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Reign Johnson
Worked at UCLA School of Theater, Film, and Television
Lives in Los Angeles
66 followers|6,929 views
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Reign Johnson

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Awesome time-lapse of the blood-colored moon last night
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Cool, just saw it.
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This gif is the first twerking related piece of content to entertain me in the slightest hahaha
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haha
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This penguin actually does motivate me somewhat haha
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I just saw your note, can tell we are from the same family lol!
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These tweets from +Epicurious show that even companies that have created a large online presence (385,000 followers on Twitter) can make critical and avoidable mistakes. 

Beyond the obvious advice to not attempt to use tragedies like this to spread company messaging, sometimes it's best to just stay quiet during difficult times.  If you must comment on current events as your brand, it's important to closely watch what you say and think out all the different ways it could be taken. 

People use social media to interact with each other and pop culture and current events are undeniably linked to how we as humans interact.   
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When buying Facebook ads targeting new leads always make sure to build landing pages on Facebook, not on your website. These clicks are cheaper and will convert better because people who are on Facebook prefer to stay on Facebook. 

If it's a decent size ad that you're targeting at multiple groups of users, take the time to split it up into multiple ads and multiple landing pages. This takes more effort to push out but will give you invaluable information about which outreach strategy is more efficient.
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Have him in circles
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Reign Johnson

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I don't know why this made me laugh so much
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because its the greatest
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Hopefully no one was hurt but I laughed pretty hard at this
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Don't believe everything you see, as photo and video editing software becomes more and more widely used it's important to keep one's perspective grounded in reality. 
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Jonah Berger (PhD ’07, Stanford) explains how the prevalence of triggers, or reminders of a product, increases the likelihood people will talk about the product in his new book “Contagious: Why Things Catch On.”

People talk about Cheerios more than Walt Disney World because we are “triggered” or reminded to think about Cheerios more often than Disney because eating breakfast is a part of one’s daily routine while vacations are much less frequent. http://stnfd.biz/iWHje
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Have him in circles
66 people
Anissa Rahimizad's profile photo
steven noland's profile photo
Robert Martinez's profile photo
Laurel Dial's profile photo
Julie Johnson's profile photo
Arya Shirazi's profile photo
Jacklin Maisyan's profile photo
mitchell timmons's profile photo
Jules Suzdaltsev's profile photo
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  • UCLA School of Theater, Film, and Television
    Creative Web Specialist
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