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Randy Bowden
Works at bowden2bowden llc
Attended Nova Southeastern University
Lives in Statesboro GA
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Randy Bowden

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Great lunch this week with +martin shervington on
 
The Evolution of Google+ and Communities
with +martin shervington 

Regardless of what Google does with the platform, users continue to bend and shape it to suit their needs.

And no one has bent and shaped it, experimented and taught about it more than our special guest on the #RayBunch  today, +martin shervington 

In this info packed show, Martin talks candidly about changes to Google Plus, the +Plus Your Business! Community and the reasons behind the foundling of his new Plus Your Business Academy.

Thank you +Jessica Dewell +Scott Scowcroft +Randy Bowden and +B.L. Ochman as always for you#r insightful contributions to our lunch table conversations.

#Googleplus   #Communities  
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Great insight from +Mark Traphagen at the #RayBunch table today...
 
The Medium is Not the Message
Many of you are familiar with the phrase: "The medium is the message" coined by Canadian media guru Marshall McLuhan in the early ‘60’s. 
It was a revolutionary idea.
At that time, the “media” he was referring to was television - a relatively new guest in our living rooms.

He believed that the medium was embedded in the message and therefore we should be the focus of study. 

“A medium affects the society in which it plays a role not only by the content delivered over the medium, but also by the characteristics of the medium itself.”

Are we too attached to our favourite platforms?

Is Facebook having a similar impact on how we act and communicate?

Are we paying too much attention and investing too many resources on various social platforms?

With the advent of social media, we have been so busy mastering the tools and platforms that we talk more about and seem to CARE more about what’s on our tool belt than we do about what we're trying to fix or create.

In the ongoing "Forbes: 5 Reasons Google+ Died" discussion, (http://goo.gl/xX9CCl+Mark Traphagen sums up his post: with these  wise words:

“We can like something, even be a fan of it, we can find great personal value in something, but we need to keep our rational, objective evaluation abilities intact. That's especially important if other people look to us for marketing advice.”

Those of us who bear the slings and arrows of ridicule over our choice of Google+ as our favourite social platform have developed a siege mentality and all too quickly circle the wagons when attacked.

We’re the Glee club dodging “Slushies” in the school hallways. 

I admit I’m one of those who has championed Google+ and while I continue to do so, I am much less personally invested in it.

I use it for it’s strengths, not just because it’s Google+.

Marketers have to be platform agnostic and a client believer.

What do you think?

Do our personal medium preferences influence our client’s marketing messages?


Join the #RayBunch  on Tuesday, April 28th at 12:15pm

On Mobile? Watch on YouTube here: http://www.youtube.com/watch?v=xCXt5J4ElHY

The #RayBunch are:

+Scott Scowcroft - The ScottTreatment:www.theSCOTTtreatment.com

+Randy Bowden - Bowden2Bowden marketing & branding virtual consultancy firm: http://bowden2bowden.com - Twitter:@bowden2bowden

+Jessica Dewell - Business Consulting Advisory Board: http://infusionprinciple.com  - Twitter:@jess_dewell

+B.L. Ochman - Google+ Events, Coaching, Digital Strategist: http://www.whatsnextblog.com/ -  Twitter:@whatsnext

+Ray Hiltz - Social Strategist & Google+ Specialist - Power Your Business With Social: Visit:  rayhiltz.com - Twitter:@rayhiltz

Here are some of our recent shows:

- How to Build Online Communities & Tribes: https://youtu.be/MSnNAFwub9k

- What's Our Line? RayBunch 75th Show: -  https://youtu.be/ol5kYGZsHTw

- How to Create Compelling Images for Your Content w/+Dustin W. Stout - https://youtu.be/MH9IMdFASLM?list=PLvdaW-uAxRClPLy8eBDnPc0s4L1C3CVHt

- Is Social Media a Mobocracy? - https://youtu.be/de5glX1qmXQ

- Spring Cleaning Your Digital House - https://youtu.be/IVZ7NqEezBc

View other past Lunch Bunch shows on my YouTube Playlist: -http://goo.gl/6841cD

Subscribe here for my weekly Newsletter: http://goo.gl/EbWkOa

Do you want to be in my #RayBunch  show invitation circle?
Reply "yes" or "Maybe" below or leave a comment.
This Hangout On Air is hosted by Ray Hiltz. The live video broadcast will begin soon.
Q&A
Preview
Live
The Medium is Not the Message
Tue, April 28, 12:15 PM
Hangouts On Air - Broadcast for free

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Join us...
 
Busy prepping for today's #RayBunch  where +Scott Scowcroft  +Jessica Dewell +Randy Bowden and I will be answering questions from each other and our audience about...us.

