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G+ Marketing | #2 "Best Job": the latest on emotional marketing

I would have liked much more if this was an indie or non-profit production ;)

#olympics #olympics2012 #viral
Tom Law's profile photoJC Little's profile photo
Tom Law
Agree, that kind of thing makes me angry.
How can Proctor & Gamble announce itself as 'Proud Sponsor of Mothers'? What if mothers don't want to be sponsored by a multi-national company which is trying to flog batteries and kitchen detergents?
Ugh. So well done until the sponsor line. There's ZERO branding in my mothering.
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