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Robert Scoble
Worked at Rackspace
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Robert Scoble

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Airobotics launches autonomous industrial drones and announces $28.5 million in funding.

What does that mean?

It makes drones that fly, with very little human involvement, thanks to a series of breakthroughs in robotics, sensors, and navigation systems.

Keep in mind these aren’t things that just anyone will be able to buy. Who is in the market for them? Anyone who has a sizable plant that’s worth hundreds of millions to billions of dollars. Oil refineries. Mines. Factories, etc. If you have multiple people providing security for such, for instance, or have to inspect miles of pipes regularly for leaks, you might be in the target market for one of these.

Why is it significant? Because this isn’t a consumer drone retrofitted for continuous use, like previous companies have tried. No, this is a completely redesigned system from a highly-specialized shed that houses a robot that changes the payload under the drone to an advanced tracking system to monitor a series of autonomous drones, to the drones themselves, which are designed to be far more reliable than usual drones and that can carry a much heavier payload than, say, a DJI drone can carry.

“We wanted to build a drone that’s as reliable as a missile,” says Ran Kraus, CEO and cofounder. “The computer usually does it better than you,” he told me while explaining why an autonomous drone will be better for a variety of tasks than a human-flown one, or a human on the ground with a camera.

Today it isn’t just announcing this drone system, but $28.5 million in funding. Major investors include Noam Bardin, the CEO of Waze (acquired by Google), Richard Wooldridge, Google ATAP’s COO, and BlueRun Ventures.

When you visit this company in its Israel offices a short drive from Tel Aviv you’ll notice it’s a different kind of startup right away. First, from the outside you’d never expect a multi-million-dollar company inside. Second, when you walk around you see a ton of quotes in huge signs on the wall, with a few cages for testing out new drone designs, along with dozens of workers putting the touches on three different pieces of its business: a base station with a variety of communication radios and GPS sensors, a motorized airbase (looks like a large shed) that houses a commercial robot that grabs the drone, switches its battery and payload, er, sensors, and the drone itself which has blades much longer than your usual consumer-focused drone.

Airbotics’ drone is flying over Israel Chemicals (ICL), a global manufacturer of products based on specialty minerals. ICL produces a third of the world’s bromine, and is the sixth largest potash producer, at its 1,000-acre facility in Israel. The Airbase's door automatically opens and a Launchpad pushes the drone up. Then the drone fires its engines, flies off, and works for up to 30 minutes performing a variety of chores over its site, say providing live video feeds for security purposes or checking fence lines. Then comes back and automatically lands. All of this without humans involved, at about 9:53 into my interview you see one fly off out of its shed.

I wasn’t allowed to shoot it landing, because how it gets guided back into the AirBase is a trade secret the company doesn’t want its competitors to be able to see before being deployed in the field, but I saw it do it and it landed easily on a platform in the shed, which was quickly lowered inside and the AirBase doors automatically closed while the robot inside replaced the batteries with a freshly-charged one, and replaced the sensor payload from a 4K video camera to one that can do 3D mapping (a variety of sensor payloads are available).

At the push of a button the drone can be called home for a new payload. Say you own an oil refinery you can switch the video camera payload out for one that looks for gas leaks.

How much does this cost? A lot, but Kraus says it’s a lot cheaper than having a human who provides the same services. He knows, he had Israel’s first commercial license as a drone pilot. As part of the cost they work with a plant’s team to setup a series of automated tasks for the drones to complete on a regular basis.

Currently it has several payloads and sensors:
A DSLR high-res (4K) camera for mapping and surveying. Combo - RGB and IR video camera for security and inspection purposes. And a HD video camera (4k). Coming soon: LiDAR, Hyperspectral and Multispectral, and a gas sensing video camera as optional sensor payloads. All payloads are kept inside the AirBase and a robot arm inside changes the payloads as needed.

Learn more at http://airobotics.co.il

You may see the full press release here with all the details: https://pr.blonde20.com/airobotics/

Here is a link to the new super cool Airobotics’ video: https://www.youtube.com/watch?v=VwCGvUjO6ec&feature=youtu.be
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The most interesting and important Silicon Valley startup tour I have ever done.

https://www.facebook.com/RobertScoble/posts/10153929292124655
It is a few hours later and looking back on it this is what I have worked my entire life to be in position to do. I am 51. How many more paradigm shifts...
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This was sent to my email subscribers last night. Every Thursday night I send out a new email newsletter. Subscribe at: http://eepurl.com/bjalx5

“Focus beats resources every day of the week.” That’s what Shaan Puri told me when I met with him this week. He’s the founder and CEO of Blab.im, a video chat service that has gotten fairly popular quickly. For instance, he says that every big Google+ Hangout show has already moved to Blab.

Check out this interview with him, where he packs in a TON of tips about how to take on the big companies: https://www.facebook.com/RobertScoble/videos/10153919907814655/

What did I learn?

1. To grow you must have simple social behaviors that let users share easily.
2. Startups often have an advantage because they don't need to serve a corporate master. Blab has ways to share into both Twitter and Facebook. Now imagine getting that approved at Facebook or Twitter.
3. Having a single investor lets the exec team focus on users instead of worrying about upcoming fundraising. Xochi and Michael Birch are his only investors. They started Bebo, sold it for $850 million and backed Puri to build another great consumer success.
4. Know what you can do as a startup and what you can’t. We had an interesting discussion about captions in videos. YouTube didn’t do that until several years into its life, he said, while pointing out he has to prioritize feature requests and do more important stuff first.
5. Find a user need that isn’t satisfied yet. People like getting together and talking, he noticed, and Blab is aimed at that.
6. Make it hyper easy to share to your existing communities (in this case, Facebook and Twitter).
7. Being in San Francisco helps consumer startups like his. He says he regularly bumps into other entrepreneurs. “Here doing something different is normal.”
8. Finding a technology advantage is important. He’s running on Web RTC, which lets him have high volumes of people talking in real time where other video systems have a delay.

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Think businesses have all joined the modern world? Doppio Group Founder and CEO Erik Kiser knows different. He’s been doing the “boring” work of taking big companies, particularly in supply chain or retail, from ordering off of paper to doing it in the cloud. His interview at https://www.facebook.com/RobertScoble/videos/10153919701274655/ is telling. It shows that there’s still plenty of places in the world that software hasn’t “eaten” yet.

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A “shocking” wearable that helps you get rid of negative behaviors: https://www.facebook.com/RobertScoble/posts/10153920619919655

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At this week’s Mobile World Congress, Samsung got ahead of Apple and is the first company to demonstrate end-to-end 360 video. They already have the Gear VR headset, but this week they announced a Gear 360 camera too:
http://www.theverge.com/2016/2/21/11081450/samsung-gear-360-camera-video-specs-mwc-2016

Other notable things from MWC? LG brought out a phone with two cameras, which provides much sharper resolution and more zooming features. Apple is expected to announce the same later this year.

