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Scott Albro
Works at TOPO
Attended Duke University
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Scott Albro

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The 4 psychological reasons sales can't understand the buyer
 
How human nature prevents sales from understanding the buyer http://blog.topohq.com/sales-buyer-sales-wrong-buyer/
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Scott Albro

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The Funnelholic goes bananas and writes a 10 page missive on the new wave of sales tools sweeping the market
 
Craig Rosenberg dives head first into the sales technology abyss http://blog.topohq.com/sales-productivity-the-sales-persons-guide-to-sales-technology/
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My latest post on some crazy, effective engagement techniques developed by the FBI
 
10 tips developed by the FBI's counterintelligence team that will forever change how sales and marketing engages customers http://blog.topohq.com/customer-engagement-how-marketing-and-sales-can-use-psychology-to-drive-engagement/
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People
Have him in circles
54 people
dawn gulino's profile photo
John Hurley's profile photo
Zachary Miller's profile photo
Atri Chatterjee's profile photo
Chris Selland's profile photo
Chris Lloyd's profile photo
Mike Jung's profile photo
Work
Occupation
Founder, CEO
Skills
marketing, sales, startups, product development
Employment
  • TOPO
    Founder, CEO, present
    TOPO is a research, advisory, and consulting firm that believes in a really simple, but powerful idea – that all revenue can be distilled down to a series of conversions. So far, we’ve identified and mapped thousands of conversions. These conversions exist across the hundreds of different sales and marketing programs that companies now employ. By understanding and optimizing these conversion points, we’re helping our clients build “revenue machines” that are scalable, controllable, and predictable.
  • Brightside
    Founder, 2013
    Brightside is a little side project that provides people with the inside scoop on various careers. To see Brightside in action, check out https://brightsideu.com/marketing-jobs-ebook.
Basic Information
Gender
Male
Story
Tagline
Founder and CEO of TOPO
Introduction
TOPO is a research, advisory, and consulting firm that believes in a really simple, but powerful idea – that all revenue can be distilled down to a series of conversions. By connecting everything we do back to this core idea, we help sales and marketing organizations exceed their revenue targets.
Education
  • Duke University
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