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Rodolfo Salazar
Works at Ideawroks
Attends ADEN Business School
Lives in El Salvador
855 followers|31,911 views
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Rodolfo Salazar

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Digital marketing is an art, not a science. Here's how to approach it.
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Rodolfo Salazar

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El Smart Bundle ganador del 2015: Alcatel Onetouch Watch y el Idol 3 Smartphone, para cualquier telefónica que quiera incrementar sus ventas
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Rodolfo Salazar

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Robots Personales... Las películas como Transformers, El Hombre Bicentenario, El gigante de hierro, nos siguen mostrando una y otra vez nuestra obsesión cultural con los robots. La caracterización ...
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Rodolfo Salazar

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Ideaworks International Agencia Digital
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Rodolfo Salazar

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Como Comprar un Televisor 2014
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Rodolfo Salazar

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Listado de las mejores cuentas de Twitter en Español según el Ranking Alianzo. Estas cuentas publican contenidos de gran calidad y valor.
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Somos Ideaworks International, Agencia Digital, Este es nuestro video corporativo
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Y saber que +IdeaWorks - Agencia Digital nació en una oficina de menos de 5x5, con 4 personas. Felicidades
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Por primera vez en el país se celebró una actividad en la que se integró tecnología, novedades e interacción con las redes sociales.
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Esta es una videonota hecha junto a los Tech Asistente de Almacenes SIMAN sobre Como Comprar un Televisor en 2014
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People
Have him in circles
855 people
Alfonso Anaya's profile photo
David Cruz's profile photo
Miguel González's profile photo
Adolfo J. Araujo J. (ajaraujo)'s profile photo
Tony William's profile photo
Onlinebuye's profile photo
Competitividad Empresarial's profile photo
RINA SAAVEDRA's profile photo
Luis Eliezer Garcia's profile photo
Work
Occupation
Senior Partner and Founder at Ideaworks International
Employment
  • Ideawroks
    Founder and CEO, 2010 - present
  • Stream Global Services Inc
    Americas Marketing Director, 2011
  • Microsoft
  • Telefonica
  • Dell
  • Global One
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
El Salvador
Previously
El Salvador - Virginia U.S.A. - Tacoma, Washington U.S.A. - Minnessota U.S.A.
Story
Tagline
El conocimiento es el unico recurso que entre mas se comparte mas se multiplica
Introduction

International Executive with more than 17 years of experience in Marketing and Communications for technology companies in complex market environments 

Managed teams and initiatives in more than 19 different countries, within the Caribbean and Central America Region, generating at least 7 different best practices that were replicated by other subsidiaries and regions

Successfully planned and deployed, B2B and B2C go-to-market strategies, tactical promotions and sales initiatives, product modifications and product line extensions for global technology and telecommunications companies like Sprint, Telefonica, Microsoft and Dell 

Drove new technology products and services in to immature markets with innovative retail customer, community and experience marketing programs, complemented by POS promotions and Co-Marketing plans

Created an outsourced retail model that successfully achieved double digit growth quarter over quarter that was later used as the benchmark for the rest of the region

Successfully opened a new market for prepaid and postpaid consumer products and services for Telefonica de El Salvador acquiring more than 35% of local market share in less than 3 months.

Respected and recognized as an opinion leader, media source, guest speaker for corporate and government events and private consultant for Social Corporate Responsibility, Reputation, New Media and web technologies.

Specialties

Multicountry and regional implementation of Experience Marketing, Audience Marketing, Community Marketing, Viral Marketing, Channel Marketing Strategies in highly competitive markets 

Broad executive Communications, Internal communications & CSR experience

Successful ROI of Marketing, Communications plans that support Business & Financial priorities

Successful marketing and communications experience in the Caribbean and Latin America Region

Digital Reputation

http://www.linkedin.com/in/rodolfosalazar

http://twitter.com/rokensa 

http://www.slideshare.net/Rodolfo_Salazar

http://rokensa.stumbleupon.com/public/ 

http://friendfeed.com/rokensa

http://es-la.facebook.com/people/Rodolfo-Salazar/678444559 

Bragging rights
Chief Marketing Technologist @ Ideaworks International
Education
  • ADEN Business School
    present
  • Liceo Salvadoreño
  • Colegio San Francisco
  • Universidad Centro Americana UCA
Basic Information
Gender
Male
Other names
Rodolfo Fernando Salazar Viale
Apps with Google+ Sign-in
  • Stop
Sembramos ideas, cultivamos clientes, cosechamos fans
Public - a year ago
reviewed a year ago
5 reviews
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