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Social media is vital for small businesses to leverage to make their content marketing efforts count. Learn tips and best practices for incorporating social media into your content marketing strategy to maximize the impact of your content and skyrocket your reach.
http://blog.scoop.it/2016/06/29/social-media-the-heartbeat-of-every-small-business-content-marketing-strategy/?utm_medium=social&utm_source=googleplus&utm_campaign=lean-content-marketing-4114003
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Today, content marketing has never been so hot. Yet 71% of marketers are failing at it. To better understand how marketers can be more effective, we spoke with 300+ marketers and top influencers to learn about their biggest content marketing challenges and how they expect technology to help. Based on our findings, we've come up with a vision for the content marketer of the future.
http://www.business2community.com/brandviews/scoop-it/will-content-marketing-look-like-5-years-today-01566464?utm_medium=social&utm_source=googleplus&utm_campaign=scoop.it#lyedQaGILvBItJPJ.97
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Content marketing is one of the most powerful tools marketers can use, yet most struggle without having a proper strategy in place. In order to be successful, marketers must optimize every stage of the content marketing lifecycle, starting with strategy. Learn what it means to strategize your content marketing and how to do it successfully with these best practices.
http://blog.scoop.it/2016/03/21/how-to-strategize-your-content-marketing-for-success/?utm_medium=social&utm_source=googleplus&utm_campaign=lean-content-marketing-4114003
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If you don’t know how to promote content on social media, putting all the pieces together can feel like quite a challenge. There are so many options, so many technologies, and so many tips and tricks all clamoring for your attention. Learn the best strategies for promoting your content on social media to generate maximum results from your content marketing.
http://blog.scoop.it/2015/06/15/a-beginners-guide-to-promote-content-on-social-media/?utm_medium=social&utm_source=googleplus&utm_campaign=lean-content-marketing-4114003
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Time to work smarter with the new Scoop.it Content Director, the first intelligent content marketing automation software that helps marketers save time and maximize the impact of their content.
http://blog.scoop.it/2016/06/23/reinventing-content-marketing-automation-introducing-new-scoop-content-director/?utm_medium=social&utm_source=googleplus&utm_campaign=lean-content-marketing-4114003
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Join us for a webinar next Tuesday, 6/28 to find out how intelligent content marketing automation will empower you with the technology you deserve to bring success to your strategy. You'll learn how to leverage smart content marketing automation to not just manage and monitor your content efforts, but also improve every step of the way to maximize your results.
http://info.scoop.it/reinventing-content-marketing-automation-webinar?utm_medium=social&utm_source=googleplus&utm_campaign=scoop.it
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Are you ready to make smarter decisions and start getting better results from your content marketing? Join us for a webinar tomorrow, 6/30 to find out how intelligent content marketing automation will empower you with the technology you deserve to bring success to your content marketing strategy. You'll learn how to leverage smart content marketing automation to not just manage and monitor your content efforts, but also improve every step of the way to maximize your results.
http://info.scoop.it/reinventing-content-marketing-automation-webinar-june-30?utm_medium=social&utm_source=googleplus&utm_campaign=scoop.it
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While it may not sound appealing or particularly glamorous, conducting a content audit is a critical part of getting the most out of your content marketing efforts. When done correctly, a good content audit can tell you what's working for you, what isn't, and can help you discover opportunities to further leverage the content you've already created. But it can be a pretty big time investment. Find out how to to conduct a full-scale content audit in one day to improve your content marketing results.
http://blog.scoop.it/2016/06/27/how-to-conduct-a-content-audit-in-one-day/?utm_medium=social&utm_source=googleplus&utm_campaign=lean-content-marketing-4114003
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Want to be a better, smarter marketer in 2016? Join us tomorrow, 6/28 at 9am PST (12pm EST) for a webinar to learn about the future of content marketing and how we are reinventing content marketing automation. You'll learn how to leverage intelligent content marketing automation to not just manage and monitor your content efforts, but also improve every step of the way to make smarter decisions and maximize your results.
http://info.scoop.it/reinventing-content-marketing-automation-webinar?utm_medium=social&utm_source=googleplus&utm_campaign=scoop.it
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Many marketers aren't sure about how to deal with older content they have that's been published more than a few weeks or months ago. In a previous study, we found that 66% of marketers were not sharing their content multiple times, let alone re-share evergreen content over and over. So we wanted to quantify what this technique - organic content amplification - could bring. Learn what we found and how this technique can help you generate 2-3x better results from your content.
http://www.business2community.com/brandviews/scoop-it/get-2-3x-better-results-content-using-organic-content-amplification-01575808?utm_medium=social&utm_source=googleplus&utm_campaign=scoop.it#xIkxo8S0D5wFI3s1.97
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Want to be a content repurposing ninja? Here is how you can reformat one piece of content into an entire marketing campaign using the repurposing strategy, which fulfills the promise of less content/same results.
http://blog.scoop.it/2016/01/05/reformat-one-piece-of-content-entire-marketing-campaign/?utm_medium=social&utm_source=googleplus&utm_campaign=lean-content-marketing-4114003
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Lack of time is one of the biggest challenges for B2B marketers when it comes to content marketing. With so many different tasks to juggle on a daily basis, it's easy to feel overwhelmed. Here are 3, time-saving strategies for busy content marketers to boost productivity.
http://blog.scoop.it/2016/06/21/3-productivity-tips-for-busy-marketers-to-increase-content-marketing-success/?utm_medium=social&utm_source=googleplus&utm_campaign=lean-content-marketing-4114003
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We built Scoop.it to help the marketers, the consultants, and the entrepreneurs increase their visibility online. Scoop.it enables professionals to share important ideas with the right audiences giving them an opportunity to create and maintain a meaningful Web presence, a crucial component to the success of their business and career.

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