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On Monday morning you’ll find me trying to get through to HTC to buy my Vive Virtual Reality System. Details are up at Engadget:
http://www.engadget.com/2016/02/21/htc-vive-price-release/

Man, the robots from Boston Dynamics are sure getting crazy cool: https://youtu.be/rVlhMGQgDkY

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Andreesen Horowitz investor Chris Dixon wrote a great primer on what’s next in computing: https://medium.com/@cdixon/what-s-next-in-computing-e54b870b80cc - .t27vfd1sl

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Join me at the Upload VR SXSW mixer: https://www.facebook.com/RobertScoble/posts/10153922534269655

I did an interview with the Voices of VR podcast about what I see happening in VR and AR: http://voicesofvr.com/robert-scobles-mind-was-blown-by-the-meta-ar-glasses/

I also did an interview with GeekWire Radio and two tech journalism greats (Todd Bishop and John Cook) while on a trip to Seattle last week:
http://www.geekwire.com/2016/geekwire-radio-robert-scoble-augmented-reality-amazon-technology-changing-means-human/

I interviewed Bertrand Nepveu, CEO founder of VRVana, who showed me glasses with the widest viewing angle I’ve seen so far:
https://www.facebook.com/RobertScoble/videos/10153913211109655/

I’m also doing a ton of travel over the next couple of months. South Africa is next week. Texas for SXSW. Sun Valley for Dent. London for Smart IoT. New York for Datacenter Dynamics. Mumbai, India for Click Asia Summit. New Orleans for Collision. Israel to see startups. And more, details at https://www.facebook.com/RobertScoble/posts/10153910905124655

See you on the road!

+++++++++++++++++++++++++++

As a Rackspace futurist, I keep my finger on the pulse of Silicon Valley and global trends, to offer insights into what’s coming next in tech and why it’s important to you.

Since 2009, I’ve traveled near and far, meeting with startups, innovative companies and visionaries, as well as evangelizing the Rackspace managed cloud story.

I read all my email at scoble@rackspace.com and anything done in response to this newsletter goes to the top of my inbox. I’m also at +1-425-205-1921 or on Facebook at https://www.facebook.com/RobertScoble.

Please share this newsletter on your social networks or via email. If you received this from a friend, you can subscribe (or unsubscribe) here: http://eepurl.com/bjalx5.

And props to Hugh Macleod and team for creating art each week. Find more at http://www.gapingvoid.com/.

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LIFE AND TECH #40: WELCOME TO THE RETAIL STORE OF THE FUTURE

This is my email newsletter that I sent out last week. You can subscribe here: http://eepurl.com/bjalx5.

This week I visited a retail store of the future in downtown Palo Alto called B8ta. Not only is it the first store where you can test bleeding edge products like the new Avegant Glyph, but it’s quite unusual in its open use of cameras to study customers in new ways, and its open adoption of “showrooming.”

What’s showrooming? That’s where customers come in, physically check out a product and then buy that product online for a cheaper price.

B8ta has turned that business model around. Manufacturers like Avegant pay a slotting fee of around $1,000 a month for a small display area. That way the store is pretty profitable even if it never sells a product, but of course, sales are great.

Why? Because for each item in the store, there’s a custom-made display with an iPad mini in it, which shows you all sorts of stuff about the product.

Each display also has a camera over it that’s studying customer behavior. Right now they’re most interested in dwell time, or how long each customer hangs out in front of specific products. They use that to understand how interesting each product is and what percentage of the time someone will transact.

Think of it as if Product Hunt and Apple Retail had a child. Also, each product lists the price Amazon and Best Buy sell it for, so you don’t need to pull out your phone to check on competitive pricing.

You can see a video tour of the store here:
https://www.facebook.com/RobertScoble/videos/10153889572084655/

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B8ta will soon introduce fantastic new products to the market, including Augmented Reality. I thought VR (Virtual Reality) was enough for this year, but next week, Meta will introduce its latest at TED and I was lucky enough to get one of the first sneak peaks.

I came away highly emotional. Then I declared this was the most interesting demo of my life and certainly, the most important one since Steve Jobs brought us the iPhone.

I’m not alone. The founder of Reddit, Pebble, Wired and Mixbook, among others are RAVING about their demos in this teaser video:
https://www.youtube.com/watch?v=XxwrXacMe6Y

Here’s what I said last Thursday after getting home from a tour of Meta (come back in a few weeks, we’ll get one we can video after they show off at TED next week):https://www.facebook.com/RobertScoble/videos/10153881598764655/

Don’t count Microsoft out, though.

Its Hololens product is also on the playing field. Here they show what watching the Super Bowl will look like in the future. They aren’t kidding either. Augmented Reality will be this good this year for enterprises, and within three years for consumers: https://www.facebook.com/RobertScoble/posts/10153878751054655

Want to see what Augmented Reality is used for in the enterprise? Check out the videos at this conference: http://www.thingevent.com/

You’ll see Catepillar and others using AR in many situations already, from mechanic training to supply chain management.

Some of AR is already shipping. Here I sit down with VR pioneer David Leavitt, who showed me his new interactive control platform, Pantomime: https://www.facebook.com/RobertScoble/videos/10153891773039655/

The guy who started Second Life is now at work creating a new virtual world called High Fidelity, and it came out of stealth this week: https://www.facebook.com/uploadvr/posts/959017067514732

Faces augmented with small projectors -- this will be done in AR glasses within three years: https://www.facebook.com/RobertScoble/posts/10153889786339655

Still confused by all this AR talk? Here’s a good mixed reality primer: http://hplusmagazine.com/2015/01/22/welcome-mixed-reality/

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All that cool AR stuff will run on the cloud, and Techstars has a new class of cloud-focused companies that came out on Thursday. The details are here:
http://blog.rackspace.com/techstars-cloud-class-demo-day-kicks-off-in-san-antonio/

I love Techstars, I was at their first demo day and it’s only gotten better since.

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Last week I also visited Avegant’s new headquarters to get a look at its Glyph video headphones, which are quite amazing for watching videos on planes and other places: https://www.facebook.com/RobertScoble/videos/10153879264794655/

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Speakeasy came to my house and showed me much better audio conferencing for mobile workers: https://www.facebook.com/RobertScoble/videos/10153879019339655/

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My speech at AT&T’s FutureCast was written up here: http://developerboards.att.lithium.com/t5/AT-T-Developer-Program-Blogs/This-Tech-Evangelist-s-thoughts-on-innovation-will-surprise-you/ba-p/41218

Whew, what a week. Tomorrow I’ll be at the Unity developer conference and will get to check out plans for a VR theme park, among other things.
Have a great week, and try not to get too distracted by Augmented Reality. :-)

+++++++++++++++++++++++++++

As a Rackspace futurist, I keep my finger on the pulse of Silicon Valley and global trends, to offer insights into what’s coming next in tech and why it’s important to you.

Since 2009, I’ve traveled near and far, meeting with startups, innovative companies and visionaries, as well as evangelizing the Rackspace managed cloud story.

I read all my email at scobleizer@gmail.com and anything done in response to this newsletter goes to the top of my inbox. I’m also at +1-425-205-1921 or on Facebook at https://www.facebook.com/RobertScoble.

