic Hip Hop Albums in Google Street View | Mass Appeal
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Discover where some of your favorite hip hop album covers were shot in Google Maps.

Czarface - Every Hero Needs A Villain (Bundle) | GetOnDown.com
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This item will start shipping on June 16th! CZARFACE - Wu-Tang founding MC Inspectah Deck and veteran duo 7L & Esoteric are back with their

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A new mobile app for the iPad, designed to allow users to create attractive and engaging presentatio..

Instant Business Communication Made Possible on the Apple Watch
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Avaamo, a provider of mobile solutions designed to reinvent the way businesses communicate in today’..

George Lucas Epically Trolls Rich Neighbors By Building Affordable Housi...
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After his wealthy neighbors opposed his effort to build another studio, George Lucas decided to build affordable housing for the poor instea

How Your Startup Can Throw A Busta Rhymes Christmas Party - Cintrifuse
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When people talk about the benefits to having your startup in the Midwest the same thing comes up time and time again. Cost-of-living. Every

I've gone for the 'cook your own dinner' before. Not my favorite experience, but that's me. Their wine is decent. But, the annual 2-day festival the first weekend in September is an event I never miss. Ever. Great atmosphere to spend the day with friends walking through the vineyard and listening to live music with a bottle of wine.
Public - 8 months ago
reviewed 8 months ago
One of my favorite places to go for lunch when I'm in the area. Great food. The hot and sour soup is something I have to get with my meal every time.
Public - 8 months ago
reviewed 8 months ago
Nice staff. But, I avoid going here because the parking lot is so torn up. Nothing but potholes everywhere getting worse year after year. If they don't care to fix it, I don't care to spend money here.
Public - a year ago
reviewed a year ago
Went here for an early dinner on Saturday. It has a rustic look with wooden walls and furniture to compliment the wood-fired oven. The lights are in lanterns. Local craft brews on tap. Pizza is great. I liked the service.
Public - a year ago
reviewed a year ago
83 reviews
Map
Map
Map
One of my favorite places to go for good food, drink, and atmosphere downtown.
Public - a year ago
reviewed a year ago
First time here this morning. I went through the drive thru and got their "red eye" coffee with shots of espresso. It was really good. The service was friendly, and I like the original menu. I'll be going back again.
Public - a year ago
reviewed a year ago
The decor of the restaurant is nice. Stone work, aquarium, framed photos of the city, etc. Like many restaurants, the lobby/waiting area is horribly inefficient with people waiting in line to get on the list several minutes before realizing that it wasn't a line at all, just people milling around waiting to be called to their table. The food is pretty much the same cookie-cutter food you would get at any American chain restaurant - you have your burgers, seafood options, appetizers that are the same as anywhere else. I know this doesn't apply to everyone, but there is a real lack of vegetarian options - either a plate full of sides, or the spag-lasagna with marinara instead of meat sauce. At the very least, it would be nice to be able to sub a veggie burger for meat in their burger choices. The food was average - I had onion rings (good batter), chips & queso, spinach dip, salad, and spag-lasagna. Nothing I would have to go back for. The service was good though, and the prices are fair.
• • •
Public - a year ago
reviewed a year ago