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Rachel Youens
Works at Forever 21
Attended University of Texas, College of Communications
Lives in Los Angeles
424 followers|8,179 views
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Rachel Youens

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This SXSW I'm forsaking trendy for useful. Although there are some hot new apps in here, these are the ones that are going to make this SXSW 2012 the most productive http://ladyappapp.com/2012/02/24/10-apps-to-download-before-you-arrive-at-sxsw-2012/
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Rachel Youens

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New piece I just posted on MM website in regard to a semi-ridic Mashable post
Mutual Mobile originally shared:
 
If we can vote for American Idol on our phones, then why can't we vote for senators and governors? A response to Mashable's article on why mobile voting doesn't- and may never-exist.
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The bulk of the content I write, shoot and record goes here. From augmented reality, to MDM, to tCommerce, we have it covered. Join me, and the leading enterprise mobile agency, for a take on the latest industry developments.
Custom mobile business applications and strategy
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Rachel Youens

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How mCommerce be affected by iPhone 4S and yesterday's other Apple announcements? From the NFC snub, to the potential for amazing AR and other graphics, here' s what marketers and mobile retailers need to know: http://www.slideshare.net/Mutual_Mobile/what-apples-iphone-4s-announcement-means-for-mcommerce
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Rachel Youens

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Gowalla is headed to the great internet in the sky...so what should become of all of your checkins? My humble suggestion to Gowalla of where your data should go when they die: http://ladyappapp.com/2012/01/29/what-happens-when-an-app-dies-how-developers-should-end-it/
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I'd love to see iPod Nano make mobile health tracking adoption happen in a major way. Here's a look at my other reactions to iPhone4S and Apple's other announcements as they apply to mhealth: http://www.slideshare.net/Mutual_Mobile/apple-iphone-4s-announcements-healthcare
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now that's some good ol' fashioned getting down!
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People
Have her in circles
424 people
harriet wakelam's profile photo
Chris Larson's profile photo
Education
  • University of Texas, College of Communications
    Multimedia Journalism, 2003 - 2006
Basic Information
Gender
Female
Work
Occupation
Multimedia Journalist
Skills
mobile, social media, digital strategy, content strategy, ecommerce, tablet, iOS, Android, SoLoMo, mobile marketing, SEO, email marketing
Employment
  • Forever 21
    Mobile Manager, 2012 - present
  • Mutual Mobile
    Director of Marketing, 2010 - 2012
  • IPitch.com.au
    CEO, 2011
  • Community Impact
    Editor, Northwest Austin
  • Current TV
  • Expert Village
  • KTBC FOX 7
  • Austin Style Watch
  • Appiction
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Los Angeles
Previously
Austin, TX - Melbourne, Australia