Please share this newsletter on your social networks or via email. If you received this from a friend, you can subscribe (or unsubscribe) here: http://eepurl.com/bjalx5.

And props to Hugh Macleod and team for creating art each week. Find more at http://www.gapingvoid.com.
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I sent out this email newsletter two weeks ago after I got toured startups and innovation labs in Illinois and Virginia. I send out this newsletter every Thursday night, please subscribe at http://eepurl.com/bjalx5

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LIFE AND TECH #38: A TALE OF TWO UNIVERSITY TOWNS

In a typical week, I’m happy if I get to meet one really innovative team, company or person to tell you about.

This week, I visited two college towns where so much of the world’s innovation comes from: Champaign-Urbana Illinois, and Blacksburg, Virginia. I did more than a dozen videos and met more than 15 companies, many of whom are doing mind blowing things.

Instead of linking to all of them here, which seems to get my emails thrown into spam folders, I put up a lengthy article on Medium about my trip:
https://medium.com/@scobleizer/here-s-how-small-town-america-is-primed-to-beat-silicon-valley-in-innovation-3923049865ed#.54zvq21hj

A separate article focuses on how real self-driving cars are: https://medium.com/@scobleizer/don-t-worry-uber-lyft-drivers-self-driving-cars-won-t-take-your-job-for-at-least-a-decade-3b8c58a7f102#.fflq4kyet

I visited the Virginia Tech Transportation Institute in Blacksburg and got a ride on the “Smart Road,” where they’re developing and testing out self-driving technologies. My conclusion is that a real self-driving car (one without a steering wheel) is further away than many people are expecting, at least a decade out.

But, for this newsletter, I want to focus on the very real innovation I saw in Illinois and Virginia.

If you want to get a sense of the density of the innovation, just watch these two videos I made while getting a tour of Enterprise Works, a startup incubator that’s part of the research park in Champaign, Illinois:

Part I: https://www.facebook.com/RobertScoble/videos/10153852061749655/

Part II: https://www.facebook.com/RobertScoble/videos/10153852130939655/

There you’ll see more than 10 companies, including BioAnalytics, Quicket, PhotoniCare, IntelliWheels,OceanComm, Xerion and RINGR.

IntelliWheels makes devices that help wheelchair-bound people, OceanComm makes communication that works underwater, Quicket makes a system for police officers to do their jobs better and on and on. Both videos are well worth watching to get a taste of all the startups.

Why does it matter? Well, this is the community that brought us Tesla, YouTube, PayPal, Mozilla and much more.

On my trip report in Medium, you’ll see tours of John Deere’s R&D lab, Yahoo’s R&D lab, Agrible’s headquarters, Wolfram Alpha’s headquarters and a walk through the biggest computer in the world, at the National Center for Supercomputing Applications. All worth watching.

Agrible is worth focusing on, by the way. Its CEO, Chris Harbourt, grows virtual plants for farmers. Well, he does that to analyze what will happen to farms thanks to the weather and other things that are changing. My interview with him is here: https://www.facebook.com/RobertScoble/videos/10153852241604655/

Out of all the amazing things I did over the past week, what he told me stuck in my head the most. When he was doing his thesis 20 years ago, it took him two years to analyze just 24 hours of data from farms (he pulls in data from satellites, Doppler radar and even drones). Today, his company does the same thing in seconds.

That demonstrates just how quickly data is changing even the act of farming.
I put up so much video in the past week it will be difficult to catch all of the amazing things I saw in such a short span. Thank you to the University of Illinois and VirginiaTech (and the surrounding entrepreneurial ecosystems) for giving me such amazing tours. Did you see the one with the flight simulators? The one with the new 3D metal printing (additive manufacturing)? The new airflow sensors?

What a week, I’ll be tearing into this material for some time to come and, it will lead to the publication of a new book later this year called “Beyond Mobile,” which Shel Israel and I are writing. Let me know if you have something important we should see for that.

+++++++++++++++++++++++++++

As a Rackspace futurist, I keep my finger on the pulse of Silicon Valley and global trends, to offer insights into what’s coming next in tech and why it’s important to you.

Since 2009, I’ve traveled near and far, meeting with startups, innovative companies and visionaries, as well as evangelizing the Rackspace managed cloud story.

I read all my email at scobleizer@gmail.com and anything done in response to this newsletter goes to the top of my inbox. I’m also at +1-425-205-1921 or on Facebook at https://www.facebook.com/RobertScoble.

Please share this newsletter on your social networks or via email. If you received this from a friend, you can subscribe (or unsubscribe) here: http://eepurl.com/bjalx5.

And props to Hugh Macleod and team for creating art each week. Find more at http://www.gapingvoid.com/.
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EDITOR'S NOTE: This newsletter was sent out to email subscribers two weeks ago. Subscribe here if you want to get the latest that I send out every Thursday night: http://eepurl.com/bjalx5

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LIFE AND TECH #37: EVERYTHING WILL BE DIGITIZED

On Sunday I visited the Periscope Summit – a four-day gathering in San Francisco for fans of this live video streaming platform. There were a ton of people there who LOVE it, which tells me you can’t ignore it.

While I was there, I saw Nick Mattingly, the founder of Switcher Studio, which lets you use multiple iPhones or iPads together to build a TV studio.

He shows it to me here:
https://www.facebook.com/RobertScoble/videos/10153846758869655/

This $25-a-month service lets you do a lot of advanced stuff, all from iPhones. If you’re a small business and you want to build your own video studio at a low cost, this is certainly something to consider. Heck, I’m looking at using it.

Cons? Today it doesn’t support Periscope or Facebook Live. Only YouTube Live, along with a few other live streaming platforms. Hopefully that gets fixed soon, as it seems Facebook would want more “pro style” video broadcast to its users.

Speaking of video, at CES I tried a new Giroptic 360-degree video camera. I used it in the self-driving Mercedes (so it’s probably the first 360-degree video shot in that car): https://www.facebook.com/RobertScoble/posts/10153846877689655

This camera costs less than $500, it’s pretty darn capable and it’s nice and small. It compares to Ricoh Theta. I think the Giroptic gives a better image, but I need to get them side by side to really know for sure. Either way, the sub-$500 camera market is seeing a lot of competition, which is why GoPro is having trouble in the stock market.

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At the end of every talk I give, I ask my audience, “how many people are freaked out by what I just showed you?” Every time, at least one third of the hands go up. It doesn’t matter where the audiences are, either. I spoke to Draper University in Silicon Valley and got the same response as I did in Dubai or Australia or other places.

One thing our industry has to do is earn trust with “freaky” kinds of data (and the data is going to keep getting freakier and freakier as we’re asked to wear sensors, drive sensors, walk through fields of sensors, etc). How do we earn that trust? Step up our game when it comes to security.

