I'm interested in this new product line extension from that leverages their long-time positioning as the safest vehicle option.
Portability is definitely an issue for car seats, and this folds up into a bag to carry with you. I'd have to learn more about the material. But, the fact that it comes from Volvo automatically brings a level of trust in their abilities in anything safety related.
And, that long-term branding they have committed to, not to mention lived up to (that's the key there), will drive trial for a product like this.
Twitter announced today an overhaul of your profile page, and it's BIG news!
Profile Images are larger, and Cover Photos now span the width of the screen.
Twitter is also going to allow us to pin tweets to the top of our profile, as well as make our most popular tweets larger in the stream.
Read today's article for the full details of the changes, image dimensions and more.
#Twitter #SocialMedia #News #ContentMarketing
Going to the grocery store is one of my least favorite things to do. This Dash shopping wand from Amazon that links up with the Amazon Fresh service looks like it's for me.
It's interesting to think about how Dash may be used outside the home too, as this article speculates. Will you take it with you in case you come across something you like at a store? Will we start to see stores banning "shopping wands" on their property altogether? Or, is there a way for retailers to compete in a smarter way?
I had wondered about the Sci Fi switch to SyFy too when it happened. And, Tropicana messed with a perfect image to evoke their brand in order to "modernize" the packaging.
Looking forward to some good conversation, and an interesting panel including folks from Twitter, Possible, , Squerb, Empower, and Mentos/Airheads (hopefully they bring some samples).
- Marketing Consultant2010 - present
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- University of CincinnatiMS-Marketing, 2006 - 2009
- University of CincinnatiBA- Business Economics, 2001 - 2005
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