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Red Kite SEO
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Local SEO Services & Web Design
Local SEO Services & Web Design

7 followers
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10 Reasons Why Your Business Needs Web Design and SEO Services

If you want your business to be successful online, people have to know you exist.

The easiest way to announce your presence to the world is through SEO and web design. Using these two services together brings visitors to your website. They then convert viewers into customers.

Here are ten reasons web design and SEO services are essential for businesses.

Read more here
https://www.redkiteseo.co.uk/marketing-news/web-design-seo-services/
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The Essential Guide For Small Business Web Design

Establishing your online presence is key to any small business. This guide has all the tips and tricks when it comes to small business web design

Responsive small business web design can be the difference between making a sale and losing a customer. After all, a person only stays on a webpage for, typically, less than a minute.

Here is the essential guide for small business web design.

https://www.redkiteseo.co.uk/marketing-news/guide-small-business-web-design/
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Are you looking for a new job? Google can now help Google hire is here
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The 9 major Google ranking factors in 2016, let's take a look
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Useful & sound advice for your business to get noticed in your local online marketing
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How to stop spammers destroying your Google analytics data
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Is BT Charging you £185 per year for your business phonebook listing? BT changes to local business listings..Find out more
http://ow.ly/uX3l303s7Lw
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How 6 Simple SEO Tips get you higher website Rankings

Lets be honest, you want to market your business but are not sure what type of advert to produce. What style of the advert is best or spending good money after bad, when testing you marketing in a new place.

The aim is having a source of quality work streaming into you. Having your phone ring or email ping with potential sales leads is what we want. Are you selling online? having your customers reach the checkout stage and completing the transaction.

If you are a small local business search engine marketing is a powerful tool. It promotes your business, gains you more customers & builds confidence in your brand.
SEO or Internet Marketing provides one of best forms of promoting your business. It's proven the best ROI -Return on investment, best value for money advertising.

Here are 6 simple tips for you to start SEO on your website.
1. Use keywords in your headings & page titles

Keywords are what people type into Google when searching online. Now voice search using Siri, Cortana also uses keywords to search the web. Keyword research is a good starting point before producing any marketing adverts or content.

Tools such as Google keyword planner gives you an average monthly search volume. This tells you the number of people looking on the web for certain words. The tool also suggests other related keyword or keyword phrases people are using.
You can also do quick research, asking friends and customers, what they type or ask when looking on the web.

2. Use Webmaster tools Google & Bing

A Google webmaster account can tell you about any specific problem it's has with your website.
If it believes you have a hacked website and removes you from the search results. View and query your links and traffic sources (according to Google).
Lets you submit sitemaps, tell Google how you want your site to appear in the SERPS, it all helps your SEO.

3. On e-Commerce websites, write your own product descriptions

Quite often retailers get caught up with same product copy for branded items. Although they're sold through various websites it's difficult to differentiate your product copy.
I would recommend, where it's workable, to write a specific copy for each item. This is great for your own conversion rates, and also gives Google a unique piece of content to crawl.

It doesn't have to be extravagant as some copies, but it should speak to your customers.

4. Local SEO, Set up a Google My Business listing

This is free, and an easy way to increase your presence in local search results.

5. User reviews

It's good to encourage user reviews. First to improve conversions, Second because they can help for SEO. I'd recommend responding to reviews good and bad. This helps to show your professionalism but also manage your online brand image.

6. Mobile friendly & User Experience website test

Mobile friendly websites now get prioritized by search engines. This helps your SEO gains towards higher rankings. You can use free Google developer tools at developers.google.com/speed/pagespeed/insights to test your website.

You will get scored for mobile friendliness and user experience, both are ranking factors. Also, it points out any other issues that will help you improve your website.

Finally, the best of luck optimising your website, content & digital marketing. These SEO tips are just a small help towards better search engine rankings.
As always its how much time you can spare, you can find free resources online if you have lots of time to read!

Good luck!
Pete Hogg
Red Kite SEO
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