Last week Rackspace announced we were the first to encrypt Mongo DB at rest:
http://blog.rackspace.com/encryption-at-rest-storage-engines-and-disaster-recovery-with-objectrocket-mongodb/

How do you earn trust? With advanced technology that’s designed to keep your customers’ data secure and safe. Why don’t you give us a call and see if it’s appropriate for you? Or, come to Rackspace::Solve in New York on February 11th and hear about it firsthand: http://solve.rackspace.com/nyc2016.html

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Regarding freaky data, a weird drone was flying over my birthday party last Saturday. Oh, it was piloted by George Krieger, who made this scan: https://sketchfab.com/models/145e4d49059f40b8a031aa1f3dc126aa

He didn’t know it at the time, but he firmed up a trend I’ve been seeing lately: that the entire world will be turned into a point cloud of data. Just look at this video from Occipital. It gives us a tiny taste of how that digital world will look and feel once we get there with augmented reality glasses and new software that’s being developed: https://youtu.be/cEnnbCSbijo

Think it’s not close? I saw these glasses from Carl Zeiss at CES: https://www.facebook.com/RobertScoble/posts/10153843067839655
They looked very much like regular glasses. It was hard to tell that there was a screen in one eye.

I figure consumer AR is only three to five years away. Enterprises already have it. We’ve been covering that a lot in my newsletters from CES, but before we move on, all of this is why Shel Israel and I just announced that we’re working on a new book titled “Beyond Mobile.” I discussed it with Shel here: https://www.facebook.com/RobertScoble/videos/10153846437464655/

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As my son drove to my party last Friday they stopped at the Golden Gate Bridge to take some photos. When they got back to the car a bunch of their stuff was gone: https://www.facebook.com/RobertScoble/posts/10153846994584655

Turns out thieves can now open your car doors if you use those new keyless entry systems. A few of my commenters posted links to how the thieves work: they extend the range of your keyless fobs through a power amplifier. Then, they pop the doors, and open and steal your stuff without having to break a window.

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At my party I spent a bit of time with singer/performer Peter Hollens. His songs on YouTube have millions of hits and backstage he was singing the praises of Petreon to me. That’s a crowdfunding site that helps creative types like him raise money from their fans. I took note and then the next day it was announced that they had raised $30 million to be able to grow faster in this role. Details on Techcrunch here:
http://techcrunch.com/2016/01/19/patreon-gains-30-million-series-b-funding-experiencing-major-growth/

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Chris Messina, who now works at Uber in customer experience, wrote a very important piece about how messengers are taking over and disrupting many businesses: https://medium.com/@chrismessina/2016-will-be-the-year-of-conversational-commerce-1586e85e3991 - .5ut8xcf33

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One significant product introduction this week was a printer that automatically orders ink from Amazon:
http://www.geekwire.com/2016/these-printers-will-order-their-own-ink-from-amazon/
I’m predicting that over the next few years, we’ll see many products order their own refills, from coffee makers to dishwashers to more.

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Here’s a dog toy that got my vote at the Extreme Tech Challenge at CES: https://www.facebook.com/techinsider/posts/457617914436570

This robot plays a game with your pet all day long and rewards your pet with a treat for doing well. Impressive thought went into this. I think it’ll do very well, after all, who won’t spend some money on keeping their pets happy?

+++++++++++++++++++++++++++

As a Rackspace futurist, I keep my finger on the pulse of Silicon Valley and global trends, to offer insights into what’s coming next in tech and why it’s important to you.

Since 2009, I’ve traveled near and far, meeting with startups, innovative companies and visionaries, as well as evangelizing the Rackspace managed cloud story.

I read all my email at scoble@rackspace.com and anything done in response to this newsletter goes to the top of my inbox. I’m also at +1-425-205-1921 or on Facebook at https://www.facebook.com/RobertScoble.

Please share this newsletter on your social networks or via email. If you received this from a friend, you can subscribe (or unsubscribe) here: http://eepurl.com/bjalx5

And props to Hugh Macleod and team for creating art each week. Find more at http://www.gapingvoid.com/
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I've been on a world tour, doing my homework, meeting influencers at conferences and startups. Since I last wrote you I've been to Pittsburgh, Quebec City, Napa, London, Palm Springs, New York, Mumbai, New Delhi and New Orleans. Next week I'll be in Paris. Whew. What have I been learning?
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The news is now out: http://venturebeat.com/2016/03/10/robert-scoble-leaving-rackspace-for-uploadvr-to-explore-augmented-and-virtual-reality/ I’m joining Upload VR, details here…

What a seven years it was working at Rackspace, much of it as its futurist.

As you know, for the last seven years you’ve seen me hop around the world visiting innovation labs, conferences, startups, and other places/companies that could tell me something about where the future is going. I’ve built relationships all over the world and brought Rackspace to many new companies and places but there are deep shifts coming in our society due to new technologies and it’s time to make a career change.

Not to mention I was one of the most recognizable faces at a multi-billion-dollar public company with 6,000 employees and successfully helped it build its brand on social media and on the world’s most important stages.

Today I’m announcing that I’m leaving Rackspace to join Upload VR http://uploadvr.com/ — a new media site covering virtual and augmented reality — as its entrepreneur in residence, where I’ll be developing new shows, events, and working with other entrepreneurs in the Upload Collective, a coworking space for virtual reality-focused startups. In particular working with Upload’s cofounders Will Mason and Taylor Freeman.

Why?

Well, two years ago, at Web Summit in Ireland, I watched many people get their first look at Oculus Rift. Nearly everyone came out of the demos with a stunned look on their face and most used expletives to describe their experiences. Me too. I’ve seen that happen dozens of times since, including last weekend in Cape Town, South Africa, where a local entrepreneur threw a VR party in my honor and many people got their first experiences with VR.

It is clear to me that there are new opportunities to build companies in the VR space (duh, just look at the billions of dollars of investment) and the Augmented Reality wave that will follow VR will be even bigger. I wanted to be in a place where I’d have the freedom to create businesses, or at least be part of a media team that was focused on this future.

In the past six months it’s been clearer and clearer that Rackspace was undergoing its own shifts, toward supporting more enterprise customers who were moving existing datacenters to clouds running at Amazon or Microsoft. VR and AR didn’t yet matter to them, at least not to the bottom line. At least not yet and probably won’t make a difference in the bottom line for three years.

As a media guy, though, I know that in three years the market window will have closed. If there will be new brands, and I believe there will be, or new shows, documentaries, conferences, blogs, worlds, whatever you want to call them, they will all be built in the next three years.
I just didn’t want to sit on the sidelines and Rackspace couldn’t invest in me internally to do such. That’s not how companies work.

So, today, I’m announcing that I’m leaving Rackspace to be entrepreneur in residence at a new media property that you might have heard of. Upload VR http://uploadvr.com/ which is my favorite place to learn about new VR headsets, products, experiences, games, cameras, and more.

I’m writing a separate post about what Rackspace, and, in particular, my boss, Robert D. La Gesse, meant to me over the last seven years. It’s been such an honor to be a public face of a public company and, especially one that has such an important role in the tech industry with hundreds of thousands of customers.

