Profile

Cover photo
Rieva Lesonsky
Works at GrowBiz Media
Attended University of Missouri–Columbia
Lives in California
4,765 followers|107,910 views
AboutPostsPhotosVideos+1's

Stream

Rieva Lesonsky

Shared publicly  - 
 
Learn the 6 most important factors in the success of your email marketing campaign--and how to get them right every time.
4
2
NorthStarr Media Group's profile photoDigital Marketing Philippines's profile photo
Add a comment...

Rieva Lesonsky

Shared publicly  - 
 
What colors will be hot this fall? Pantone, the global color authority, just released its fall color report for fashion—and, according to Leatrice Eiseman, the
1
Add a comment...

Rieva Lesonsky

Shared publicly  - 
 
These days, a rising number of users are engaging with companies primarily – and sometimes exclusively – via their mobile devices. Due to this shift, brands
1
Add a comment...
In her circles
3,314 people
Have her in circles
4,765 people
Miranda Tan's profile photo
Eric Land's profile photo
Alfred David's profile photo
Ose Andrew's profile photo
Kimberly Oksenberg's profile photo
manish tarare's profile photo
Anthony Ferrara's profile photo
varma kites's profile photo
Marcus Couch's profile photo

Rieva Lesonsky

Shared publicly  - 
 
A number of people have approached us wanting to license our business concept. I’ve done some reading and it seems to do this we will have to be regulated as a
1
Add a comment...

Rieva Lesonsky

Shared publicly  - 
 
It’s not everyday you hear from successful entrepreneurs that their secret to success is, “A big vat of guacamole.” But that’s what the founders of Citizen
1
Add a comment...

Rieva Lesonsky

Shared publicly  - 
 
Value is in the eye of the beholder. But what influences the beholder in their perceptions? This infographic looks at the psychology behind our perceptions,
1
Add a comment...
People
In her circles
3,314 people
Have her in circles
4,765 people
Miranda Tan's profile photo
Eric Land's profile photo
Alfred David's profile photo
Ose Andrew's profile photo
Kimberly Oksenberg's profile photo
manish tarare's profile photo
Anthony Ferrara's profile photo
varma kites's profile photo
Marcus Couch's profile photo
Work
Occupation
CEO GrowBiz Media. SmallBizDaily.com, editor, writer, speaker, author
Skills
writing, editing, public speaking
Employment
  • GrowBiz Media
    CEO, 2008 - present
  • Entrepreneur Magazine
    SVP/Editorial Director, 1983 - 2008
  • Entrepreneur Magazine
    Research Assistant, 1978 - 1980
  • Doubleday Book Publishers
    Jr. Research Analyst, 1975 - 1978
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
California
Previously
Long Island - NY, CA, MO
Links
Contributor to
Story
Tagline
Small business and entrepreneurship journalist and advocate.
Introduction
Brooklyn born, Long Island raised. Living in southern California for over 30 years. 

Dedicated to helping aspiring and current entrepreneurs start and grow their businesses. 

Author of several books, and hundreds of articles about business ownership.
Education
  • University of Missouri–Columbia
    Journalism, 1971 - 1974
Basic Information
Gender
Female
Relationship
In a relationship
Rieva Lesonsky's +1's are the things they like, agree with, or want to recommend.
Small Business and Staffing Firms | Small Biz Daily
www.smallbizdaily.com

It is a precarious time to be a small business owner in America today. Comprising more than 99 percent of America’s employer firms according

Franchise Your Business? | Small Biz Daily
www.smallbizdaily.com

A number of people have approached us wanting to license our business concept. I’ve done some reading and it seems to do this we will have t

Work Contest Winners | Small Biz Daily
www.smallbizdaily.com

It’s not everyday you hear from successful entrepreneurs that their secret to success is, “A big vat of guacamole.” But that’s what the foun

Starting on the Right Foot | Small Biz Daily
www.smallbizdaily.com

If you’re like many small business owners, the New Year brings the promise of new opportunities and the potential to capitalize on improveme

How to Find a Manufacturer in China
www.americanexpress.com

If you want to create a new product but have a limited budget, you may be considering sourcing to China. Here's a guide to help you find the

Using Video in Your Business | Small Biz Daily
www.smallbizdaily.com

The benefits of using video to build up businesses are clear. Video improves marketing, boosts sales and strengthens customer rapport. A stu

Perception of Value | Small Biz Daily
www.smallbizdaily.com

Value is in the eye of the beholder. But what influences the beholder in their perceptions? This infographic looks at the psychology behind

5 Tech Ideas to Grow Your Business | Small Biz Daily
www.smallbizdaily.com

You’ve got a line for tech spending in your business’ budget for 2015, right? Good. The lessons learned from business in 2014 tell me that t

Small Business Financing: Myths and Realities | Small Biz Daily
www.smallbizdaily.com

Small business expert Rieva Lesonsky busts these three common myths about small business financing. Is your business falling victim to one o

15 Things Entrepreneurs Need to Know | Small Biz Daily
www.smallbizdaily.com

1) Love is in the Air In honor of Valentine’s Day let’s talk about what some may say is “looking for love in all the wrong places.” In this

The Rage Over Minimum Wage | Small Biz Daily
www.smallbizdaily.com

Minimum wage is increasing in 23 states this year. Alignable polled small business owners to see how they felt about the changes. Out of 655

Mobile Friendly Websites | Small Biz Daily
www.smallbizdaily.com

These days, a rising number of users are engaging with companies primarily – and sometimes exclusively – via their mobile devices. Due to th

Happy Days Are Here Again for Small Business Owners | Small Biz Daily
www.smallbizdaily.com

The small business outlook for 2015 is sunnier than it's been in years, according to the latest RocketLawyer Small Business Index.

How Local Sourcing Benefits Small Businesses | Small Biz Daily
www.smallbizdaily.com

For entrepreneurs who are just starting out, an important component of their short term success will be how well they adapt to their respect

Making Your Mobile App Work for Your Business | Small Biz Daily
www.smallbizdaily.com

So, you’ve made the decision to get a mobile app. That’s great! Whether you were swayed by the recent round of stunning mobile commerce stat

small business owners | Small Biz Daily
www.smallbizdaily.com

What do small business owners love and hate about their businesses? A new survey has the scoop--see how you fit in.

Introverted People as Leaders | Small Biz Daily
www.smallbizdaily.com

You might think that an introverted personality will never make it in the business world. Not every business-savvy person is great at talkin

Spotlight: SpaceWays | Small Biz Daily
www.smallbizdaily.com

SpaceWays is an on-demand storage service founded by three friends, Rob Rebholz, Martin Twellmeyer and David Fuchs, offering city-dwellers f

2013 FOX News Network, LLC. All rights reserved.
smallbusiness.foxbusiness.com

Funds raised from investors for venture capital investments hit $32.97 billion in 2014. Could your business be a similiar success story? Her

Broth Reborn | Small Biz Daily
www.smallbizdaily.com

Who among us didn’t grow up with some type of soup touted as a cure-all? It seems every ethnicity has its own flavor guaranteed to make us f