This week, as part of our #plantosucceed campaign we're publishing a series of 3 posts on the top questions to get more from marketing activities across our RACE framework. Today Dan looks at increasing Reach, a key part of customer acquisition.
Micro Scooters, is a privately owned company which sells and distributes of children's scooters and associated accessories. Screen Pages was appointed in March to design and build the new e-commerce website, and to deliver ongoing hosting, support and hand-holding. The new website was launched ...
Article by John Dietrich Many of us have heard that content is the key to search ranking success. However that doesn’t leave us with much to go on. Just exactly why is content so critical? How can a business, or individual, produce the kind of content that will actually have a positive effect on ranking. In this article we’ll walk you through some of the steps necessary to achieve search ranking success through the use of high quality content. Pa...
Google Analytics Visitor Segmentation: Users, Sequences, Cohorts!
In my new blog post, http://goo.gl/mxh70H, I wanted to take the opportunity to explain some of the new segmetation goodness that has been added to Google Analytics.
Now not only can you segment by hits and visits (boring!) but you can focus on visitors! This unlocks a new level of understanding when it comes to understand multi-visit behavior on our websites (increasingly common), deeper insights into what really causes conversions/profit, and valuing of content and marketing efforts.
Sportswoman, the performance sportswear and retailer, has launched a new e-commerce store developed by Screen Pages, one of the UK’s leading Magento e-commerce agencies.
The owners of Sportswoman have worked with the Casall brand in the UK for over 10 years. Now, it plans to develop direct sales online, capitalizing on its in-depth knowledge and experience of the women’s active wear market in combination with an independent, personalized service.
We've updated our insight piece about e-commerce navigation: "some easy-to-implement principles about how to organise the products on your website and what mechanics you can employ to help your visitor find them."
Owner of Screen Pages, the Magento e-commerce agency
Owns Screen Pages, an e-commmerce services company, specialising in Magento. Great, fun company working with SMEs to design, create & look after online shops for niche brands. Married to Sarah, father of 4. Loves cooking, tennis, photography, France, good books, Chelsea FC and music.
4 chldren, decent cook, photographer & tennis player, written a novel.
Trinity College, Cambridge
Modern Languages, 1977 - 1980
O & A levels, 1972 - 1977
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