Google, and several key allies, are pushing the FCC to free up parts of the 3.5 megahertz spectrum, which is virtually useless to wireless carries due to its limited range. The idea would be to open at least part of the spectrum for anyone to use, similarly to how WiFi works.
If the FCC approves the idea, it would open a new, cheap source of wireless data. For a web company like Google, which only makes money when you connect with their online services, the current wireless spectrum controlled by the carriers simply costs too much, with consumers still using over 90% of the data their mobile devices consume from stationary sources of internet like WiFi. Unfortunately, the flip side to this is that they use very little data while truly mobile due to high data costs.
While the carriers are unlikely to full embrace an idea that undermines their profit margins by driving more traffic away from their own data channels, and possibly pressuring them to reduce their own data costs, web companies like Google and Facebook are pushing harder and harder for lower cost wireless alternatives. Freeing up additional spectrum would be one step in this direction.
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