Going for an "old School" look today - not surprisingly, not so hard for me to do. 

We covered a lot of topics on the LunchBunch - for some reason, this one makes me nervous. ;-)

Hope you can join us at 12:15pm ET at How To Build An Audience On Google+​ http://goo.gl/L5z3Ug
or on YouTube at: https://youtu.be/qBWFWocmOWE
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Image is everything!
 
The Ray Bunch TakeOut Ep. 74 - What's in an Image w/ Dustin w. Stout
The #RayBunch  was thrilled to have +Dustin W. Stout join us this week.

Check out the full 30 min. video replay herehttp://goo.gl/eVZWFB 

A big thank you to Dustin for being so generous in sharing his graphic design & communications expertise.

And as usual, at the end of each who, the "bunch" was also generous in sharing their links to articles that help you dig deeper into the day's topic.

This show in particular holds a wealth of help for creating and optimizing your content images.

Here's the day's takeout:

1. How to Make Visual Content That Doesn’t Suck - by Dustin, this post includes the three basic tenets of good design: Balance, Framing, and Contrast.  - http://goo.gl/lVb0ic

2. 123rf - Over 38 Million Stock Images, Vectors, Footage and Audio Clips - http://goo.gl/JUaCo9

3. SubtlePatterns.com - Background graphics. http://goo.gl/JFSrzM

4. 8 Types of CTAs You Should Absolutely Try on Your Bloghttp://goo.gl/8utNi7

5. The big web design trends for 2015 - If you're a designer, you'll enjoy this. - http://goo.gl/qMqvv8

Thank you, +Jessica Dewell +Randy Bowden +Scott Scowcroft and +B.L. Ochman fro sharing these great tips.

#content   #graphics   #socialmedia  
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What this guy said...
#RayBunch
 
What is Evergreen Content with Randy Bowden

A founding member of the #RayBunch , Marketing and Branding expert, +Randy Bowden shares his definition of  Evergreen Content and how it benefits businesses.
View the full broadvast here: It Ain't Easy Being Evergreen  https://youtu.be/pQtFaki1tGg

#Branding   #marketing   #Content  
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Timeless advise from +Mark Schaefer ... 

In real life power is determined through our title, by where we went to school, who we married, how much money we have and where we show up on an organizational chart.

On the web there is no organizational chart. On the web, you create influence and power through your content.

This is new. Influence has now been democratized because you don't have to go to Oxford and it doesn't matter who you marry.

Create your voice/audience through the web and find your own power and influence. This in an energizing/uplifting time. This is an opportunity that you can grab.

For the entire +Randy Bowden   #Marketer2Marketer  interview, please visit ... http://bit.ly/1cmAPgk
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Randy Bowden

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Join us, please
 
Looking forward to a chat with +martin shervington and the #RayBunch : +Jessica Dewell +B.L. Ochman +Scott Scowcroft and +Randy Bowden Tuesday, May 5th 12:15 pm ET Live on the Event Page and available for replay on my YourTube channel: https://goo.gl/uSo5o9

Event Page Link: https://goo.gl/Xu9EAo
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Egotistical opinion of man that he is king of nature was created by man himself to justify his wrong decisions. #EarthDay2015
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Looking forward to Tuesday...
 
What's Our Lines?

The #RayBunch show is celebrating it’s 75th broadcast by turning the digital lunch table around and putting the “Bunch” on the hot-seat.

The original TV Show, What’s My Line appeared on CBS from 1950 to 1967. It had a panel whose goal was to guess the guest’s occupation.

If you’ve been watching the the #RayBunch for awhile, you'll know that we all have something to do with marketing. 

But what do you really know about us?
Is Scotty a boxer or brief guy?
IfJess was a tree, what kind of tree would that be? #joke  

Some questions we might get...
Why are we doing what we’re doing?
What was our journey to get here?
What other things did we do?
Who are our influencers?
What do we love most and hate most about what we do?

Get the picture?

My goal is starting the Lunch Bunch show 75 episodes ago was to have a place where friends could gather around a virtual lunch table each week.
We'd chat as we would around an office launch table.
Sometimes it’s about work and sometimes we just rant.

What’s different about our table is that it extends across the internet.
It's a virtual table that welcomes people from around the world.

And before our lunch mates go back to their cubicle or basement office, we hope we've left you something to think about.

This week, we hope you’ll see your story in our stories. 
Bring along your questions, comments, stories.

We’ll do our best in 30 minutes to respond to them all. If not, we’ll do so in the Event comments.

