I'm a big fan of how dedicated the folks at are. After I challenged co-founder Chris McAskill to the #IceBucketChallenge - I knew they were going to do something interesting - and from the heart.
Check out their video here: http://bit.ly/smugALS - they team up with and to combine Milk, Jello, Green coloring, high speed flash shoots, and super slow mo to make a fun video. They also kick it up a notch by contributing $1,000 for every 10K views.
I think its great to see how people are looking to keep the challenge going by putting their fingerprint on it.. and still giving and becoming aware in the process. Great job guys!
- Self Employedpresent
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