Some QA:

Q. What does Rackspace think of this? Were your bosses disappointed?
A. Rackspace invested in me to go follow my dreams and passions. We both are friends and you may see Rackspace involved in what I do in the future. They also gave me my newsletter, content rights to use as I see fit. This move made sense for both sides. We’ve been working on this for a while and figuring out what my future might look like.

Q. How are you going to be compensated?
A. I’m in a very fortunate position because I’ve been asked to speak to corporate events all over the world. I have a new speaker management company, ODE Management, and they are quite positive that there’s enough demand out there for me as a speaker that I don’t need to worry about that short term and that I can work with Upload easily while doing so. That said, I’ll be working on making a series of businesses, including a new book, “Beyond Mobile” that I’m writing with Shel Israel, so I’ll open up new sponsorship and advertising possibilities in the future. More on those soon. I’m also open to new business opportunities, if you have one let’s talk!

Q. What does this mean for what you are doing on social media?
A. You probably won’t see many changes, at least not soon. My Facebook will keep being full of industry news and things that catch my eye. I will still visit with many entrepreneurs and others, albeit with more of a VR/AR focus now. Same on Twitter, SnapChat, LinkedIn, and Google+. They will get my newsletter, like I’ve been doing the past year. Some changes you might notice is that my blog will start up again and I’m playing with some ideas for YouTube, but more on those later in the year.

One idea that I’m noodling on is doing social media consulting, though. Dale Bracey (he worked at Rackspace on the social media team) and I are thinking that through. A lot of the world still doesn’t understand how to use social media well and Dale was amazing at doing the dirty work of what I call “defensive social media” (helping customers out on Twitter and other places) while I did the “offensive work” of building brand, and building storytelling devices for Rackspace (like I did at Microsoft too). I’m working with brands to come up with some ideas, if you have advice or need that kind of service, drop us a line at scobleizer@gmail.com

Q. What will my role as EIR at Upload entail?
A. I’ll be working with the Upload Collective team to help find other great startups to join me in the space, along with thinking through its event strategy for 2017. This is one reason why I wanted to join as an EIR, it would give me time after leaving Rackspace to have discussions with a number of companies without the constraint of worrying about appearances. Being a public representative of a public company does tend to limit the kinds of discussions one can have without causing rumors, brand destruction, or stock price consequences, so this change frees me to work with the marketplace on a number of different initiatives. Want to have a chat? Please contact me at scobleizer@gmail.com or on Facebook at https://www.facebook.com/RobertScoble

Q. What will you be doing this weekend at SXSW?
A. I’ll be attending the Upload VR Mixer on Sunday night. I’ll also be hosting a “Beyond Mobile” VIP breakfast for VIP brand representatives on Sunday morning (sorry, that’s sold out). Plus speaking at several events and doing my own reporting on how the VR/AR space is evolving here at SXSW. Am on a panel during the VR day on Thursday with several VR pioneers. Plus having a little fun at the concerts in the evenings and many dinners and parties I’ve been invited to.

Q. Will this mean you will focus exclusively on virtual reality?
A. No. I’m going to continue to cover “Beyond Mobile” technologies, including additive manufacturing, IoT, robots, self-driving cars, artificial intelligence, and other technologies that change our future, all hitting in the next decade. I’m especially interested, though, in VR and AR, and how our culture is deeply changing due to these new technologies. In fact, one advantage of this move is I can spend more time working with Shel Israel on our book, “Beyond Mobile,” which will ship in December. We’re still looking for more sponsors for that, by the way. We’re looking for companies who want to position themselves as leaders in the “Beyond Mobile” space.

Q. Why Upload VR?
A. While most people haven’t heard of Upload, it is my favorite site of those covering the upcoming virtual reality and augmented reality spaces. Plus they have a great office in downtown San Francisco where they are hosting several startups with more coming soon.
Technology evangelist, author, and blogger Robert Scoble is leaving Rackspace to pursue an entrepreneur-in-residence role with UploadVR. He says that he’ll do the same kinds of videos and blogging he’s always done but now with a specific focus on startups and technology in the augmented (AR) and virtual reality (VR) space.
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This was sent to my email subscribers last week. Every Thursday night I send out a new email newsletter. Subscribe at: http://eepurl.com/bjalx5

This week I got a very rare look inside Sephora’s Innovation Lab in San Francisco, where they test out new store concepts.

While I was there, I met with Bridget Dolan, the head of innovation for Sephora, who showed me what’s currently possible inside retail stores.

That video is at:
https://www.facebook.com/RobertScoble/videos/10153906685284655/

She showed me how Sephora is using augmented reality on signage and other items in the stores. You aim your phone at the sign, and the sign has virtual items that pop off of it.

In another demo, I saw how you can virtually try on lipstick. You aim your phone at your face and then click on various products and shades.

Fantastic stuff, but our conversations went a lot further. Sephora has developed a color match system that keeps track of not only your purchases, but your color preferences, so that you can easily match other products in the future.

I also got to see the importance of Sephora’s community, hosted on Lithium, which they call “Beauty Talk.” http://community.sephora.com/sephora/

This community includes both employees in stores as well as everyday customers, who discuss Sephora products. On an associated site called “Beauty Board,” they show off their latest makeup and discuss how they did it. http://gallery.sephora.com/

Sephora uses those communities to discover new trends, like contouring, and then quickly develop new products based on those trends and get them into stores. Bridget showed me one such product aimed at the contouring trend they discovered several years ago, and said they’re selling tons of those kits.

They also use beacons to let customers automatically bring up their shopping lists when they enter the stores, among other features. But, they also said they were proceeding very carefully with such features because they don’t want to freak out customers or make them feel uneasy with tracking technologies.

Like other innovators who are using beacons, such as the Coachella music festival, this team focuses on delivering utility to customers and making sure they aren’t freaked out.

One last thing that got my attention -- they aren’t pushing augmented reality as hard as other apps on the market are.

Some apps, like this magic mirror, let you see entire makeup sets, while Sephora so far has focused only on lipstick: https://www.facebook.com/RobertScoble/posts/10153904336884655

This is because they want to make sure the quality of the experience matches Sephora’s brand promise. Colors must match exactly to what the products actually deliver.

Sephora is hugely important to the future of retailing and you regularly see their work demoed on stage at Apple and other keynotes. They’re worth paying attention to, and I was so happy I got the chance to do a live video with this incredible team.

