, this idea certainly has great functionality, but the question I have is (and this may go along with a common criticism of mine about apps out there) is it enough
, and does it warrant it's own app. It's essentially a one function wonder. Small feature apps will be inevitably be replaced by ones with larger scope. This is much more so the case with social apps.
There is no question that the world of social networking will eventually merge location based features as it grows, and I am glad that steps are being taken. In fact this seems to be the greatest thing out there in it's current state. I just don't see this going anywhere.
I realize that as an investor you must want this to succeed more than anyone, so your enthusiasm is very understandable.
About checkins being a thing of the past, i couldn't disagree more
. it's a thing of the past because location apps are losing momentum and no one is interested anymore. As location is merged and more people start using it, things like checkins will become much more relevant than they are today. local companies will want to jump on board a well as it essentially provides a way for them to get cheap/free advertising (and you know that everything revolves around that).
It makes sense to start social apps on iPhone right now, so no problem with that. Locking into facebook, not so much, although how much choice do they really have...
I could certainly see Latitude doing this right in the future, they have recently been adding features, so it would seem that it's important enough to them. The key is integration
, and probably the reason that Highlight will fail. If Latitude lets up on the privacy concerns much in the way that g+ seems to be going, i could see this working quite well. my main concern is that they won't give in enough precedence to gain traction. I'm thinking front page g+ space. the g+ mobile app already has posts from your area, so people in your area is the next logical step.
I would be curious to hear what your thoughts are about this.