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The Most Important Things We Learned About Google's Panda Algo By Jennifer Slegg #MozTop10
The SEOsphere has been abuzz with talk about Google's Panda algorithm recently. Jen Slegg, founder and editor of The SEM Post, reveals the key new takeaways from Google's own experts about Panda, and highlights actionable advice that SEOs can put into place right away.
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Audience Segmentation for the Last Mile: Psychographic Targeting Hot House By aimClear #MozTop10
In this week’s Targeting Hot House we’re going to focus on the last mile of psychographic targeting: segmentation.
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Thank you very much!! :) Have a great weekend!
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Surfacing Featured Snippets from Around the SEO and SEM Industry, and What I Learned Along the Way By #MozTop10
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In today's Whiteboard Friday, Rand discusses keyword targeting vs. focus on topics. Learn how to get the best of both approaches.
Should you ditch keyword targeting entirely? There's been a lot of discussion around the idea of focusing on broad topics and concepts to satisfy searcher intent, but it's a big step to take and could potentially hurt your rankings. In today's Whiteboard Friday, Rand discusses old-school keyword targeting and new-school concept targeting, outlining a plan of action you can follow to get the best of both worlds.
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How I Became a Morning Person, Learned a New Language, and Read 5x More Books in 2015 By @BelleBCooper #MozTop10
These are the 4 principles I try to stick by whenever I’m building a new habit: start small, one at a time, remove barriers and stack habits. Try it!
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The FTC's new rules on native ads are about as clear as mud. Thankfully, our friend +Will Critchlow has pushed through the muck and is here to provide some clarity.
With fairly stringent guidelines and potential technical complications, the FTC's updated rules on what constitutes a misleading native advert could be a game-changer. Anyone dealing in native online advertising should pay close attention to make sure they're adhering to the new best practices.
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We're offering 30% off a year of Moz Content for a limited time! http://mz.cm/20F95wC
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Competition in the app stores can be overwhelming. This post will help you learn how to optimize your listing and thrive.
The abundance of apps within the Apple App Store and the Google Play Store makes them both great and scary places to run a business. Despite the plethora of choices, however, a brand can find a home and thrive in the app store. However, it is the job of the app publishers and marketers to make that mission a reality through (a) higher engagements and conversions amongst app store visitor...
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Join us on Tuesday, February 9 for "Storytelling with Data," a free #Mozinar with Moz's own Erica McGillivray! Save your spot: http://mz.cm/1PCar9G
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The Illusion of Completeness: What it Is and How to Avoid it By @kimmyaf #MozTop10
Users can think they see the entire web page, although additional content exists off-screen. Designers must help users discover all relevant information.
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On my list of top 10 UI peeves!!!
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Machine learning is already being used by many major platforms. Find out the role it plays and how it will affect SEO.
Machine learning is becoming more and more prevalent in the SEO industry, driving algorithms on many major platforms. In this post, Eric Enge reveals his discoveries, insights, and predictions from his research on machine learning, discusses its influence on SEO, and introduces a machine learning tool he built to predict the chances of a retweet.
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Moz develops inbound marketing software, provides robust APIs for link data and social influence, and hosts the web's most vibrant community of online marketers. Here at Moz, we believe in better marketing: optimizing your site so it can be found on the web, being responsive through social media, joining relevant conversations about your industry, and creating content that people love. We build tools like Moz Analytics and create educational resources to help make better marketing possible for everyone. 

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