+++++

Scoble World Tour, research for new book “Beyond Mobile”: https://www.facebook.com/RobertScoble/posts/10153910905124655

While on the road I’m seeing companies like RealSpace 3D, which does amazing audio systems for VR headsets: https://www.facebook.com/RobertScoble/videos/10153896359244655/

Here’s the Futurecast I did at CES with Andrew Keen: https://www.facebook.com/photo.php?fbid=10153894755694655&set=a.10150326718589655.360975.501319654

+++++

Microsoft shows off Hololens (its version of augmented reality glasses) at TED:
https://www.facebook.com/RobertScoble/posts/10153910964134655

The Meta video is coming March 2nd. First images of Meta’s demo are here: https://www.facebook.com/RobertScoble/posts/10153908499494655

If you want a taste of augmented reality, visit the Hunger Games demo at the Palace of Fine Arts in San Francisco, or watch this video: https://www.facebook.com/shel.holtz/videos/10156495931695368/

+++++

How will VR change the way you sell things? Check out this demo about how condo sales are changing: https://www.facebook.com/RobertScoble/videos/10153908693704655/

VR Studios builds motion capture rooms for enterprises. Here its founder shows off one such room and discusses how enterprises are using them to both design new things, but also sell new things, like condos that haven’t yet been built: https://www.facebook.com/RobertScoble/videos/10153908566834655/

+++++

Investor Mark Suster breaks down valuations: https://www.facebook.com/RobertScoble/posts/10153901930349655

+++++

Nice list of tools to use in business: https://www.facebook.com/RobertScoble/posts/10153902913949655

+++++

Apple’s CEO Tim Cook spoke up against a government attempt to get Apple to hack a terrorist’s iPhone and Rackspace’s CTO, John Engates, agrees here: https://www.facebook.com/RobertScoble/posts/10153909417639655
I agree with both.

+++++

Can you keep up with me? Rackspace employee Thomas Weeks wrote up what I did in just one day in Virginia. Whew! https://www.facebook.com/RobertScoble/posts/10153898406624655

Hope you have a great week, if you see me checking out lipstick don’t worry, OK? :-)

+++++++++++++++++++++++++++

As a Rackspace futurist, I keep my finger on the pulse of Silicon Valley and global trends, to offer insights into what’s coming next in tech and why it’s important to you.

Since 2009, I’ve traveled near and far, meeting with startups, innovative companies and visionaries, as well as evangelizing the Rackspace managed cloud story.

I read all my email at scoble@rackspace.com and anything done in response to this newsletter goes to the top of my inbox. I’m also at +1-425-205-1921 or on Facebook at https://www.facebook.com/RobertScoble.

Please share this newsletter on your social networks or via email. If you received this from a friend, you can subscribe (or unsubscribe) here: http://eepurl.com/bjalx5

And props to Hugh Macleod and team for creating art each week. Find more at http://www.gapingvoid.com/.
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Robert Scoble

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I sent this newsletter out last week. Every Thursday I send out a new one to people who subscribe at http://eepurl.com/bjalx5.

LIFE AND TECH #39: Internet of Things Comes to the Masses

Internet of Things, aka “IoT” is all the rage. You know, all these new connected things like Nest thermostats, Hue lights, digital door locks and other devices that have lights, sensors, motors or switches, along with a small computer and are connected to the Internet.

On Monday, building IoT-based devices is going to get a lot easier and cheaper thanks to Particle.io.

Take a look at its new Electron cellular development kit. This $39 kit lets you build advanced prototypes -- often without writing code -- that connect to the Internet via cell towers. Here's the video I shot at its headquarters earlier this week: https://www.facebook.com/RobertScoble/videos/10153874806314655/

Just think of the things that are now easy to build. Farmers can try out new kinds of drone-based systems. Kids can build new kinds of weather stations. Businesses can do new things on factory lines. Very exciting.

Speaking of Internet of Things, Cisco just bought Jasper Technologies for $1.4 billion. Jasper’s IoT cards are inside GM cars, many of the world’s vending machines and most of the electronic car charging stations you see in the San Francisco area. Details on that here: http://techcrunch.com/2016/02/03/cisco-buys-jasper-technologies-for-1-4-billion/

Other things I’ve been seeing this week:

I visited Menlo Ventures and had a very interesting conversation with Managing Director Venky Ganesan about meta economic trends, startups in his focus areas, marketplaces and cyber security:
https://www.facebook.com/RobertScoble/videos/10153877028489655/

+++++

Speaking of cyber security, Observable Networks CEO Bryan Doerr came to my house and explained endpoint modeling and why this technique will help secure networks that are increasingly seeing devices brought from home, as well as IoT devices that represent new attack surfaces. That video is here: https://www.facebook.com/RobertScoble/videos/10153878578209655/

+++++

An in-depth look at one of the newer cameras that will be used at the Super Bowl. It’s a 36-sensor, 108-megapixel, 360-degree camera: https://www.facebook.com/RobertScoble/videos/10153873173934655/

Speaking of the Super Bowl, Microsoft showed off another sizzle video of Hololens, but this time how it might be used in the future to watch football: https://www.facebook.com/RobertScoble/posts/10153878751054655

+++++

Hololens isn’t the only thing that made headlines this week. Magic Leap just collected another $800 million investment without shipping a product or having a customer: https://www.facebook.com/RobertScoble/posts/10153876201074655

+++++

Last night I visited Avegant to get a look at its new Glyph product, which lets you watch video in private, say, while traveling on planes. This $699 device has small but sharp screens that let you watch videos, see drone camera output, play video games and work on computing tasks -- all in private. Demo and discussion at: https://www.facebook.com/RobertScoble/videos/10153879264794655/

+++++

I visited with Techcrunch Cofounder Keith Teare at his home. We covered some video toys he’s using in his studio, but also a variety of trends in the tech industry: https://www.facebook.com/RobertScoble/videos/10153866300824655/

+++++

Peter Mullen showed me new conferencing service Speakeasy. This is much easier to use for conferencing than other conferencing services, particularly for mobile workers. Video demo here: https://www.facebook.com/RobertScoble/videos/10153879019339655/

+++++

Here's a tour of the lab at University of Illinois where the first Tesla prototype is hanging on the wall: https://www.facebook.com/RobertScoble/videos/10153868511804655/

+++++

An interactive mirror at 500 Startups (the iMirror): https://www.facebook.com/RobertScoble/videos/10153875177819655/

+++++

Rackspace achieves AWS DevOps Competency: https://www.facebook.com/RobertScoble/posts/10153874478759655

+++++

10 things to do if you're laid off -- a few friends have been laid off recently so I wrote up some tips that got a lot of praise over on LinkedIn: https://www.facebook.com/RobertScoble/posts/10153876563164655

+++++

Lily Drone update: https://www.facebook.com/photo.php?fbid=10153877613404655&set=a.10150326718589655.360975.501319654 Separately, here's a drone that can swim: https://www.facebook.com/RobertScoble/posts/10153873306519655

+++++

Check out this VR game: Budget Cuts. Who said VR is anti social?https://www.facebook.com/RobertScoble/posts/10153879628029655

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Rackspace sponsored my talk "Beyond Mobile" in Blacksburg, Virginia, and now the video and slides are up here: https://www.facebook.com/RobertScoble/posts/10153868798609655

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A look at the tech behind Star Wars: https://www.facebook.com/RobertScoble/posts/10153869337774655

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Card Aisle, great idea for Valentine's Day: a vending machine for greeting cards:https://www.facebook.com/RobertScoble/videos/10153873302724655/

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I'm honored that out of thousands of technology writers, I'm #4 on the most followed by other technology writers list: https://www.facebook.com/RobertScoble/posts/10153876647949655

+++++

If this isn’t enough new technology and trends for you, JD Meier shared with me the most complete list I’ve seen so far in 2016 of the stuff on the bleeding edge. His list is at:
https://www.facebook.com/RobertScoble/posts/10153879658604655

+++++++++++++++++++++++++++

As a Rackspace futurist, I keep my finger on the pulse of Silicon Valley and global trends, to offer insights into what’s coming next in tech and why it’s important to you.

