Profile cover photo
Profile photo
Robert Ryan
4,611 followers -
WordPress, SMM & SEO with a dollop of Hangout on the side!
WordPress, SMM & SEO with a dollop of Hangout on the side!

4,611 followers
About
Robert's posts

Post has shared content
Do you have any #SEO unicorns to share? #sexySEOcurves
You Gotta Love Those SEO Curves!
..we caught the #SEO unicorn...

A client of ours, +Hunter Labour Hire from sunny Sydney, had an absolutely stellar year last with continuous upward organic traffic growth month on month! We caught the #SEO unicorn, check out the curves here!

--> https://robertryan.ie/hunter-labour-hire-seo-case-study/

The process for the success here is no great secret, just doing a lot of little things right - continually. They have been a client for over a year now and their results show that the methodology works! Build sites with an SEO focus then feed them regular SEO focused content - simples!

Ultimately SEO is all about results and the organic traffic to the site generated between 40-45% of ALL BUSINESS for the year. That is a crazy stat but shows that if you get the SEO right then you'll have the basis for a strong business. And the real proof of that is that the Hunter Labour Hire team have had to hire new staff, had to move to a new bigger office and are now planning on opening up a second office in a different part of Australia - now that's an SEO result.

You can read all about the Hunter Labour Hire case study here;
--> https://robertryan.ie/hunter-labour-hire-seo-case-study/

If you'd like to see if we can catch an SEO unicorn for your business then send me a mail!

And, any SEO case studies of yours to share with always upward curves? Share 'em below, love a good case study!

#SEO #WordPress #OrganicTraffic 

Post has attachment
You Gotta Love Those SEO Curves!
..we caught the #SEO unicorn...

A client of ours, +Hunter Labour Hire from sunny Sydney, had an absolutely stellar year last with continuous upward organic traffic growth month on month! We caught the #SEO unicorn, check out the curves here!

--> https://robertryan.ie/hunter-labour-hire-seo-case-study/

The process for the success here is no great secret, just doing a lot of little things right - continually. They have been a client for over a year now and their results show that the methodology works! Build sites with an SEO focus then feed them regular SEO focused content - simples!

Ultimately SEO is all about results and the organic traffic to the site generated between 40-45% of ALL BUSINESS for the year. That is a crazy stat but shows that if you get the SEO right then you'll have the basis for a strong business. And the real proof of that is that the Hunter Labour Hire team have had to hire new staff, had to move to a new bigger office and are now planning on opening up a second office in a different part of Australia - now that's an SEO result.

You can read all about the Hunter Labour Hire case study here;
--> https://robertryan.ie/hunter-labour-hire-seo-case-study/

If you'd like to see if we can catch an SEO unicorn for your business then send me a mail!

And, any SEO case studies of yours to share with always upward curves? Share 'em below, love a good case study!

#SEO #WordPress #OrganicTraffic 

Post has shared content
A Picture Tells A Thousand Words!
...and these illustrations show you how to freshen up the old words!..

Some great info here from +Cyrus Shepard at +Moz about how fresh content may impact your rankings and how to freshen up your old posts to try improve them..

H/T +Mark Traphagen

#SEO #contentmarketing #seotips  

Post has attachment
Content Is The Conduit For Connections

Hey all, just sharing the latest post with you about the importance of content to be able to build your connections online as well as giving some examples of how to try make those connections..

Hope some of you find it useful and would love to hear your thoughts on it so chime in below!

#blogging   #onlinemarketing #bloggingtips  

Post has attachment
Content Is The Conduit For Connections

Hey all, just sharing the latest post with you about the importance of content to be able to build your connections online as well as giving some examples of how to try make those connections..

Hope some of you find it useful!

#blogging #contentmarketing #onlinemarketing  

Post has attachment
Content Is The Conduit For Connections
...and without them both you'll be hamstrung online!...

No man is an island and on the digital ocean no site can survive and thrive in isolation. The recent sharing of the No-Blogging Experiment hammered that point home and so I expanded on the idea of content being the conduit for connections here:
http://robertryan.ie/content-is-the-conduit-for-connections/

There are 3 main concepts at play when it comes to looking to create content that will get hopefully get you some traction and help your business.

Craft The Content
- who are you writing the content for and what is the purpose of it? Each post you write should have a focus and purpose - like the repurposed article & infographic that was mentioned from a hangout with the amazing +Rebekah Radice. Some posts you write might be heavily #SEO focused or others might be attempts at going viral but each post should have a focus.

Cultivate The Connections
You've got to identify your peers and work to get on their radar. Do this by creating value or decent content that they'd like to share. In the post I give examples of specific content types that helped get me on the radar of some of the peeps I look up to like +martin shervington and +Mark Traphagen (sorry for having you as examples gents!)

Continue With Consistency
Rome wasn't built in a day and your online empire won't be built with first post you share. You've got to be consistent. With each post you share look to leap frog your past achievements. With each connection you make look to continually expand your social footprint so that your message can travel further and once you start to generate some online momentum - don't stop!

