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Rita Auta
753 followers -
B2B Marketing Consultant for Tech Industry
B2B Marketing Consultant for Tech Industry

753 followers
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Here we are at Fredericks Restaurant (Islington) celebrating the first (of many) digital roundtables with our customers, partners, and colleagues. Robin Hamman spoke about digital strategy and understanding your audience. We'll be posting the night's insights shortly #DigitalMeal   #socialstrategy  
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Might be a silly question, but I'll ask anyway since it's got me a little stuck...While brainstorming a title for an event about digital, we couldn't find a replacement word for "audience".

We think audience is too passive to reflect the realities of today's digital user. What do you think? Can anyone suggest some alternative words? Thanks in advance!

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Before designing a new website, you should consider the user story, i.e. how the website will satisfy the needs of its various users - customers, web admins, etc to ensure are better user experience for all http://on.fb.me/1ahCXEj. 

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Web design galleries are great for showcasing design talent and boosting web traffic. 
If you're looking to showcase your website designs/ looking for design inspiration we've found these sites to be good: thebestdesigns.com, webdesignledger.com, and cssawards.net. We've found that getting featured on their site brings design kudos and some decent website traffic! Are there any other recommended web galleries you would add?
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Love-em-or-loathe-em Irish budget airlines Ryanair finally gets on Twitter. Does this signal a change to the brand's approach to social media? 

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Read our landing page best practices, and put them into practice with our free customised landing page & design consultation worth over £700! Subject to availability http://blog.activatemedia.com/post/60078559002/landing-page-tips-freebie-for-email-subscribers#.UinKNWRgZjY
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A workflow suggestion: by using the Agile process on creative projects like the Star Wars factfile website for DeAgostini, a fully functional website was created in under 3 weeks as opposed to 3 months. Case study on +SmartInsights blog.
http://www.smartinsights.com/managing-digital-marketing/web-project-management/agile-project-process/
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The Flickr redesign - was it good or bad? Whatever your thoughts on it, I think there are some valuable business branding lessons we can all learn from. I share them in this guest post on +chinwag 

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Here's a visual representation of UK mobile marketing trends for UK based businesses who need cold hard facts to guide them on how best to approach mobile marketing.

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Here's a visual representation of UK mobile marketing trends for UK based businesses who need cold hard facts to guide them on how best to approach mobile marketing.
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