Since 2009, I’ve traveled near and far, meeting with startups, innovative companies and visionaries, as well as evangelizing the Rackspace managed cloud story.

I read all my email at scobleizer@gmail.com and anything done in response to this newsletter goes to the top of my inbox. I’m also at +1-425-205-1921 or on Facebook at https://www.facebook.com/RobertScoble.

Please share this newsletter on your social networks or via email. If you received this from a friend, you can subscribe (or unsubscribe) here: http://eepurl.com/bjalx5.

And props to Hugh MacLeod and team for creating art each week. Find more at http://www.gapingvoid.com/. 
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Robert Scoble

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I sent out this email newsletter three weeks ago after I got back from the Consumer Electronics Show. I send out this newsletter every Thursday night, please subscribe at http://eepurl.com/bjalx5

+++++

LIFE AND TECH #36: CES WRAPUP

CES wrapped up last week and I can say it was the best one I’ve seen in a decade. Three big stories jumped out this year:

1. VR.
2. Self driving cars.
3. AR.

Inc Magazine (er Joel Comm) interviewed me after CES and I gave them the rundown:
http://www.inc.com/joel-comm/the-3-most-amazing-technologies-at-ces-according-to-robert-scoble.html

For the VR alone, like the HTC Vive (which won best of show) or Oculus Rift, which went on sale at the show, this would have been the most important CES in a decade. Just look at this 17-year-old, as he gets a demo: https://www.facebook.com/RobertScoble/videos/10153820064944655/
But then there were AR glasses and self driving cars. I covered the AR side of things last week, but didn’t go into the state of of self-driving cars.

I was one of only eight people to get to drive the new Mercedes E Class with AutoPilot features that ships in March (it costs about $50,000).
While I was driving it, they flipped a switch and the car was fully autonomous, driving itself. This was such a big deal I did four separate videos. If you care about self driving cars, you’ll want to watch all four.

They’re all linked here: https://www.facebook.com/RobertScoble/videos/10153829767304655/

The big takeaway is that the technology is ready to do more, but the lawyers are holding it back. Tesla reported it’s throttling the self-driving features too:https://www.facebook.com/RobertScoble/posts/10153826224564655

Why? Everyone is scared of being the first to have an accident, so they’re keeping these features out of customers’ hands.

That said, Mercedes has pointed out that cars with some of these features (front facing radar, which they called “Dystronic”) have, for example, already reduced bumper sales by 30%.

The new AutoPilot features in the E Class and in the Teslas are even better, as you can see in the videos.

While we’re on cars, my friend Anton Wahlman, who is one of the top auto analysts, says that the big winner at CES was Chevy, who introduced us to the new Bolt:https://www.facebook.com/RobertScoble/posts/10153826306214655

He says that’s 18 months ahead of the rest of the industry because it’s a well-designed, $35,000, 200-mile range, all electric vehicle. Wait a second, you mean GM beat Elon Musk? Can’t be!

+++++

In this hour-long conversation with Bain Capital Ventures partner Ajay Agarwal, I learned that slow-driving entrepreneurs aren’t as good as those who exceed the speed limit and demonstrate some need for urgency:
https://www.facebook.com/RobertScoble/posts/10153830771134655

That wasn’t all he shared with me, as we walked through the stock market duldrums, got a bunch of advice for entrepreneurs who are just entering the game and took a look at quite a few businesses that are just gaining fire. Many people are commenting “Excellent interview.”

+++++

I took my viewers on a tour of the closed-to-the-public Broadcom booth where we saw new wireless charging, new payment-enabling chips and more:https://www.facebook.com/RobertScoble/videos/10153821550594655/

They make many of the chips that are inside your phones and computers. Note the new low-power wifi that’s coming, which will make wearables last a lot longer.

+++++

The big TV deal this year was Quantum Dots. It makes colors much richer and dynamic range higher. I interviewed the company that invented these way back in 2011: https://www.facebook.com/RobertScoble/videos/10153822016374655/

We visited Dolby to get a look at the state of the art systems that use Quantum Dot. They showed us that they’re pushing said technology even further. Here Dolby’s CTO explains how: https://www.facebook.com/RobertScoble/videos/10153829767304655/

+++++

An amazing demo by VR pioneer Dan Thurber of Intel’s RealSense and Google’s Tango technologies:
https://www.facebook.com/RobertScoble/videos/10153820426459655/

+++++

Intel drones use RealSense to navigate around things: https://www.facebook.com/RobertScoble/posts/10153816517564655

Parrott shows off my favorite new drone: https://www.facebook.com/RobertScoble/posts/10153833929569655

+++++

Scott Jordan followed me around at CES and saw how many times I get pitched on one aisle. Here you see clothing with sensors built in: https://www.facebook.com/sevscottjordan/videos/10205197853012784/

+++++

We visited a drone race at Zappos and broadcast it. During the broadcast I met the guy who invented the league and learned a lot about how it works: https://www.facebook.com/RobertScoble/videos/10153824346264655/

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I hope your company never suffers a cyber attack or breach, but if you do, you’ll want Rackspace Chief Security Officer Brian Kelly on your team. Here he offers some steps to take if you are being breached: https://www.facebook.com/RobertScoble/posts/10153832363184655

+++++

The Wi-Fi Alliance has introduced a new standard, 802.11ah which gives longer range and uses less power. Details here: https://www.facebook.com/reesejones1/posts/10154538499469899

+++++

I always come across something weird when I'm in Vegas. This year it’s the “Drunk Mode” app which, among other things, keeps you from drunk dialing your friends or bosses. Video with the guy who came up with that app at:https://www.facebook.com/RobertScoble/videos/10153831133459655/

Don’t laugh, he’s already got a million downloads.

+++++

Next week I’ll be at the University of Illinois, which brings us so much of the world’s technology and technologists. Then I’ll be on to Virginia for this:https://www.facebook.com/ThomasW.Weeks/posts/10204225963249633

On Saturday, 200 of my friends are gathering in Napa to listen to a bunch of great music, have fun, see some new toys and put the focus onhttp://www.preventchildabuse.org. You might not know, but I was sexually abused when a child, so I feel strongly about this cause. I hope this brings the organization more funding, but even more so, attention from parents, as the website there gives you skills to head off abuse.

Anyway, it’s not just my close friends who are invited (this started as my 50th birthday party last year, then grew into something much deeper this year). You’re invited too, and we’ll be live streaming the event starting at 4 p.m. Pacific Time. Details are here: http://scobleizer.com/8515-2/ Come and join us!
Finally, as I do my research for a new “Beyond Mobile” book that Shel Israel and I are going to announce on Saturday, I’m seeing very advanced tracking technologies available from a number of places.

