- X & Y CommunicationsDating/Relationship Coach, present
Scot McKay has burst onto the scene in the last few years and quickly set himself apart among elite world-class dating coaches with a unique approach he calls "character-based".
Through a combination of "deserving what you want" and decoding the opposite sex's thought process, Scot talks about how a masculine, confident man of true character and leadership skill is an authentic representation of the man the most desirable women want, obviating the need for "tricks" and "techniques".
His next-generation concepts transcend mere pickup and seduction and describe a state of having 100% control over one's dating life, culminating in the ability to attract the highest quality women on Earth, effectively manage relationships and make wise decisions from a position of strength.
Scot is well known for his new The Master Plan course for men, his monumental VIRTUOSITY program, his relationship management system called The Leading Man, and for his multiple top-ranked podcasts on iTunes including The Chick Whisperer.
He also promotes a unique formula for online dating success called Online Dating Domination, in which he objectively demonstrates how to literally dominate one's entire metro area on the dating site of your choice.
Scot represents a real-world example of how a man can effectively manage a successful dating life all the way to the end goal of building a long-term future with the greatest woman he has ever met. Scot's ultimate "proof of concept" is his wife Emily, who is his podcast co-host and a recognized dating expert in her own right.
He is currently ranked #1 worldwide on Grader.com’s list of influential Facebook users. Additionally, with over 100,000 followers, Scot is consistently ranked within the top 100 on that site’s list of globally influential Twitter users.
Having leveraged the power of social media to promote his personal brand as such, Scot is frequently called upon to consult on the subject. He has formed a separate web portal (http://unchainedoffice.com) specifically to share social media strategies, primarily through video.
Scot’s latest dating strategies for men can be found at http://deservewhatyouwant.com/masterplan. Sign up for his free newsletter and receive cool free stuff in your inbox, including audios and special reports designed to improve your success with high-quality women.
Most recently, Emily and Scot have launched The Happy Couple’s Hangout, a community for those who are married or in long-term relationships. The site URL is http://www.scotandemily.com.