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Roger Friedensen
Works at Forge Communications: Designing Reputations. Building Value.(tm) We help clients make smarter communication decisions that strengthen their reputations. What can we do for you?
Lives in Raleigh, NC
491 followers|90,252 views
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Smart companies and agencies are getting ahead of this trend now to avoid losing top talent. Are you one of them?

#CAPRSA   #NCPRSA  +Public Relations Society of America 
Flexible Work Schedules Are the Future - The Muse: How the coming Millennial majority will change ...
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A giant in our region announces his retirement. He will be missed.

Raleigh Chamber President Harvey Schmitt to Retire by March 31, 2015

http://www.raleighchamber2.org/downloads/documents/comm/SchmittAnouncement10814.pdf
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The fundamentals...
Set yourself up for success by using nonverbal communication to your advantage.
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Great Post on Managing SEO Efforts for Your Company/Client

The always erudite and insightful +Lisa Gerber shares her thoughts on how to compete better when your SEO efforts aren't quite as strong as your business is.
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Okay, this really is pretty darned cool!

(Shared using #DoShare)
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As the last of those who lived through the Holocaust move into their late 80s and 90s, their descendants are stepping into the roles of torchbearers and educators
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Have him in circles
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A compelling and vital essay to read and share widely, now more than ever. It is our responsibility to learn and teach so history will not repeat itself. 'The Return of Anti-Semitism'
Seventy years after the liberation of Auschwitz, violence and hatred against Jews is on the rise, especially in the Middle East and among Muslims in Europe
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A most helpful post that all communication folks should bookmark and access regularly. Courtesy of the most wonderful (and helpful!) +Gini Dietrich and +SpinSucks.
#socialmediameasurement   #prsaicon    #ncprsa   #iabctriangle  
Many communications professionals are afraid of data because they are not good with numbers. Here are nine analytics resources to make it less scary.
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Excellent! Thanks so much for another valuable resource.
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ATTN: Anyone whose life, family or friends has been touched by cancer, please read this post and help support a VERY worthy cause.

http://getoutofthegarage.amplifiertv.com/channel/No+Evidence+of+Disease

My friend, John Soper, who's a gynecological oncologist here in the Triangle, is a member of N.E.D. (No Evidence of Disease). N.E.D. is rock group comprised of other gynecological oncologists from around the U.S. who perform to raise awareness of women's cancer and the need for funding and support.

Please take four minutes to read about the group and this particular contest (the winner, among other things, will appear on Jimmy Kimmel) and then visit the Get Out Of The Garage page to sign up. You can use a one-time use email address (yourGmailname+another word@gmail.com) if you worry about email lists.

And please share this on your feeds, as well. Of all the "I support cancer" posts out there, this is one that could actually raise national awareness among an audience that needs to hear this message.

Thank you!

Roger
Check out this channel No Evidence of Disease on Get Out of the Garage!
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The rise of beacons - a trend all marketers should heed.

+iBeacons +American Marketing Association 
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A very handy list, indeed.
Put these tech terms in your back pocket so you know what your web designer and product developer friends are talking about.
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People
Have him in circles
491 people
Sydney Ayers's profile photo
Barry Piatoff's profile photo
AT&T's profile photo
Ankur gupta's profile photo
Chad Williamsen's profile photo
Kirk Hazlett, APR, Fellow PRSA's profile photo
Reuel Heyden's profile photo
Linda Welter (Cohen)'s profile photo
Christine Cox's profile photo
Work
Occupation
Co-founder of communication strategy firm with expertise in reputation management, public relations, marcom and issues management.
Employment
  • Forge Communications: Designing Reputations. Building Value.(tm) We help clients make smarter communication decisions that strengthen their reputations. What can we do for you?
    Principal, 2009 - present
  • Epley Associates, Inc.
    SVP, VP, Director, Account Manager, 1995 - 2006
  • The Catevo Group
    SVP, Client Services, 2006 - 2009
Basic Information
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Male
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Tagline
Roger Friedensen is a time-tested reputation consultant with expertise in strategic communication, issues management & public relations.
Introduction

Hi, I'm Roger Friedensen. I began my consulting career in 1985 with Epley Associates, Inc., one of the Southeast’s leading public relations firms.Since then, I've managed a wide array of strategic communication programs for a broad range of regional, national and international clients across dozens of industries.  

Before co-founding Forge Communications in late 2009, I served as senior vice president of client services at Epley Associates, Inc. and The Catevo Group. My specialties include future-based strategic planning, reputation design and management, crisis communications, issues management, writing, media relations and spokesperson training.

A past visiting instructor in the Department of Communication Studies at North Carolina State University, I am a frequent speaker at local and national conferences and forums. I hold master's and bachelor's degrees in speech communication from the University of North Carolina at Chapel Hill and am a rabid Tar Heel fan during basketball season. Active in the community, I'm a steering committee member of and counsel to the Regional Transportation Alliance and have served on the boards of many other local and state organizations. An accredited member of PRSA, I served on the Executive Committee of the Counselors Academy and am past president of the Raleigh Public Relations Society.  

A professional guitarist, I perform regularly around the Triangle and have released two CDs. In addition, I'm a father, husband, cook, gym rat and music geek. To listen to some of my original music, visit:  http://www.forgecommunications.com and find me on the Leadership page.

Bragging rights
Guitarist who once performed at PNC Arena and for Nobel Laureate Elie Wiesel; produced two CDs; 25+ years as PR consultant; raised one heckuva great daughter and married way over my station; can grill a mean teriyaki salmon.
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Raleigh, NC
Previously
Chapel Hill, NC - Winston-Salem, NC
We love these folks! From the first time we took our rescue Golden Retriever to Jared and his team, we've received only the highest quality, caring and professional treatment. When our dog developed a potentially deadly condition, their careful diagnosis and care saved his life in no uncertain terms. But even for the more routine stuff - check-ups, baths and so on - we couldn't imagine a better veterinary hospital or professional staff. Clean, bright, convenient and superior care - seriously, what else could a pet owner (or pet, for that matter) ask for? It's my pleasure to recommend CareFirst at Falls Pointe!
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Public - a year ago
reviewed a year ago
I love this place, plain and simple. Not only do they have the freshest and most comprehensive selection of spices in town (yes, Whole Foods and Fresh Market, I'm talking about you), the spice combinations they offer for rubs, toppings and drinks (Mexican Cocoa - killer!) are hands-down the best I've had. Beyond that, though, you'll not find a more helpful, friendly and knowledgeable staff. While Savory Spice Shop is a franchise, this is a locally owned and operated store - yet another reason to shop there - and the family that runs it is a gem. Do the spices cost more than your local grocery store? Of course the do. They should. They're better quality, and you're paying for the culinary expertise of the staff. But you buy only what you need by the ounce, so you end up not wasting spices and herbs that go stale before you can use them. The shop also offers a boatload of recipes using the spices in the store and on the website. And as gifts for friends and family, you just can't beat ingredients that make food taste better and life just a bit spicier (badda-bing). Do I sound like a co-owner of the shop? Yeah, probably. But my enthusiasm is genuine. I visited them when they first opened and have been a loyal customer since. Drop by when you're up this way. You'll be glad you did.
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Public - a year ago
reviewed a year ago
2 reviews
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