Why Bother?
It was +Stephan Hovnanian who chimed in last week when the notion that "Content is The Conduit for Connections" hit me and he eloquently summed it up that:
"Traffic and connections have a symbiotic relationship if they’re to help you with what I hope is the ultimate goal: sales."

And that is what it all boils down to. Creating content and connections isn't done for fun or as a popularity contest but should be a key part of your marketing strategy. As you can see from the traffic spike in the #infographic ; content & connections generate traffic which then in turn generates leads - and we all want more of them!

Anyway, hope you find the post useful, make sure to check it out here:
http://robertryan.ie/content-is-the-conduit-for-connections/
- and if you've any questions feel free to ask.

And would love to hear your thoughts about it. How do you get on an influencers radar or what is your best tip for making new connections online? Comment below!

_P.S. thanks as always to +Elena Montes Casado for the graphics!
P.P.S - riddle me this, what do you think was the purpose/focus of this particular blog post?_

#contentmarketing #blogger #blogging #socialmedia #socialmediamarketing  
Photo

Post has attachment
Green Fingers & Red Treats!
...a nice return on investment!...

What do you like to do when you're not in 9-5 mode?

For me, to unwind, I like spending a bit of time trying to grow some fruit and veg on the balcony, albeit with mixed results but there is still a nice return on investment.

When your mind is given a chance to decompress and the only thing that is front and center of it is making sure that you give the plants enough water, or that all the weeds have been pulled, or that the slugs aren't winning the war or that the tomato branches are properly supported then when you have to return the 9-5 your mind is fresher and can see things from a different angle - a nice return on investment.

Newton had his apples and I have my cherry tomatoes..

What do you do to try switch off? (even if it's just a ruse so that you can get the most out of your mind at a later stage!)

#growyourown #tomatoes #picoftheday  
Photo

Post has attachment
You Wanna See A Traffic Spike?!
..what a difference a blog post makes?

You might have seen that the 8 month hiatus from blogging ended yesterday and with it came this post;
http://robertryan.ie/the-no-blogging-experiment-is-over/
- which discusses the traffic losses incurred from not blogging. I must warn it doesn't make for nice reading!

That post is now doing the rounds and thanks to +Mark Traphagen for sharing it on Inbound.org - it looks like it's picking up a bit of traction there (https://inbound.org/article/the-no-blogging-experiment-is-over-what-no-posts-for-8-months-does-to-seo) which is cool to see!

The other thing that has to said about blog content that maybe isn't clear with the traffic spike in the chart below is that content is the conduit for connections.

I've been somewhat out of the loop here on #GooglePlus but one post and the connections & relationships from yesteryear with +Dustin W. Stout, +Mike Allton, +martin shervington, +Wade Harman, +Gina Fiedel and and and all the rest of who have since shared the post are rekindled..

And that to me is worth way more than any traffic spike but also poses the question - what would you prefer, traffic or connections? Chime in below!

#blogging #bloggingtips #SEO #onlinemarketing  
Photo

Post has attachment
You Ever Want To Stop Blogging?
Ever wonder what would happen your sites traffic, SEO and rankings if you just stopped blogging?

Well, I took one for the team and downed blogging tools for 251 days and now The No-Blogging Experiment and the results are out!

Find out what happens your site when you don't blog!

#SEO #blogging #bloggingtips  

Post has attachment
The No-Blogging Experiment Is Over
..find out what happens to your site when you don't blog!..

Have you ever wanted to stop blogging or thought that it was just a waste of time? Well, I've taken one for the team to see what happens your site when you stop blogging. I didn't post any new content to the site for 251 days and then took stock on #independeceday to see how no blogging impacted site traffic, rankings and business.

You can read the full post here: http://robertryan.ie/the-no-blogging-experiment-is-over/

They key results from the experiment are:
Site Traffic: Down 32%
Organic Traffic: Down 42%
Contact Page Views: Down 15%
Conversions: Down 28%
Rankings: Drop from 1st to 6th for main keyword

This experiment flies in the face of everything I tell clients and that I've learned from blog heroes like +Mike Allton, +martin shervington, +Dustin W. Stout, +Mark Traphagen, +Wade Harman & co but wanted to see, first hand, if not blogging would impact things..

And, unsurprisingly, it did.
You can read the full post here: http://robertryan.ie/the-no-blogging-experiment-is-over/

So, now that this experiment has ended it's time for another to start as the march to top of the rankings and to recoup the lost traffic begins.. More on that as it unfolds!

Have you ever wanted to stop blogging? After not blogging for 251 days, and seeing how it has impacted the site, I'm doubling down on my beating of the drum about blogging but would love to hear your thoughts so do chime in!

If you have a business, and you have a website, you should have a blog section which gets new, relevant content added to it at least once a week, blogging > not blogging.

#blogging #bloggingtips #onlinemarketing #socialmedia #socialmediamarketing #seo #blogger #wordpress   #infographic  

P.S. big shout out and thanks to +Elena Montes Casado for the graphics..
Photo
Wait while more posts are being loaded