Join us on Tuesday, April 14th at 12:15pm 

Watching on mobile? Here's the YouTube link:  - https://youtu.be/MH9IMdFASLM

The #RayBunch  are:
+Scott Scowcroft - The ScottTreatment: www.theSCOTTtreatment.com

+Randy Bowden - Bowden2Bowden marketing & branding virtual consultancy firm: http://bowden2bowden.com - Twitter:@bowden2bowden

+Jessica Dewell - Business Consulting Advisory Board: http://infusionprinciple.com  - Twitter:@jess_dewell

+B.L. Ochman - Google+ Events, Coaching, Digital Strategist: http://www.whatsnextblog.com/ -  Twitter:@whatsnext

+Ray Hiltz - Social Strategist & Google+ Specialist - Power Your Business With Google Plus: Visit:  rayhiltz.com - Twitter:@rayhiltz

Here's a sample of our recent shows:

- *How to Create Compelling Images for Your Content w/+Dustin W. Stout - https://youtu.be/MH9IMdFASLM?list=PLvdaW-uAxRClPLy8eBDnPc0s4L1C3CVHt

- Is Social Media a Mobocracy? - https://youtu.be/de5glX1qmXQ

- Spring Cleaning Your Digital House - https://youtu.be/IVZ7NqEezBc

- It Ain't Easy Being Evergreen - https://youtu.be/pQtFaki1tGg

- Generalist or Specialist? With Ryan Hanley -  https://youtu.be/hoXxt-WSn1k

View other past Lunch Bunch shows on my YouTube Playlist: -http://goo.gl/6841cD

Subscribe here for my weekly Newsletter: http://goo.gl/EbWkOa

Heads Up:
If you attended the show and commented in the events page, you will be put in a notification circle to be invited to future shows. If you don't wish to be included in this notification circle, let me know and I'll remove you from it.  :-) 
This Hangout On Air is hosted by Jessica Dewell. The live video broadcast will begin soon.
Q&A
Preview
Live
What's My Line? w/ The #RayBunch
Tue, April 14, 12:15 PM
Hangouts On Air - Broadcast for free

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Another platform on life support? Could marketers have f*cked it up or snooty celebrities?
via +Mack Collier 
Gary is wrong on this one.  Twitter's problem isn't noise, it's a lack of organic conversations.  The one thing that attracted many of Twitter's hardcore users from 2006-2008, is now all but dead in 2015.  The beauty of Twitter in those early days was that it was an incredible discovery tool.  You could meet new people seamlessly, and you could expand your network (personal or professional) all at the same time via simply chatting with people on ...
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please help Gulf Islands with your vote
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We had +Ryan Hanley (author of Content Warfare) join the #RayBunch lunch table yesterday. Generalist or Specialist, which are you?
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+Randy Bowden Of course, Randy. +Ryan Hanley lived up to his well earned reputation for being generous, passionate and informative.
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Work
Occupation
marketing, branding and advertising
Skills
all things marketing and branding...
Employment
  • bowden2bowden llc
    Principal Partner, present
    bowden2bowden llc is a marketing and branding consultancy firm. At b2b we utilize our philosophy of the need to apply creative | brand | strategy to optimize results. Catering to our client’s individualized needs, from simple marketing plans, social media development and management, event management and promotion to full-scale brand development. Specializing in developing targeted marketing solutions, exceptional creative executions and solid branding strategies that give clients a real competitive advantage. Our core team has the ability to scale quickly and effectively with trusted partners as needed. We consider them an integral part of our team and process. Our ability to approach challenging projects in an atmosphere of spirited cooperation leads to engaging, compelling solutions and successful work that yields desired results.
  • Southern Company
    Marketing
    Gulf Power | Savannah Electric | Georgia Power
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Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Statesboro GA
Previously
Comer GA - Brooklet GA - Savannah GA - Lutz FL - Tampa FL - Pensacola FL
Story
Tagline
a marketing and branding guy (and I blog about it)
Introduction
Randy is a Principal Partner along with his wife, Shalah, of bowden2bowden llc, a marketing and branding consultancy firm. Specializing in developing targeted marketing solutions, exceptional creative executions and solid branding strategies that give clients a real competitive advantage. Randy writes three posts weekly for their bowden2bowden blog.
He also produces the  marketer2marketer "a conversation"  interview series of todays top thought leaders in the digital space, bi-monthly here on the G+ HOA platform.
Bragging rights
native floridain - georgia transplant. southern enthusiast. aged in bourbon
Education
  • Nova Southeastern University
    BS Business Management/Marketing
  • Pensacola State College
    AA Liberal Arts
  • Pensacola School of Liberal Arts
    College Prep
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Male
Randy Bowden's +1's are the things they like, agree with, or want to recommend.
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This is an awesome full service salon and spa staffed with exceptional stylist. Fantastic and soothing wash room is a bonus! I have been completely satisfied with my desired results with each visit.
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