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Richard Dannenberg
Works at DP Marketing Services
Attended University of Georgia
Lives in Perry, GA
95 followers|29,456 views
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Richard Dannenberg

Sales & Marketing  - 
 
Cranking up your 2016 #marketing program? Take some time to consider your market position. Part One of a Marketing Basics for Printers series on the DP Marketing blog. 
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Are you a creative entrepreneur? Josh Walton of the Small Business Development Center and I will be presenting at the next Macon Arts Alliance Amplify workshop on Wednesday. Join us to learn about business planning and marketing for small business startups.
» Workshops | Macon-Bibb's Local Arts Agency
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Richard Dannenberg

Sales & Marketing  - 
 
Google's recent changes to local search will have an impact on small printing companies that depend on web traffic for leads and prospects. There's no Wizard of SEO to be found, but there are a few things you can do.
Google's recent changes to their local search algorithm present some challenges for small business. There's no magic, but some basic steps can help.
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Richard Dannenberg

Sales & Marketing  - 
 
Last couple of days for #marketprint survey question 2. Are sales and marketing separate functions in your company? Chime in and help generate some data for printing company marketers!
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6/29/15 – MarketPrint Question 2The #marketprint survey is intended to gather information about how printing companies and print-related companies market their businesses. Please participate only if your business falls into these categories. For more information about the survey, contact Richard Dannenberg at richard@dpmktg.com. Thanks to Christine Alexander for this week's question:
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Richard Dannenberg

Sales & Marketing  - 
 
Have you participated in the #marketprint experiment yet?

It's a (very) short weekly survey intended to generate data about how printers are marketing their businesses. Just a couple of days left to answer the first question. Here's a blog post with more info and a link to the form.
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Richard Dannenberg

Sales & Marketing  - 
 
Is your printing company website a monster under the bed? Monsters are scary things, and frankly, so are a lot of print company websites. Your website should be the hub of your marketing activity. Is it time to make friends with the monster?
Most printing company websites could use some attention. Is your website a marketing hub or a monster under the bed?
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Have him in circles
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Richard Dannenberg

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Morning coffee and art in my new +Jennifer Broderick mug!

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Wow! Thanks for your purchase, +Richard Dannenberg! Your coffee looks yummy! : )
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Richard Dannenberg

Sales & Marketing  - 
 
Ever had one of those projects that starts out bad then becomes a total disaster? What can printers learn from the stories we really can't even tell? #print #marketing  
Occasional disasters happen. Every printing company has stories that really just can't be told. How you react can help shape your brand and your reputation.
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Richard Dannenberg

Sales & Marketing  - 
 
Does your printing business really need social media pages? It may sound counter-intuitive,  but social media places don't fit every business model. Her's another approach: 
Social media pages aren't for all businesses. Here's another social media strategy that could make better sense for your company.
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Richard Dannenberg

Sales & Marketing  - 
 
#MarketPrint Data – Marketing Plans? Not so much . . .

Of 18 respondents to the first #marketprint survey, 7 stated that they have a marketing plan. Of the 7, only 3 have a written plan. Key comment for the first question: “Yes, (a plan) is necessary, (but) it seems that other people’s business always takes priority.”

Join in to the #marketprint experiment with this week’s question: Are sales and marketing separate job functions at your company?
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Here's a link to this week's survey: http://goo.gl/forms/9Z6l0pLCKC
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Richard Dannenberg

Sales & Marketing  - 
 
A New Experiment: Let's get some data about how printing companies market their businesses.

The #marketprint survey is a simple idea – a couple of questions each week about how printers market their services. It's open (no registration required) and the answers and comments will be shared via G+ and on other social channels. Please join in and share. Here's more info:
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Here's a direct link to the survey form: http://goo.gl/forms/ioq6zX1lLs
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Richard Dannenberg

Sales & Marketing  - 
 
It’s Difficult for Printers to Measure Inbound Marketing

Printers and SMBs don’t have the manpower and budget to measure like Amazon, but there are some options. Here’s Part 5 of our Inbound Marketing Series.
Measurement of an inbound marketing program is difficult for small businesses, but it's important to know what's working. Here's how to start.
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People
Have him in circles
95 people
Aura Print's profile photo
Rhonda Thompson's profile photo
PrintFirm.com's profile photo
Jennifer Broderick's profile photo
Janel Bailey's profile photo
Matthew Parker's profile photo
Joe Kern's profile photo
Kate Gansneder's profile photo
The SoChi Gallery's profile photo
Education
  • University of Georgia
    1981
Basic Information
Gender
Male
Work
Occupation
Hands-on help for Small Businesses and Printing Companies
Skills
Marketing, Planning, Project Management
Employment
  • DP Marketing Services
    Owner, 2013 - present
    DP Marketing Services assists small businesses and printing companies with strategic marketing strategies and implementation of systems for improving the consistency and effectiveness of their marketing program. We also undertake specific project work for our customers.
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Currently
Perry, GA
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