Here is a good article in the Harvard Business Review about how businesses should make their customer tracking technology work without being creepy:
https://hbr.org/2016/01/customer-tracking-technology-can-work-without-being-creepy

Think businesses aren’t going there? Think again. Harley Davidson’s R&D and innovation teams told me they're using face detection technology in its dealerships. If Harley Davidson is using it, you know everyone is going to be using it soon.

+++++++++++++++++++++++++++

As a Rackspace futurist, I keep my finger on the pulse of Silicon Valley and global trends, to offer insights into what’s coming next in tech and why it’s important to you.

Since 2009, I’ve traveled near and far, meeting with startups, innovative companies and visionaries, as well as evangelizing the Rackspace managed cloud story.

I read all my email at scoble@rackspace.com and anything done in response to this newsletter goes to the top of my inbox. I’m also at +1-425-205-1921 or on Facebook at https://www.facebook.com/RobertScoble.

Please share this newsletter on your social networks or via email. If you received this from a friend, you can subscribe (or unsubscribe) here: http://eepurl.com/bjalx5

And props to Hugh Macleod and team for creating art each week. Find more athttp://www.gapingvoid.com
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Robert Scoble

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Here's the slides from my talk, the video of which is up at https://youtu.be/M9_J3ERWOIo

This is the beginnings of the book Shel Israel and I are working on, titled "Beyond Mobile" that's coming later this year. If you have something that fits, or want to sponsor the book/be part of it, please email me at scobleizer@gmail.com
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Story
Tagline
Entrepreneur in Residence at Upload VR
Introduction
Rackspace's Futurist searches the world looking for what's happening on the bleeding edge of technology. 

Introduction

As Futurist for Rackspace, the leading Managed Cloud Computing Company, Scoble travels the world looking for what's happening on the bleeding edge of technology for Rackspace's startup program. He's interviewed thousands of executives and technology innovators and reports what he learns in books ("The Age of Context," a book coauthored with Forbes author Shel Israel, has been released at http://amzn.to/AgeOfContext ), YouTube, and many social media sites where he's followed by millions of people.

++++++++

If you are looking to contact me, email is best: scobleizer@gmail.com but my cell phone number is +1-425-205-1921.

++++++++

Time: One of the top 140 Twitterers!
FT: One of the five most influential Twitterers!

I'm a geek who grew up in Silicon Valley (my dad was an engineer at Lockheed) and since 1985 I've been building online communities. In 2000 I started my technology blog, http://scobleizer.com/, and my life has been on a rocketship ever since. In 2003-2006 I worked at Microsoft as an evangelist and one of the five guys who started Microsoft's famous Channel9 video community.

I'm now working at Rackspace as its Futurist (I go around the world to study and make media about world-changing innovators). You'll also see my videos on http://youtube.com/scobleizer but the best place to watch me now is on Facebook, on Twitter or on my blog. Our professional videos, done in studio, are on Rackspace's YouTube site.

The real-time streaming web is changing my life faster than I can imagine, and lets me keep in touch with thousands of technology and business innovators all around the world.

I'm also the father of three sons, Patrick, 21, Milan, 7, and Ryan, 5 (as of 2015). Lots of fun and they are all geeks in training too.

Anyway, visit some of my links to see more about me, especially my Wikipedia profile (I didn't edit any of it, that was done by people in the community) and feel free to drop me a line at scobleizer@gmail.com anytime you need something or want to talk about being on one of my video shows.

Oh, and, yes, I do answer my own cell phone and I do include that number on the Internet for you to use: +1-425-205-1921 and have for several years. I live in Half Moon Bay near the Ritz and would love to meet up with geeks/entrepreneurs if you are in town and I'm available.
Bragging rights
I shook Steve Jobs' hand.
Education
  • San Jose State University
    1993
  • West Valley Community College
  • Prospect High School
  • Hyde Jr. High
Basic Information
Gender
Male
Birthday
January 18
Relationship
Married
Other names
Scobleizer
Work
Occupation
Entrepreneur in Residence, Upload VR
Skills
startups innovation future social media
Employment
  • Rackspace
    Futurist, 2009 - 2016
    Go find the future and report on it. Build relationships with startups and other tech industry innovators. Rackspace is the leading managed cloud company.
  • Microsoft
    Strategist, Evangelism, 2003 - 2006
  • NEC
    Sales Support, 2002 - 2003
  • PodTech
    Vice President, Media Development, 2006 - 2008
  • Fawcette Technical Publications
    Assistant Editor, 1997 - 2001
  • Mansueto Ventures
    Managing Director, Fast Company.tv, 2008 - 2009
  • Winnov
    Vice President, Marketing, 1995 - 1997
  • Upload VR
    Entrepreneur in Residence, 2016 - present
    Starting my own business inside the world's best Virtual Reality media company. Come visit at http://www.uploadvr.com Some projects I'm working on: 1. Book "Beyond Mobile." Writing that with Shel Israel (like my last two books). Coming December 2016. Sponsors and partners needed. (We'll do a variety of things for partners/sponsors, please write me at scobleizer@gmail.com for more details!) The book will cover the deep technology changes that are coming that will get us to look at our mobile phones less and less over the next decade. Everything from Augmented Reality to changes in cars and, even, our culture. 2. Events about and for the VR community. 3. Shows about VR. 4. Consulting/advising new VR startups. 5. Still looking for the future for my newsletter, blog, and social media sites. I will still be covering all futuristic technology but will be focusing on augmented reality and virtual reality-focused companies and products. Sponsors needed! Please write me if you'd like to be a partner on any of these projects. scobleizer@gmail.com All that said, I'm going to have an office in Upload's new Collective, a coworking space for startups and my main goal is to be helpful to the virtual reality community. My main business, for now, is speaking around the world. If you want to hire me to speak, please write me at scobleizer@gmail.com or see my speaking agent, Jay Kemp, of ODE Management: http://odemanagement.com/ I expect to have announcements on my own business later in 2016, stay tuned. Oh, and my blog is coming back to http://scobleizer.com and my email newsletter will turn back on in a couple of weeks at http://eepurl.com/bjalx5 (please subscribe). Thanks for all the support, hope to see you at Upload VR soon for one of our events or just to drop by and play some VR. Hint: I have both an HTC Vive as well as an Oculus Rift in my office and at home too. Finally, thank you to the 6,000 Rackers for supporting me so well over seven years at Rackspace. We did a lot of great stuff together! Why Upload? Because everyone who tries VR has a smile (look at the smile on my son's face) and Upload is the best at covering the VR/AR space. Find us at http://www.uploadvr.com Its collective space is already the center of the VR world, can't wait to see you there!
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Half Moon Bay, California, USA
Previously
Cupertino, CA, USA - San Jose, CA, USA - Bothell, WA, USA - Saratoga, CA, USA
Contact Information
Home
Mobile
425-205-1921
Email
Address
Half Moon Bay, California, USA 94019
Work
Mobile
425-205-1921
Email