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Ryan Jones
Works at SapientNitro
Attended University of Michigan - Dearborn
Lives in Allen Park, MI
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Anybody seeing weird things happening with URLs that have # in them in Google lately?

I have a URL that uses window.location.hash= to add a # specific to data about that user's location to the URL.  That page has a canonical that points back to the URL without the # in it, but if you visit it re-adds it again.

That page completely fell out of google last week.  I'm wondering if Google is starting to try to index # as actual URLs and the canonical is causing an infinite loop.  
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Meant to post this under my account sorry.  

I've always thought Google doesn't index hash tag URLs... but I have a page where we use JS to append a #parameter based on the visitor. It then canonicals back to the page without a #

I noticed htis page completely fell out of Google around the 29th/30th.  Are you guys doing new stuff with JS and # pages, or is this a coincidence? 

+John Mueller 
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That sounds like a coincidence.
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Oh Google News....
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Just launched a new version of my British dictionary and translator. Www.translatebritish.com

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Today we had fun with the +HubSpot stock images.  http://wtfseo.com/is-your-seo-truly-a-true-seo/
Are you a True SEO?   This 10 step self identification test will help you to determine whether you're  truly a True SEO, or whether you're a hopeless dilettante who has heard of the concept, but ha...
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Lots of SEOs going on about the google paper talking about using a fact based algorithm instead of links. We need to stop thinking about this like marketers and start thinking like computer scientists. I'm going to try to explain how I view this from a comp-sci POV.

 First, I'm not sure that the paper actually says "instead of" in there. I couldn't find it. The news sites say "instead of links" but my reading makes it seem like they are talking "in addition to" links.  There was a time on the web when popularity and quality shared the same metrics.  That's changed recently - especially with content marketers like us and fake news sites and sites like buzzfeed and what not.

Links are a good way of measuring popularity still, but not quality.  The web has changed such that popular doesn't always mean correct. For some reason we like to share and link to and talk about stupid things (see blue and black dress.) and the algorithm needs to adapt to handle that for a certain subset of queries.

If you're searching for medical advice, you don't want the "man thought this was a zit, you'll never believe what happens next" video. You want real medical advice.  The same is true for all factual queries.

Some people have said that it will require a ton of humans verifying facts. Some have said that it will require a lot more expansion of the knowledge graph. Some have suggested this will be easy to game.  and some have suggested adding random facts to their sites.

People won't need to validate facts. More KG info will help, but shouldn't be necessary, Yeah I'm sure you can game parts of it but it won't be easy, and adding random facts about dresses to your e-commerce site won't help you rank higher.

These people aren't thinking like an algorithm.  How does the current algorithm determine relevancy to a term?  It uses information retrieval theories similar to but more advanced than tf-idf.  It basically means they look at every result that has that term and use math to see how "important" that term is.  It's not based on any inherent value that the term has, it's based on the set of results.  If every site has the term it's probably not as important. If only a subset of sites mention that term, it's probably more important.  Again, this is simplified - there's TONS of math involved here.

Now, take that concept and apply it to "facts."  Actually, a better word that facts would be "statements."  If 10,000 websites say "the dress is blue and black" and only 300 say "the dress is gold and white", then to Google the dress is definitely blue and black.  It's not a "fact" but it's a "statement' that the corpus of results agrees with.  

When applied to the web as a whole, this is generally pretty reliable.  Unless a LOT of sites all have the same false information (see: SEO blogs) the algorithm will mostly get the right answer.  Sure there will be edge cases, and other algorithms needed to detect that, but that's true of everything.

The interesting part is, this is how the Google translate works now. It's not built off a database of words and definitions. It's built off of crawling the web.  They look at how the language is used, and train the algorithm based on that. 

If I were coding this new "fact" algorithm I'd be mixing the concepts of term relevance with how the google translate algorithm works.  If enough places on the web say it's true, then by golly it's true.  

Will there be some edge case issues? I'm certain there will be just as I'm certain that we have always been at war with Oceana.  See how that could be gamed?  See how it won't be easy though? 

Now, quit panicking and worrying how you can "trick" this algorithm. You can "trick" it just like every other algorithm - by creating something valuable that helps a user solve a problem and telling people about it.  
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While hanging out at the bar this weekend one of our senior editors (who graduates from college next month!) sat next to a woman wearing an "I'm feeling Lucky" Google t-shirt. Assuming that she wor...
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The Industry Survey Results are in.  http://wtfseo.com/wtfseo-industry-survey-results/
It's time again to reveal the results of our yearly industry survey. We'd like to thank both respondents who took this years survey and provided us with valuable demographic and personal informatio...
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SEO Blogs love to publish their lists of most popular search terms whenever the year comes to a close or a major newsworthy event happens. Here at WTFSEO however, we think that’s too easy – and we strive to do better. As some of you may recall, we just hosted our annual WTFSEO Conference. One … Continue reading Least Popular Google Search Terms →
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I've been with Google Adsense for over 10 years now! Thank you Adsense for regularly playing my Mortgage (and some other things!) 
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Hey search folks - get your nominations in NOW.  http://wtfseo.com/wt-effie-nominations/ 
Tweet As we near the end of the year here at WTFSEO we’ve only got one thing on our minds: How can we squeeze a tiny bit more revenue out of our brand to get our Xmas bonuses? Awards! That’s right, the end of the year signifies the perfect time to recognize all of our …
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Work
Occupation
Manager Search Strategy & Analytics - Sapient
Skills
SEO, SEM, Analytics, Measure, Omniture, Google Analytics, Excel, PHP, HTML, JavaScript, CSS, Public Speaking
Employment
  • SapientNitro
    Manager Search Strategy & Analytics, 2012 - present
  • Team Detroit / ZAAZ
    Sr. SEO Strategist, 2009 - 2012
  • Identity.net
    Sr Mgr Product Marketing, 2008 - 2009
  • BrandLabs.us
    SEO/SEM Department Lead, 2007 - 2008
  • Auto Credit Express
    Software Engineer, 2005 - 2007
  • Morton Marketing
    PHP Developer, 2005 - 2005
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Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Allen Park, MI
Story
Introduction
SEO, Programmer, Marketer, Analyst, Speaker from Michigan. Plays hockey, softball, & golf (poorly.)   Would have already taken over the world if not for those meddling kids and their dog. 
Bragging rights
Once turned down an opportunity to appear on Dr. Phil. I work with fortune 500 clients.
Education
  • University of Michigan - Dearborn
    Computer Science, 2004
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Male
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