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Russell Jensen
SEO and Content Marketing Manager at Western Governors University
SEO and Content Marketing Manager at Western Governors University

Russell's posts

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I use this thing ALL the time. Great insights to assist with my keyword research.

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Does anyone use Google Plus anymore? Like, I mean +1, if you do.

AMP question: Does AMP need to be on an entire site to get ranking benefits? Or can we roll it out one page at a time and see the improvements just for that page apart from the rest of the site? Here is the original client's question:

"Does the entire site experience need to be AMP or can the user navigate from the AMP pages without loosing the ranking preference of AMP?"

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I can hear myself saying these quotes.

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Full search query data coming to the Google Webmaster Tools API in the upcoming quarter says Google's +John Mueller 

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10 Easy Steps to Crafting a Successful Content Strategy

Former United States Senator, businessman and lawyer, Rick Santorum was quoted as saying, “In the pursuit of bottom line profits in exchange for producing content, distributing that content and marketing that content to inappropriate audiences, that's a problem for me.” This statement is an excellent analysis of a successful online #ContentMarketingStrategy.

One could also compare it to the age-old philosophy, if a tree falls in the forest, and no one is there to hear it, does it still make a noise? If you put content out on the internet and no one is reading it, does it really matter?

So how can we create an effective content marketing strategy and get the enormous online audience to connect with our material? Here are some words of wisdom for creating, launching and succeeding with this endeavor:

Read it all here:

#infographic  courtesy of: Demandmedia

#contentmarketing   #contentmarketingtips   #contentstrategy  

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How to influence people in the workplace: "It’s fine if Tom from IT is on board but if Tom’s manager isn’t, how he spends his time isn’t going to change and you likely aren’t going to get what you need done."

Great read!

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How do I become a part of this Hyperloop!?

Will Google implement infinite scrolling in search results? +John Mueller I was scrolling through articles on LinkedIn's Pulse and found myself scrolling through 50 or so articles because of their infinite scroll feature. Why not do this with Google's search results? There is a lot of information burried in deep pages and it would make sense to me as a searcher not to have to click on the "2" "3" ""4" and so on, in the pagination list. Any thoughts on this?

#searchengine   #googlesearchresults  
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