Profile cover photo
Profile photo
Scott Kellam
588 followers
588 followers
About
Posts

Post has shared content
Some changes are happening at Moz! Within the coming weeks/months, +Rand Fishkin will be turning over the CEO reins to +Sarah Bird (our current president and chief operations officer). But don't worry! Rand is staying at Moz and is in it for the long haul. :-)

Check out all the details - http://moz.com/rand/swapping-drivers-on-this-long-road-trip-together/
Photo
Add a comment...

Post has shared content
Mission ImposSERPble 2: User Intent & Click Through Rates

A most triumphant glimpse at new click through rate data

What I find particularly interesting is that the data didn't deviate as significantly as I would have expected from the Slingshot SEO data. I would have expected that the addition of rich snippets and authorship images would have more of an impact, but it seems that position in the SERP is still a supreme determinant of CTR. Great stuff!

#seo   #marketing   #ctr   #google   

http://pshapi.ro/18nTDOm
Photo
Add a comment...

Post has attachment
Add a comment...

Post has shared content
#MozCast  Feature Update - A lot of odd CSS changes from Google last night (almost 100) - it feels like they're gearing up for something big. One specific test in progress - paid product ads with explicit rankings. The circles in numbers (1), (2), etc. on this screenshot aren't part of the product image - they've been added by Google to rank the products.
Photo
Add a comment...

Post has shared content

Post has attachment

Post has attachment
Add a comment...

Post has attachment
Add a comment...

Post has attachment
Add a comment...

Post has attachment
Wait while more posts are being loaded