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Robert Frost
189 followers -
Internet marketer. Wine enthusiast. Runner. Social media geek. Exercise and caffeine addict. Lover of life!
Internet marketer. Wine enthusiast. Runner. Social media geek. Exercise and caffeine addict. Lover of life!

189 followers
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YASSSSSSS

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Sweet!

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You going??
Please join us on Tuesday, November 10, in the Heritage Room at BridgePort BrewPub as we welcome James Svoboda from WebRanking, who will be presenting The Portlandia Guide to Conversion Rate Optimization.

Synopsis
Conversions are the responsibility of everyone. From the CEO to the SEO and Paid media buyer, to the copywriter, content strategist, email marketer and even the social media manager. If you work in digital, it’s now your job. We’ll take a long look into the many influences that affect conversion rates, how to assess them, and even how test them. All through a very Portlandia lens.

Key Takeaways
> How to match creative and keywords to the visitor experience to increase conversion rates
> How to assess website design and usability issues that will affect conversions
> Conversion tests you should seriously consider running

Speaker Bio
James Svoboda is a CEO and Managing Partner for WebRanking and has been in search marketing since 1999. James is also Co-Founder and President of MnSearch.org, the Minnesota Search Engine Marketing Association, a current contributor to Marketing Land, a member of the Which Test Won advisory board, and frequent host of #PPCchat.
Follow James on Twitter at @Realicity.

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Making sure your business has good exposure online is hard! Come to the 1/2 day workshop, where you will leave with actionable lessons that you can use immediately. Sign up here Need to grow your business online? Don't miss the 1/2 day workshop! Actionable help you can use now. https://www.sempdx.org/gybo-workshop/

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